Sales & Selling in Marketing & Sales & Business & Finance eBooks

Les secrets du closing

Comment devenir un maître de la persuasion et apprendre à vendre des offres high ticket

by Angelo d'Acunto ...

LES CLÉS POUR EXCELLER DANS L'UN DES MÉTIERS LES PLUS LUCRATIFS DU MONDE MODERNE !Angelo D'acunto, ancien agent de sécurité devenu closer d’élite, partage son parcours inspirant et ses stratégies éprouvées pour convertir des prospects en clients fidèles. Ce guide complet vous enseignera comment créer des relations de confiance, lever les objections les plus tenaces, et vendre des produits à haute ... Read more

$13.99 CAD

LES CLÉS POUR EXCELLER DANS L'UN DES MÉTIERS LES PLUS LUCRATIFS DU MONDE MODERNE !Angelo D'acunto, ancien agent de sécurité devenu closer d’élite, partage son parcours inspirant et ses stratégies éprouvées pour convertir des prospects en clients fidèles. Ce guide complet vous enseignera comment créer des relations de confiance, lever les objections les plus tenaces, et vendre des produits à haute
... Read more
Drive

The Surprising Truth About What Motivates Us

by Daniel H. Pink ...

The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high ... Read more

Was $12.99 CAD Now $8.99 CAD

The New York Times bestseller that gives readers a paradigm-shattering new perspective on motivationMost people believe that the best way to motivate is with rewards—known as the carrot-and-stick approach. That's a mistake, says Daniel H. Pink, author of To Sell Is Human: The Surprising Truth About Motivating Others.In this provocative and persuasive new book, Pink asserts that the secret to high
... Read more
Sell It Like Serhant

How to Sell More, Earn More, and Become the Ultimate Sales Machine

by Ryan Serhant ...

This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business.Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Sell ... Read more

Was $15.99 CAD Now $2.99 CAD

This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business.Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Sell
... Read more
Cold Calling Sucks (And That's Why It Works)

A Step-by-Step Guide to Calling Strangers in Sales

by Armand Farrokh, Nick Cegelski ...

Your Ultimate Guide to Book 1 in 3 Cold Calls"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"- JEB BLOUNT, bestselling author of Fanatical ProspectingCold ... Read more

$11.19 CAD

Your Ultimate Guide to Book 1 in 3 Cold Calls"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"- JEB BLOUNT, bestselling author of Fanatical ProspectingCold
... Read more
Inside the Tornado

Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

by Geoffrey A. Moore ...

Series Book 14 - Collins Business Essentials
In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note.Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers ... Read more

$11.99 CAD

In this, the second of Geoff Moore's classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author's note.Once a product "crosses the chasm" it is faced with the "tornado," a make or break time period where mainstream customers
... Read more
$100M Offers

How To Make Offers So Good People Feel Stupid Saying No

by Alexander Hormozi ...

Series Book 1 - Acquisition.com $100M Series
** OVER 5,000,000 COPIES SOLD IN THIS SERIES!! **Number 1 Amazon BEST SELLER over the last FOUR YEARS!I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away ... Read more

$20.60 CAD or Free with Kobo Plus

** OVER 5,000,000 COPIES SOLD IN THIS SERIES!! **Number 1 Amazon BEST SELLER over the last FOUR YEARS!I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away
... Read more
Writing That Works, 3rd Edition

How to Communicate Effectively in Business

by Kenneth Roman, Joel Raphaelson ...

The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political ... Read more

$11.99 CAD

The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political
... Read more
Generative Engine Optimization

The Definitive Guide to AI SEO

by Ross Hudgens ...

