Written by fundraising experts Tom Ahern and Simone Joyaux, Keep Your Donors is a new, winning guide to making disappointing donor retention rates a thing of the past. This practical and provocative book will show you how to master the strategies and tactics that make fundraising communications profitable. Filled with case studies and based in part on the CFRE and AFP job analyses, Keep Your Donors is your definitive guide to getting new donorsand keeping themfor many years to come.

**NEW YORK TIMESBESTSELLER#1 WALL STREET JOURNAL BESTSELLERBlue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne."Groundbreaking." ―Daniel H. Pink, New York Times bestselling author of Drive and To Sell Is Human**Drawing on more than a decade of new work, Kim and Mauborgne show y...

A new framework for helping nonprofit organizations maximize the effectiveness of their boards.Written by noted consultants and researchers attuned to the needs of practitioners, Governance as Leadership redefines nonprofit governance. It provides a powerful framework for a new covenant between trustees and executives: more macrogovernance in exchange for less micromanagement.Informed by theories that have transformed the practice of organizational leadership, this...

THE POWER of SOCIAL INNOVATIONCivic leaders across the U.S. and throughout the world are discovering creative ways to overcome the obstacles that seal the doors of opportunity for too many.These inspiring individuals believe that within our communities lie the entrepreneurial spirit, compassion, and resources to make progress in such critical areas as education, housing, and economic self-reliance. Real progress requires that we take bold action an...

The Carver Policy Governance® Guide series includes six booklets that offer board members a description of John Carver's Policy Governance model of board leadership. Policy Governance enables a board to fulfill its accountability to its organization's "owners," whether the owners are association members, city residents, company shareholders, or a community of interest. Policy Governance addresses the board's engagement in financial, programmatic, and personnel matters; roles of officers an...

Revised and expanded in 2019!The Little Book of Likes is dedicated to helping small (and very small) nonprofits build an audience on social media platforms like Facebook and Twitter.This short guide leads Executive Directors and nonprofit marketing managers through the ins and outs of a simple social media strategy that is effective and sustainable. With real-world practical advice, it recognizes that nonprofit managers usually have better things t...

"...The mounting number of angry calls signaled James and his employees were starting to lose control of the business. Their QuickBooks accounting software and practice of using spreadsheets to manage projects and costs was buckling under the strain of an increased client load. If the problems continued, they could destroy the company."Would you like to leverage software to increase your profits? This modern-day business parable helps you understand the process of qualifying a solu...

A direct, practical guide revealing how you can lead your not-for-profit to success through mission-based marketingNow in a Third Edition, Mission-Based Marketing is a direct, practical guide showing how you can lead your not-for-profit to success in a more competitive world. This book provides the knowledge and skills you need to build a market-driven organization that holds onto its core values, does a better job of providing mission, and successfully competes for fundin...

The ultimate social media field guide for nonprofits—with 101 ways to engage supporters, share your mission, and inspire action using the social web101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how...

When is the right time to take on a leadership role? Will you ever feel ready?When Franca Gucciardi accepted her first CEO position at the Loran Scholars Foundation, she quickly realized the immense task ahead of her and contacted her mentor, Alan Broadbent. What followed was a series of conversations, and a process of learning to ask (and then answer!) the right questions.You’re It! is a mentorship in book form, the collected wisdom of two experie...

The Jossey-Bass Handbook of Nonprofit Leadership and Management offers a comprehensive and in-depth description of the most effective leadership and management practices that can be applied throughout a nonprofit organization. This second edition of the best-selling handbook brings you:Current knowledge and trends in effective practice of nonprofit organization leadership and management.A thoroughly revised edition based on the most up-to-date research, the...

Philanthropy is everywhere. In 2013, in the United States alone, some $330 billion was recorded in giving, from large donations by the wealthy all the way down to informal giving circles. We tend to think of philanthropy as unequivocally good, but as the contributors to this book show, philanthropy is also an exercise of power. And like all forms of power, especially in a democratic society, it deserves scrutiny. Yet it rarely has been given serious attention. This book fills that gap, bri...