Understanding Behaviorism is a classic textbook that explains the basis of behavior analysis and its application to human problems in a scholarly but accessible manner.Now in its third edition, the text has been substantially updated to include the latest developments over the last decade in behaviour analysis, evolutionary theory, and cultural evolution theoryThe only book available that explains behavior analysis and applies it to philosophical and practi...

An up-to-date approach to behavior analysis within the framework of evolutionary theoryIntroduction to Behavior is a contemporary textbook for students in behavior analysis and other behaviorally-oriented disciplines. Dispensing with outdated models of behavior and reinforcement, this book adopts a new conceptual framework for the understanding of behavior, human and nonhuman. It will help students at all levels, particularly students being trained in appl...

Rediscover the science and philosophy of behaviorIn Science and Philosophy of Behavior: Selected Papers, distinguished researcher W. M. Baum delivers an expansive collection of incisive papers setting out a new paradigm of thinking about behavior. The book offers only articles that put forward a philosophical and theoretical framework for an effective natural science of behavior. Quantitative analysis is largely avoided (except for a paper on, of all thing...

A mainstay in my undergraduate learning course, Understanding Behaviorism is an excellent text covering the core concepts of both the philosophy of behaviorism and the science of behavior analysis. Dr. Baum provides a clear, accessible introduction that anyone interested in behavior analysis or psychology should read. ― Matthew Bell, Ph.D., Associate Professor, University of California San DiegoUnderstanding Behaviorism: Behavior, Culture, and Evolution is...

From the author of How Emotions Are Made, a myth-busting primer on the brain in the tradition of Seven Brief Lessons on Physics and Astrophysics for People in a Hurry.Have you ever wondered why you have a brain? Let renowned neuroscientist Lisa Feldman Barrett demystify that big gray blob between your ears. In seven short essays (plus a bite-sized story about how brains evolved), this slim, entertaining, and accessible collection reveals ...

Most of us have no idea what’s really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know-like the need for physical activity to get your brain working its best.How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget-and so important to repeat new knowledge? Is it true that men and women have different brains?In Brain Rules,...

In The Autistic Brain, New York Times bestselling author Temple Grandin "has reached a stunning level of sophistication about herself and the science of autism" (The New York Review of Books).Winner of a Goodreads Choice Award for Best Nonfiction BookTemple Grandin may be the most famous person with autism, a condition that affects 1 in 88 children. Since her birth in 1947, our understanding of it has undergone a great transformation, leading to more hope than ever...

A lively journey through the brain's inner workings from "one of the world's leading cognitive neuroscientists" ( The Wall Street Journal).Human intelligence builds sprawling cities, vast cornfields, and complex microchips. It takes us from the atom to the limits of the universe. How does the biological brain, a collection of billions of cells, enable us to do things no other species can do?In this book, neuroscientist John Duncan offers an adventure...

Essays that explore quirky, counterintuitive aspects of brain function and "make us realize that what goes on in our minds is nothing short of magical" (Scientific American).Neuroscientist David J. Linden approached leading brain researchers and asked each the same question: "What idea about brain function would you most like to explain to the world?" Their responses make up this one-of-a-kind collection of popular science essays that seeks to expand our knowledge o...

“Excellent. . . . [Buonomano] reveals the intricate limitations and blessings ?of the most complex device in the known universe.”—The AtlanticThe human brain may be the best piece of technology ever created, but it’s far from perfect. Drawing on colorful examples and surprising research, neuroscientist Dean Buonomano exposes the blind spots and weaknesses that beset our brains and lead us to make misguided personal, professional, and financial decisions. Whether explaining...

A groundbreaking argument about the link between autism and ingenuity.Why can humans alone invent? In The Pattern Seekers, Cambridge University psychologist Simon Baron-Cohen makes a case that autism is as crucial to our creative and cultural history as the mastery of fire. Indeed, Baron-Cohen argues that autistic people have played a key role in human progress for seventy thousand years, from the first tools to the digital revolution.How? Because ...

We’ve all been told that thinking rationally is the key to success. But at the cutting edge of science, researchers are discovering that feeling is every bit as important as thinking in this "lively exposé of the growing consensus about the limited power of rationality and decision-making" (The New York Times Book Review).You make hundreds of decisions every day, from what to eat for breakfast to how you should invest, and not one of those decisio...