Optimize your content for AI answer engines and protect your organic trafficAs 77% of ChatGPT users now treat it like a search engine, traditional SEO alone no longer secures brand visibility. Generative Engine Optimization (GEO): The Definitive Guide to AI SEO, by Siege Media founder Ross Hudgens, is a practical guide to optimizing content for AI SEO and answer engines including ChatGPT, Google ... Read more

$20.99 CAD

Optimize your content for AI answer engines and protect your organic trafficAs 77% of ChatGPT users now treat it like a search engine, traditional SEO alone no longer secures brand visibility. Generative Engine Optimization (GEO): The Definitive Guide to AI SEO, by Siege Media founder Ross Hudgens, is a practical guide to optimizing content for AI SEO and answer engines including ChatGPT, Google
... Read more
Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

by Oren Klaff ...

Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book“Fast, fun and immensely practical.”—JOE SULLIVAN, Founder, Flextronics“Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.”—JOSH WHITFORD, Founder, Echelon Media“What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year.... ... Read more

$24.79 CAD

Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book“Fast, fun and immensely practical.”—JOE SULLIVAN, Founder, Flextronics“Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.”—JOSH WHITFORD, Founder, Echelon Media“What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year....
... Read more
From Impossible to Inevitable

How SaaS and Other Hyper-Growth Companies Create Predictable Revenue

by Aaron Ross, Jason Lemkin ...

Break your revenue records with Silicon Valley’s “growth bible”“This book makes very clear how to get to hyper-growth and the work needed to actually get there”Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling ... Read more

$24.99 CAD

Break your revenue records with Silicon Valley’s “growth bible”“This book makes very clear how to get to hyper-growth and the work needed to actually get there”Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling
... Read more
The Transparent Sales Leader

How The Power of Sincerity, Science & Structure Can Transform Your Sales Team's Results

by Todd Caponi ...

The Transparent Sales Leader challenges long-held sales leadership standards, providing a modern, cards-face-up, science-backed, easy-to implement framework for today’s sales leaders.Todd Caponi, author of The Transparency Sale, brings the science of transparency and intrinsic inspiration to the pages of this book, in a simple-to-understand and-implement structure to help you get the job, plan, ... Read more

$11.99 CAD

The Transparent Sales Leader challenges long-held sales leadership standards, providing a modern, cards-face-up, science-backed, easy-to implement framework for today’s sales leaders.Todd Caponi, author of The Transparency Sale, brings the science of transparency and intrinsic inspiration to the pages of this book, in a simple-to-understand and-implement structure to help you get the job, plan,
... Read more
Selling Benefits

Lessons Learned, Voyages Travelled, Stories Shared

by Dave Patriarche ...

Lessons Learned - Voyages Travelled - Stories SharedThis is not just a book about selling employee benefits, another sales manual or a book about sailing trips and travelling the world. SELLING BENEFITS is all that and more, in an easy and entertaining read. You will enjoy and make use of the lessons shared to improve both yourself and your practice. Your business relationships will thrive and be ... Read more

$7.99 CAD

Lessons Learned - Voyages Travelled - Stories SharedThis is not just a book about selling employee benefits, another sales manual or a book about sailing trips and travelling the world. SELLING BENEFITS is all that and more, in an easy and entertaining read. You will enjoy and make use of the lessons shared to improve both yourself and your practice. Your business relationships will thrive and be
... Read more
Revenu de base : comment le financer ? (Tome 2)

by Collectif ...

Ce second volume présente les multiples propositions concre`tes de mise en oeuvre du revenu de base, les différentes pistes de financement et répond à l’objection : le revenu de base coûte-t-il trop cher ?Après avoir présenté les multiples justifications du revenu de base dans le livre préce´dent, Revenu de base : un outil pour construire le XXIe sie`cle,? ce manuel donne la possibilite´ au ... Read more

$13.99 CAD

Ce second volume présente les multiples propositions concre`tes de mise en oeuvre du revenu de base, les différentes pistes de financement et répond à l’objection : le revenu de base coûte-t-il trop cher ?Après avoir présenté les multiples justifications du revenu de base dans le livre préce´dent, Revenu de base : un outil pour construire le XXIe sie`cle,? ce manuel donne la possibilite´ au
... Read more
La gestion des entreprises sociales

Economie et objectifs sociaux dans les entreprises belges

by Sybille Mertens ...

