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Livres audio Comportement du consommateur

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  • Livre audio

    Doughnut Economics

    The must-read book that redefines economics for a world in crisis

    par Kate Raworth ...
    Lu par Kate Raworth ...

    Version Longue

    10 heure 49 min

    Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all ... En savoir plus

    CHF 11.56

  • Livre audio

    Risk Mein Ishq Nahi

    par Vivek Kaul ...
    Lu par Vivek Kaul ...
    Collection Livre audio 10 - Economics, Ek Prem Katha

    Version Longue

    28 min

    जिंदगी में रिस्क लेंगे तो आगे बढ़ेंगे, लेकिन रिस्क लेने का मतलब खुद को बर्बाद कर देना नहीं होता. जुनून ज़रूरी है, लेकिन जोश में होश खो बैठना कोई बुद्धिमानी का काम नही. इस एपिसोड में जानिये कि रिस्क से इश्क का क्या कनेक्शन है. ... En savoir plus

    CHF 3.00

  • Livre audio

    Stock Market

    par Vivek Kaul ...
    Lu par Vivek Kaul ...
    Collection Livre audio 9 - Economics, Ek Prem Katha

    Version Longue

    27 min

    आज मार्केट अप है… आज डाउन है! स्टॉक मार्केट के बारे में ये हर कोई कहता फिरता है, लेकिन असल में क्या है ये स्टॉक मार्केट? किस तरह यह काम करता है? क्या ढांचा होता है? जानिये स्टॉक मार्केट से सम्बंधित पूरी जानकारी इस एपिसोड में. ... En savoir plus

    CHF 3.00

  • Livre audio

    Rahan anatomia

    Version Longue

    10 heure 54 min

    Mistä puhumme kun puhumme rahasta?Rahasta – siis elämästä ja kuolemasta.Raha on muuttunut abstraktiksi, mutta sen merkitys arjessa ja maailmanmenossa on entistä konkreettisempi. Kolikot ja setelit katoavat katukuvasta, ja kaupankäynti on muuttunut digitaaliseksi, puhumattakaan arvopaperijohdannaisista tai kryptoista. Mikään ei enää kilise tai kahise, mutta samalla on käytännössä mahdotonta elää ... En savoir plus

    CHF 14.05

  • Livre audio

    Informação não basta

    Lu par Márcio Lino ...

    Version Abrégée

    34 min

    Os princípios básicos da saúde financeira não são complexos e são bastante semelhantes, não importa quem você seja ou qual seu status financeiro. Nós podemos fazer mudanças, mas somente se estivermos dispostos a usar essa oportunidade para analisar de perto nosso relacionamento com o dinheiro. ... En savoir plus

    CHF 1.50

  • Livre audio

    Finanzielle Unabhängigkeit - Gesund online arbeiten

    Smarte Strategien für nachhaltiges Einkommen, mehr Lebensqualität und stressfreie Arbeit.

    Lu par Iapetus (AI) ...

    Version Longue

    52 min

    Entfliehen Sie dem Hamsterrad! Dieses Hörbuch zeigt Ihnen smarte Strategien, um online Geld zu verdienen und ein Online Business zu starten. Erreichen Sie finanzielle Freiheit und mehr Lebensqualität durch stressfreie, ortsunabhängige Arbeit. Lernen Sie, wie Sie gesund arbeiten, Ihr Zusatzeinkommen online steigern und Passives Einkommen generieren. Für eine berufliche Neuorientierung und ein ... En savoir plus

    CHF 5.39

  • Livre audio

    The Algebra of Happiness

    The pursuit of success, love and what it all means

    par Scott Galloway ...
    Lu par Scott Galloway ...

    Version Longue

    3 heure 35 min

    Penguin presents the audiobook edition of The Algebra of Happiness, written and read by Scott Galloway.From the New York Times bestselling author, a provocative book of hard-won wisdom for achieving a fulfilling career and life.- How can you have a meaningful career, not just a lucrative one?- Is a work/life balance really possible?- What does it take to make a long-term relationship succeed?- ... En savoir plus

    CHF 9.46

  • Livre audio

    Never Lose a Customer Again

    Turn Any Sale into Lifelong Loyalty in 100 Days

    par Joey Coleman ...
    Lu par Joey Coleman ...

    Version Longue

    9 heure 28 min

    Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong customer.Coleman's theory of building customer loyalty isn't about focusing on marketing or closing the sale: It's about the First 100 Days® after the sale and the interactions the customer experiences.While new customers experience joy, ... En savoir plus

    CHF 15.80

  • Livre audio

    INCLUSIVE: THE NEW EXCLUSIVE.

