Ventes et art de vendre dans Marketing et ventes et Commerce et finance Livres audio

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The AI Edge

Sales Strategies for Unleashing the Power of AI to Save Time, Sell More, and Crush the Competition

par Jeb Blount, Anthony Iannarino ...

Lu par Jeb Blount, Anthony Iannarino ...

Version Longue

6 heure 28 min

Upgrade your sales process by plugging into the new power of artificial intelligenceIn today's cutthroat sales world, where sales professionals are constantly juggling multiple responsibilities and navigating a sea of relentless competitors, everyone is looking for an edge. What if that EDGE is found in a tool powerful enough to give you more time in your sales day, accelerate your productivity, ... En savoir plus

$28.84 CAD ou Gratuit avec Kobo Plus

Upgrade your sales process by plugging into the new power of artificial intelligenceIn today's cutthroat sales world, where sales professionals are constantly juggling multiple responsibilities and navigating a sea of relentless competitors, everyone is looking for an edge. What if that EDGE is found in a tool powerful enough to give you more time in your sales day, accelerate your productivity,
... En savoir plus
Livre audio

Exactly What to Say for Real Estate Agents

par Phil M. Jones, Chris Smith, Jimmy Mackin ...

Lu par Phil M. Jones, Chris Smith, Jimmy Mackin ...

Version Longue

2 heure 14 min

The real estate industry desperately needs new tools and ideas to stay relevant to the modern consumer. The modern consumer is more educated and has more choices than ever before. Counterintuitively, this has led to more confusion, doubt, and frustration in their real estate journey. Therein the opportunity lies. In Exactly What To Say for Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy ... En savoir plus

$10.99 CAD ou Gratuit avec Kobo Plus

The real estate industry desperately needs new tools and ideas to stay relevant to the modern consumer. The modern consumer is more educated and has more choices than ever before. Counterintuitively, this has led to more confusion, doubt, and frustration in their real estate journey. Therein the opportunity lies. In Exactly What To Say for Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy
... En savoir plus
Livre audio

The Psychology of Selling

Increase Your Sales Faster and Easier Than You Ever Thought Possible

par Brian Tracy ...

Lu par Brian Tracy ...

Version Longue

6 heure 18 min

Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available ... En savoir plus

$35.99 CAD

Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available
... En savoir plus
Livre audio

The Way of the Wolf

Straight Line Selling: Master the Art of Persuasion, Influence, and Success

par Jordan Belfort ...

Lu par Jordan Belfort ...

Version Longue

7 heure 48 min

Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.For the first time ever, Jordan Belfort opens his playbook and gives you access to his exclusive step-by-step system—the same system he used to create massive wealth for himself, his ... En savoir plus

$26.99 CAD

Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.For the first time ever, Jordan Belfort opens his playbook and gives you access to his exclusive step-by-step system—the same system he used to create massive wealth for himself, his
... En savoir plus
Livre audio

Drive

The Surprising Truth About What Motivates Us

par Daniel H. Pink ...

Lu par Daniel H. Pink ...

Version Longue

5 heure 53 min

**“Pink’s ideas deserve a wide hearing. Corporate boards. . .could do well by kicking out their pay consultants for an hour and reading Pink’s conclusions instead.”—*ForbesThe New York Times* bestseller that gives readers paradigm-shattering ways to think about motivation from the author of When: The Scientific Secrets of Perfect Timing**Most people believe that the best way to motivate is with ... En savoir plus

$22.99 CAD

**“Pink’s ideas deserve a wide hearing. Corporate boards. . .could do well by kicking out their pay consultants for an hour and reading Pink’s conclusions instead.”—*ForbesThe New York Times* bestseller that gives readers paradigm-shattering ways to think about motivation from the author of When: The Scientific Secrets of Perfect Timing**Most people believe that the best way to motivate is with
... En savoir plus
Livre audio

To Sell Is Human

The Surprising Truth About Moving Others

par Daniel H. Pink ...

Lu par Daniel H. Pink ...

Version Longue

6 heure 6 min

**#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by ... En savoir plus

$22.99 CAD

**#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by
... En savoir plus
Livre audio

The Magic of Thinking Big

par David Schwartz ...

Lu par Jason Culp ...

Version Longue

9 heure 31 min

With more than six million copies sold worldwide, David Schwartz’s timeless guide and bestselling phenomenon, The Magic of Thinking Big, is now available for the first time as an unabridged audio edition.Millions of people around the world have improved their lives through the timeless advice David Schwartz offers in The Magic of Thinking Big. In this bestselling audiobook, Schwartz proves you don ... En savoir plus

$34.99 CAD

With more than six million copies sold worldwide, David Schwartz’s timeless guide and bestselling phenomenon, The Magic of Thinking Big, is now available for the first time as an unabridged audio edition.Millions of people around the world have improved their lives through the timeless advice David Schwartz offers in The Magic of Thinking Big. In this bestselling audiobook, Schwartz proves you don
... En savoir plus
Livre audio

SPIN Selling

par Neil Rackham ...

