How many summers do we really have to shape the life we want?If you step back and think about adulthood not in years but in seasons, most of us are given roughly twenty-one summers to explore, grow, and decide what truly matters. It’s enough time to build a meaningful life—if we recognize the opportunity while it’s still ahead of us.Twenty One Summers is a reflective exploration of how we spend our most valuable resource: t...

Great fashion photography, at its best, reflects and shapes the era in which it is made. Whether you are a student, aspiring photographer, or working professional, building a fashion portfolio that aspires to this standard can be daunting. The Fashion Image will help you develop your style through practical advice for image makers.Beginning with a history of fashion photography, Thomas Werner offers advice on assembling your creative team, casting models, developing shoot ...

This guide for aspiring and exhibiting photographers alike combines practice and concept to provide a roadmap to navigating, and succeeding in, the fine art photography marketplace locally, domestically, and internationally.Join former New York gallery owner, international curator, and fine art photographer Thomas Werner as he shares his experiences and insights from leading curators, gallerists, collectors, auctioneers, exhibiting photographic artists, and more. Learn how to ident...

Twenty One Summers explores the amount of time we have in life, the goals we hope to achieve, and the Blind Spots that often unknowingly keep us from reaching them. It is a guidebook, a pathway or way of living that offers valuable insights, inspiring readers to take the first step toward bringing positive change to their lives and those of others. These changes, goals, and dreams, are their Twenty One Summers.Practical Strategies and processes from individual’s personal lives, and...

The definitive, must-have guide to pursuing an art career—the fully revised and updated edition of Art/Work, now in its fourteenth printing, shares the tools artists of all levels need to make it in this highly competitive field.Originally published in 2009, Art/Work was the first practical guide to address how artists can navigate the crucial business and legal aspects of a fine art career. But the rules have changed since then, due to the prolif...

Aspiring and new art gallery owners can now find everything they need to plan and operate a successful art gallery in this comprehensive volume. Edward Winkleman draws on his years of experience to explain step by step how to start your new venture. Chapters detail how to: - write a business plan - find start-up capital - find your ideal locale - renovate the space - manage cash flow - promote and grow your new business - attract and retain artists and clients - hire and manage staff - rep...

A comprehensive guide for both emerging and mid-career artists to pursue a career in the visual arts.Providing real-life examples, illustrations, and step-by-step exercises, Battenfield offers readily applicable advice on all aspects of the job. Along with tips on planning and assessment, she presents strategies for self-management, including marketing, online promotion, building professional relationships, grant writing, and portfolio development.Each chap...

How today’s artists survive, exhibit, and earn money—without selling out!Career-minded artists, this is the book you have been waiting for! Making It in the Art World, Second Edition, explains how to be a professional artist and shares new methods to define and realize what success means. Whether you’re a beginner, a student, or a career artist looking to be in the best museum shows, this book provides ways of advancing your plans on any level. Author Brai...

Learn how today’s artists survive, exhibit, and earn money, without selling out! This book explains how to be a professional artist and new methods to define and realize what success means. Whether you’re a beginner, a student, or a career artist looking to be in the best museum shows, this book provides ways of advancing your plans on any level.Making It in the Art World is an invaluable resource for artists at every stage, offering readers a plethora of strategies and he...

Photographers now have the ideal resource to build a solid foundation for success. The Art and Business of Photography takes an honest approach to the photography profession and is a guide to the artistic and business skills that are the foundation of a career in photography. Professional photographer and former ASMP president, Susan Carr, discusses the realities of the photography industry along with the struggles of expressing creativity and producing quality photography. Topics in this ...

The first guide to selling art independently. This comprehensive resource shows artists how to make a living from their art-without relying on galleries. Through interviews with a range of successful artists, readers will learn how to write about their own work, how to arrange and curate exhibits, how to work in nonprofit arts spaces, how to determine when and if to advertised artwork for sale, and how to exhibit in non-art spaces. Artists will also find useful information for marketing th...

The NBC peacock. Chase Bank's blue octagon. Mobil Oil's arresting red O. PBS's poetic silhouettes of "Everyman."Chermayeff & Geismar's visual identities are instantly recognizable by countless millions around the world (one identity--the official logo for the U.S. Bicentennial--even sits on Mars) and set the standard for what a successful trademark is.In Identify, celebrated designers Tom Geismar and Ivan Chermayeff, and partner, rising star Sagi Haviv (called a "l...