    How the FOOD SERVICE INDUSTRY Can STOP Leaving MONEY on the Table.

    par Heather Landex ...
    Lu par Heather Landex ...

    Version Longue

    4 heure 23 min

    Reading this book can help food businesses to improve and enhance the customer experience, earn more on current customers, attract and retain new customers, leverage free and organic marketing, and improve communication and safety standards by following the principle of inclusivity.Heather demonstrates there is money in caring for and including dietary minorities. Her experience and passion for ... En savoir plus

    CHF 19.75 ou Gratuit avec Kobo Plus

  • Livre audio

    Experience Economy, The

    Selling Memories, Not Just Products

    par Ajah Excel ...

    Version Longue

    2 heure 48 min

    This audiobook is narrated by a digital voice.The Experience Economy: Selling Memories, Not Just Products is a transformative guide for businesses seeking to go beyond traditional selling and tap into the power of experiences. In today’s world, customers are no longer just looking for products—they’re looking for memorable, emotionally resonant experiences that connect with them on a deeper level. ... En savoir plus

    CHF 6.32 ou Gratuit avec Kobo Plus

  • Livre audio

    How to Save a Small Fortune - And The Planet

    A Guide to Smart, Sustainable Spending Beyond COVID-19

    par R.A. Dalkey ...
    Lu par R.A. Dalkey ...
    Collection Livre audio 19 - The Thrills of Thrift

    Version Longue

    2 heure 41 min

    There has never been a better time for us to start taking saving seriously.Our hyper-meritocratic world has long glorified the notion of constantly earning more in order to fuel victory in some futile race to lifestyle and possessions. And so the careful saver was always the subject of ridicule.Then along came COVID-19. Jobs disappeared overnight, and those who kept theirs could forget about pay ... En savoir plus

    CHF 6.28 ou Gratuit avec Kobo Plus

  • Livre audio

    AI Simple

    Cómo la Inteligencia Artificial Está Cambiando Tu Vida (aunque no te des cuenta)

    Collection Livre audio 1 - Vivir con la IA – Cómo la inteligencia artificial transforma tu vida

    Version Longue

    2 heure 14 min

    Este audiolibro está narrado por una voz digital.La inteligencia artificial ya no es un concepto sacado de una película de ciencia ficción: está en tu vida cada día, aunque no lo notes. Decide qué contenidos ves en línea, sugiere qué comprar, influye en tu trabajo, en tus estudios e incluso en tus decisiones cotidianas.“IA Simple” es el primer volumen de la serie Vivir con la IA – Cómo la ... En savoir plus

    CHF 2.36 ou Gratuit avec Kobo Plus

  • Livre audio

    Perception

    Take Charge of How Others View Your Brand, Become Irresistible, and Make a Bigger Impact

    Version Longue

    3 heure 51 min

    Sure, being the best sounds great. But simply being the best is no longer enough to position you at the front of the pack. You also need to be perceived as being the best.And that's why Perception is so important.With this book, authors Franziska Iseli and Christo Hall show you how to harness the power of perception to achieve success - whether you are leading a small business, trying to climb the ... En savoir plus

    CHF 9.47 ou Gratuit avec Kobo Plus

  • Livre audio

    Talous & tunteet

    Version Longue

    13 heure 30 min

    Ota tunteet ja talous hallintaan!Pelkoa, ahneutta ja parviälyttömyyttä – tunteet vievät meitä taloudessakin. Johtava aivotutkija kertoo, miten ihmismieli toimii markkinoilla ja miten taloudessa voi menestyä.Markkinat toimivat numeroiden avulla, mutta lopulta talous on tunnepeliä. Ahneus ja pelko saavat ihmiset ottamaan valtavia taloudellisia riskejä, mutta toisaalta pelko ja riskien karttaminen ... En savoir plus

    CHF 14.05

  • Livre audio

    The Social Brain

    The Psychology of Successful Groups

    Version Longue

    8 heure 54 min

    Brought to you by Penguin.How many people does the ideal team contain? How do groups bond, earn trust and forge shared identities? How can leaders build environments adaptable enough to respond to shocks and still enable people to thrive together? How can you feel close to people if your only point of contact is a phone or a computer?In The Social Brain leading experts from the worlds of ... En savoir plus