Lu par Bob Kalomeer ...

Version Abrégée

2 heure 58 min

How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts? If you're in sales--or if you manage a sales force--you need the SPIN strategy. Developed from 12 years of research into 35,000 sales calls, SPIN--Situation, Problem, Implication, ... En savoir plus

$24.99 CAD

How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts? If you're in sales--or if you manage a sales force--you need the SPIN strategy. Developed from 12 years of research into 35,000 sales calls, SPIN--Situation, Problem, Implication,
... En savoir plus
Livre audio

The Challenger Sale

Taking Control of the Customer Conversation

par Matthew Dixon, Brent Adamson ...

Lu par Matthew Dixon, Brent Adamson ...

Version Longue

5 heure 43 min

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at ... En savoir plus

$20.99 CAD

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at
... En savoir plus
Livre audio

The Magic of Thinking Big

par David Schwartz ...

Lu par David Schwartz ...

Version Abrégée

4 heure 7 min

Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater hapiness and peace of mind.The Magic of Thinking Big offers useful methods, not empty promises. Dr. Schwartz ... En savoir plus

$24.99 CAD

Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater hapiness and peace of mind.The Magic of Thinking Big offers useful methods, not empty promises. Dr. Schwartz
... En savoir plus
Livre audio

Built to Sell

Creating a Business That Can Thrive Without You

par John Warrillow ...

Lu par Erik Synnestvedt ...

Version Longue

4 heure 24 min

A business parable about how to create a start-up that won't trap you when you want to sell it.According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own.To illustrate this, Warrillow introduces us to a ... En savoir plus

$34.99 CAD

A business parable about how to create a start-up that won't trap you when you want to sell it.According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own.To illustrate this, Warrillow introduces us to a
... En savoir plus
Livre audio

Obviously Awesome

How to Nail Product Positioning so Customers Get It, Buy It, Love It

par April Dunford ...

Lu par April Dunford ...

Version Longue

3 heure 31 min

You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, ... En savoir plus

$7.99 CAD

You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome,
... En savoir plus
Livre audio

Mom Test, The

How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You

par Rob Fitzpatrick ...

Lu par Rob Fitzpatrick ...

Version Longue

3 heure 50 min

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of ... En savoir plus

$20.99 CAD ou Gratuit avec Kobo Plus

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little. As a matter of
... En savoir plus
Livre audio

The Introvert’s Edge to Networking

Work the Room. Leverage Social Media. Develop Powerful Connections

par Matthew Pollard ...

Lu par Matthew Pollard, Jamie Jackson ...

Collections series The Introvert’s Edge Series
Version Longue

7 heure 29 min

One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab.” You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all.The truth is that when introverts are armed with a plan that lets them be their authentic selves, ... En savoir plus

$34.99 CAD

One of the biggest myths that plagues the business world today is that our ability to network depends on having the “gift-of-gab.” You don’t have to be outgoing to be successful at networking. You don’t have to become a relentless self-promoter. In fact, you don’t have to act like an extrovert at all.The truth is that when introverts are armed with a plan that lets them be their authentic selves,
... En savoir plus
Livre audio

Building a StoryBrand 2.0

Clarify Your Message So Customers Will Listen

par Donald Miller ...

Lu par Donald Miller ...

Version Longue

6 heure 33 min

Read by the author.When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .Since the original publication of Building a StoryBrand, over one million business leaders have discovered Donald Miller's powerful StoryBrand framework, and their businesses are growing. Now, the ... En savoir plus

$32.99 CAD

Read by the author.When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .Since the original publication of Building a StoryBrand, over one million business leaders have discovered Donald Miller's powerful StoryBrand framework, and their businesses are growing. Now, the
... En savoir plus
Livre audio

They Ask, You Answer

A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated

par Marcus Sheridan ...

Lu par Marcus Sheridan ...

Version Longue

9 heure 32 min

In today's digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the ... En savoir plus

$27.99 CAD

In today's digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the
... En savoir plus
Livre audio

This Is Strategy

Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)

par Seth Godin ...

Lu par Seth Godin ...

Version Longue

9 heure 27 min

**A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.**"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for ... En savoir plus

$35.99 CAD

**A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.**"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for
... En savoir plus
Livre audio

The JOLT Effect

How High Performers Overcome Customer Indecision

par Matthew Dixon, Ted McKenna ...

Lu par Matthew Dixon, Ted McKenna ...