Comment mener un projet entrepreneurial en le mettant au service de l'Homme ?Si elles partagent avec les entreprises « classiques » l'affirmation d'un projet de nature économique et la nécessité de dégager des excédents pour en assurer la pérennité, les entreprises sociales se distinguent cependant très clairement par leur finalité : la recherche des bénéfices n'y est pas une fin en soi, elle ... Read more

$59.99 CAD

Comment mener un projet entrepreneurial en le mettant au service de l'Homme ?Si elles partagent avec les entreprises « classiques » l'affirmation d'un projet de nature économique et la nécessité de dégager des excédents pour en assurer la pérennité, les entreprises sociales se distinguent cependant très clairement par leur finalité : la recherche des bénéfices n'y est pas une fin en soi, elle
... Read more
Tactiques de vente gagnantes

by René Moulinier ...

Series series Livres outils - Commercial
Le succès dans la vente, c'est 85% de préparation et 15% d'inspiration. Tactiques de vente gagnantes, nouvel ouvrage de René Moulinier, est le coach de vos succès de vente.Y sont anticipés, passés en revue et décortiqués les différents épisodes d'une vente et douze types de visites : prospection, récupération d'impayés, réclamation du client, rétablissement des relations après une rupture, vente ... Read more

$27.20 CAD or Free with Kobo Plus

Le succès dans la vente, c'est 85% de préparation et 15% d'inspiration. Tactiques de vente gagnantes, nouvel ouvrage de René Moulinier, est le coach de vos succès de vente.Y sont anticipés, passés en revue et décortiqués les différents épisodes d'une vente et douze types de visites : prospection, récupération d'impayés, réclamation du client, rétablissement des relations après une rupture, vente
... Read more
The New Strategic Selling

The Unique Sales System Proven Successful by the World's Best Companies

by Robert B. Miller, Robert B. Miller, Stephen E. Heiman, Tad Tuleja ...

The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller ... Read more

$16.99 CAD

The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller
... Read more
Ziglar on Selling

The Ultimate Handbook for the Complete Sales Professional

by Zig Ziglar ...

Drawing on his more than forty years of sales experience, master motivator Zig Ziglar provides a wealth of inspirational and practical information for making it in today's fast-paced selling world. Ziglar's primary aim is to help sales professionals persuade their customers more effectively, more ethically, and more often! In this motivating book, he discusses:Where, when, and how to find ... Read more

$7.99 CAD

Drawing on his more than forty years of sales experience, master motivator Zig Ziglar provides a wealth of inspirational and practical information for making it in today's fast-paced selling world. Ziglar's primary aim is to help sales professionals persuade their customers more effectively, more ethically, and more often! In this motivating book, he discusses:Where, when, and how to find
... Read more
The Thank You Economy

by Gary Vaynerchuk ...

“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer, ... Read more

$16.99 CAD

“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer,
... Read more
A Road Well Traveled: Profiles Of America's Great Automobile Pioneers

by Daniel Alef ...

The great American automotive pioneers were entrepreneurial inventors and visionaries who changed the American landscape and brought us a new national culture. These pioneers lifted the veil of isolation that enveloped most pre-twentieth century Americans and made it possible for the average person to travel whenever and wherever he or she pleased. Automobiles changed the concept of transportation ... Read more

$16.49 CAD

The great American automotive pioneers were entrepreneurial inventors and visionaries who changed the American landscape and brought us a new national culture. These pioneers lifted the veil of isolation that enveloped most pre-twentieth century Americans and made it possible for the average person to travel whenever and wherever he or she pleased. Automobiles changed the concept of transportation
... Read more
L'écologie libertaire d'André Gorz : Démocratiser le travail, libérer le temps

by Céline Marty ...