    CHF 13.66

  • Livre audio

    Das Bio-Pizza Dilemma

    Der überraschende Wegweiser zu mehr Nachhaltigkeit

    Version Longue

    6 heure 43 min

    LEBENSLUST STATT ZUKUNFTSFRUSTEin »Weiter so« kann es in der Klimakrise nicht geben. Doch allzu oft scheint es, als könnten wir, abgesehen vom Kauf nachhaltiger und fairer Produkte, wenig dazu beitragen, die Wale zu schützen und den Regenwald zu retten. Aber reicht es wirklich aus, wenn auf der Pizza »Bio« steht? Wird so nicht lediglich suggeriert, dass Konsument*innen allein gleichzeitig für den ... En savoir plus

    CHF 15.00 ou Gratuit avec Kobo Plus

  • Livre audio

    The JOLT Effect

    How High Performers Overcome Customer Indecision

    Version Longue

    5 heure 47 min

    From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... En savoir plus

    CHF 13.83

  • Livre audio

    How to Read People: The Complete Psychology Guide to Analyzing People, Reading Body Language, and Persuading, Manipulating and Understanding How to Influence Human Behavior

    par Steve Dey ...
    Lu par Russell Newton ...

    Version Longue

    6 heure 37 min

    How to Read People: The Complete Psychology Guide to Analyzing People, Reading Body Language, and Persuading, Manipulating and Understanding How to Influence Human BehaviorA human mind is a far-reaching place. It holds so many thoughts, emotions, secrets, and expressions, it would be literally impossible to read them all the time, but if you understand the basics of the human mind, then you aren’t ... En savoir plus

    CHF 6.04 ou Gratuit avec Kobo Plus

  • Livre audio

    The Challenger Sale

    How To Take Control of the Customer Conversation

    Version Longue

    5 heure 43 min

    Brought to you by Penguin.THE INTERNATIONAL BESTSELLER: OVER HALF A MILLION COPIES SOLDMatthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge them!What's the secret to sales success?If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. Matthew Dixon, Brent Adamson, and their ... En savoir plus

    CHF 13.66

  • Livre audio

    Punters

    How Paddy Power Bet Billions and Changed Gambling Forever

    par Aaron Rogan ...
    Lu par Aidan Kelly ...

    Version Longue

    9 heure 15 min

    The story of Paddy Power’s growth from a small chain of Irish bookies to the biggest gambling company in the world.Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens.The company’s rise to this point has been rapid, but ... En savoir plus

    CHF 21.04

  • Livre audio

    The Cult of We

    WeWork and the Great Start-Up Delusion

    Version Longue

    13 heure 14 min

    ‘An amazing portrait of how grifters came to be called visionaries and high finance lost its mind.’ Charles Duhigg, bestselling author of The Power of HabitThe definitive inside story of WeWork, its audacious founder, and the company's epic unravelling from the journalists who first broke the story wide open.In 2001, Adam Neumann arrived in New York after five years as a conscript in the Israeli ... En savoir plus

    CHF 23.78

  • Livre audio

    Joe Public 2030

    Five Potent Predictions Reshaping How Consumers Engage Healthcare

    par Chris Bevolo ...
    Lu par Mike Stanley ...

    Version Longue

    9 heure 30 min

    On the ten-year anniversary of the release of the original Joe Public Doesn't Care About Your Hospital book, author Chris Bevolo and Revive have set their sights a decade in the future with Joe Public 2030: Five Potent Predictions Reshaping How Consumers Engage Healthcare. The book explores five key ways consumer health engagement may change over the coming decade, covering everything from AI and ... En savoir plus

    CHF 23.70

  • Livre audio

    ¡Lo quiero!

    El poder del deseo mimético en el día a día

    par Luke Burgis ...
    Lu par Jesús Granados ...

    Version Longue

    10 heure 5 min

    Una investigación revolucionaria sobre por qué queremos lo que queremos, y las herramientas necesarias para dejar de perseguir deseos que en realidad no nos llenan.La gravedad afecta a casi todos los aspectos de nuestra existencia física, pero hay una fuerza psicológica igual de poderosa, aunque casi nadie ha oído hablar de ella. Es la responsable de reunir a grupos de personas y también de ... En savoir plus

    CHF 8.11

  • Livre audio

    Winning Over Customers Bundle, 2 in 1 Bundle: Pillars of Customer Success and The Thank You Economy

    Version Longue

    27 min

    Winning Over Customers Bundle, 2 in 1 Bundle: Pillars of Customer Success and The Thank You EconomyCustomers are the lifeblood of your business, no one can deny that. But do you focus all your attention on attracting new customers all the time? Or do you remember to pay special attention to your regular and loyal customers. This is actually an issue that many business owners have today. They focus ... En savoir plus

    CHF 6.45 ou Gratuit avec Kobo Plus