Version Longue

5 heure 47 min

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... En savoir plus

$23.99 CAD

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and
... En savoir plus
Livre audio

The 1-Page Marketing Plan

Get New Customers, Make More Money, And Stand out From The Crowd

par Allan Dib ...

Lu par Joel Richards ...

Version Longue

6 heure 48 min

Transform your business with the fully updated 2025 edition of The 1-Page Marketing Plan. This edition is more practical than ever, now packed with new step-by-step examples and actionable exercises in every chapter to help you implement your marketing plan with precision.Master the timeless marketing system that has helped millions of entrepreneurs scale their businesses. The proven 9-block ... En savoir plus

$27.99 CAD

Transform your business with the fully updated 2025 edition of The 1-Page Marketing Plan. This edition is more practical than ever, now packed with new step-by-step examples and actionable exercises in every chapter to help you implement your marketing plan with precision.Master the timeless marketing system that has helped millions of entrepreneurs scale their businesses. The proven 9-block
... En savoir plus
Livre audio

People Buy You

The Real Secret to what Matters Most in Business

par Jeb Blount ...

Lu par Mel Foster ...

Version Longue

4 heure 59 min

Far too many of todays books on sales and selling deal with the mechanics of selling and pay little or no attention to the emotional-side of selling; however, when all things are equal (and in todays competitive world they almost always are) people buy you--the salesperson. Designed to connect sellers to buyers, People Buy You makes it easier to uncover the needs of the buyer by teaching the five ... En savoir plus

$17.99 CAD

Far too many of todays books on sales and selling deal with the mechanics of selling and pay little or no attention to the emotional-side of selling; however, when all things are equal (and in todays competitive world they almost always are) people buy you--the salesperson. Designed to connect sellers to buyers, People Buy You makes it easier to uncover the needs of the buyer by teaching the five
... En savoir plus
Livre audio

The Sales Advantage

How to Get it, Keep it, and Sell More Than Ever

par J. Oliver Crom, Dale Carnegie, Michael A. Crom ...

Lu par John Dossett ...

Version Abrégée

3 heure 17 min

Now, for the first time ever, the time-tested, proven techniques perfected by the world-famous Dale Carnegie® sales training program are available in book form.The two crucial questions most often asked by salespeople are: "How can I close more sales?" and "What can I do to reduce objections?" The answer to both questions is the same: You learn to sell from a buyer's point of view.Global markets, ... En savoir plus

$19.99 CAD

Now, for the first time ever, the time-tested, proven techniques perfected by the world-famous Dale Carnegie® sales training program are available in book form.The two crucial questions most often asked by salespeople are: "How can I close more sales?" and "What can I do to reduce objections?" The answer to both questions is the same: You learn to sell from a buyer's point of view.Global markets,
... En savoir plus
Livre audio

Questions Are The Answers

par Allan Pease ...

Lu par Allan Pease ...

Version Longue

33 min

Allan Pease has been known internationally as 'Mr Body Language' since his book Definitive Book of Body Language became a multi-million seller and the communication bible for organisations worldwide. He has written eighteen bestsellers - including ten number ones - and has appeared on most major radio and television programs in 55 counties.In Questions Are The Answers, Allan Pease documents, for ... En savoir plus

$10.99 CAD ou Gratuit avec Kobo Plus

Allan Pease has been known internationally as 'Mr Body Language' since his book Definitive Book of Body Language became a multi-million seller and the communication bible for organisations worldwide. He has written eighteen bestsellers - including ten number ones - and has appeared on most major radio and television programs in 55 counties.In Questions Are The Answers, Allan Pease documents, for
... En savoir plus
Livre audio

Take Charge

The Skills That Drive Professional Success

par Norman Bacal ...

Lu par Norman Bacal ...

Version Longue

6 heure 3 min

Do you want to become a successful lawyer, business manager or accountant?What you're learning in professional school isn't enough. It's just the basics.If you want to move ahead, there are all kinds of skills you need to learn that no one is teaching in an organized way.How to interview so you'll get hired, choosing the workplace most suited to you, how to be effective in communicating with ... En savoir plus

$23.99 CAD ou Gratuit avec Kobo Plus

Do you want to become a successful lawyer, business manager or accountant?What you're learning in professional school isn't enough. It's just the basics.If you want to move ahead, there are all kinds of skills you need to learn that no one is teaching in an organized way.How to interview so you'll get hired, choosing the workplace most suited to you, how to be effective in communicating with
... En savoir plus
Livre audio

The Ultimate Sales Letter, 4th Edition

Attract New Customers, Boost Your Sales

par Dan S Kennedy ...

Lu par Matt Cartsonis ...

Version Longue

4 heure 45 min

Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides ... En savoir plus

$24.99 CAD

Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides
... En savoir plus

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