« Lip, Larzac, même combat ! » Au cœur des années 1970, luttes écologistes et émancipation du travail aliénant se rejoignent. Au centre de cette convergence, un mot d’ordre : l’autogestion. Conceptualisée dans l’effervescence contestataire des années 1960 et 1970 par André Gorz, héritier de Sartre et de Marx, l’autogestion est une réponse à l’aliénation du sujet dans toutes ses conditions ... Read more

$26.99 CAD

« Lip, Larzac, même combat ! » Au cœur des années 1970, luttes écologistes et émancipation du travail aliénant se rejoignent. Au centre de cette convergence, un mot d’ordre : l’autogestion. Conceptualisée dans l’effervescence contestataire des années 1960 et 1970 par André Gorz, héritier de Sartre et de Marx, l’autogestion est une réponse à l’aliénation du sujet dans toutes ses conditions
... Read more
Brand It Like Serhant

Stand Out From the Crowd, Build Your Following, and Earn More Money

by Ryan Serhant ...

Bestselling author and real estate, television, and media icon Ryan Serhant shares his proven strategy to build your brand from scratch.Brand It Like Serhant brings readers through Ryan’s three-step strategy that transformed him from that-broker-above-Burger Heaven into the founder of SERHANT., the most recognized real estate brand in the world. Whether you’re a real estate broker, a hair stylist, ... Read more

Was $15.99 CAD Now $2.99 CAD

Bestselling author and real estate, television, and media icon Ryan Serhant shares his proven strategy to build your brand from scratch.Brand It Like Serhant brings readers through Ryan’s three-step strategy that transformed him from that-broker-above-Burger Heaven into the founder of SERHANT., the most recognized real estate brand in the world. Whether you’re a real estate broker, a hair stylist,
... Read more
Emotional Targeting

by Talia Wolf ...

Business decisions are made with spreadsheets and logic.…At least, that's what we tell ourselves.BUT the science says otherwise.Every decision (even in B2B) is fundamentally emotional. Yet companies continue optimizing features and pricing while conversion rates barely budge, staying trapped on the deadly hamster wheel of optimization.In Emotional Targeting, Talia Wolf shares her proven framework ... Read more

$13.99 CAD

Business decisions are made with spreadsheets and logic.…At least, that's what we tell ourselves.BUT the science says otherwise.Every decision (even in B2B) is fundamentally emotional. Yet companies continue optimizing features and pricing while conversion rates barely budge, staying trapped on the deadly hamster wheel of optimization.In Emotional Targeting, Talia Wolf shares her proven framework
... Read more
Magic Words

by Jonah Berger ...

A NEXT BIG IDEA CLUB 'MUST-READ'New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.Almost everything we do involves words. Words are how we persuade, communicate, and connect. They’re how leaders ... Read more

$19.99 CAD

A NEXT BIG IDEA CLUB 'MUST-READ'New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.Almost everything we do involves words. Words are how we persuade, communicate, and connect. They’re how leaders
... Read more
Communiquer avec authenticité et rester vrai

by Sylviane Cannio ...

Coachez votre communication !Comment être plus sûr de soi et se défaire de ses masques ? Comment se libérer des jeux de pouvoir et des mesquineries ? Comment mieux se connaître et être plus authentique au quotidien ?Pour faciliter les relations interpersonnelles en entreprise, Sylviane Cannio propose un panel d'outils fréquemment utilisés en coaching. PNL, analyse transactionnelle, systémique, ... Read more

$23.99 CAD

Coachez votre communication !Comment être plus sûr de soi et se défaire de ses masques ? Comment se libérer des jeux de pouvoir et des mesquineries ? Comment mieux se connaître et être plus authentique au quotidien ?Pour faciliter les relations interpersonnelles en entreprise, Sylviane Cannio propose un panel d'outils fréquemment utilisés en coaching. PNL, analyse transactionnelle, systémique,
... Read more

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