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Livres audio Comportement du consommateur

Si vous aimez les livres audio Comportement du consommateur, alors vous allez adorer cette sélection.
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  • Livre audio

    AI Made Simple

    How Artificial Intelligence Is Changing Your Life (Even If You Don’t Notice)

    par Alessandro Totaro ...
    Lu par Digital Voice Maxwell G ...
    Collection Livre audio 1 - Living with AI – How Artificial Intelligence Transforms Your Life

    Version Longue

    1 heures 56 min

    This audiobook is narrated by a digital voice.Artificial intelligence is no longer a sci-fi concept: it is already part of your daily life, often without you even realizing it. It decides what content you see online, suggests what to buy, influences your work, your studies, and even your everyday choices.AI Made Simple is the first volume in the series Living with AI – How Artificial Intelligence ... En savoir plus

    CHF 2.36 ou Gratuit avec Kobo Plus

  • Livre audio

    Uncopyable You

    CREATE A PERSONAL BRAND THAT GETS PEOPLE TO KNOW YOU, LIKE YOU, TRUST YOU, AND REMEMBER YOU!

    par Steve Miller, Kay Miller ...
    Lu par Steve Miller, Kay Miller ...
    Collection Livre audio 4 - Marketing and Sales Brand-Building Strategies that Work

    Version Longue

    3 heure 56 min

    In Uncopyable YOU, authors Steve and Kay Miller bring to life the art and science of personal branding in a way that's never been done before. This transformative book is more than just a guide; it's a blueprint for creating a personal brand that is not only successful but also truly unforgettable.Inspired by iconic personal brands like Steve Jobs, the authors teach you to build a brand that ... En savoir plus

    CHF 7.86 ou Gratuit avec Kobo Plus

  • Livre audio

    All Business Is Personal

    One Medical's Human-Centered, Technology-Powered Approach to Customer Engagement

    par Joseph A. Michelli ...
    Lu par Rob Reider ...

    Version Longue

    From organizational consultant and bestselling author Joseph Michelli, a close look at the groundbreaking practices at Amazon’s One Medical, revealing the key strategies that make them a revolutionary force in healthcare and an inspiration for all industries.What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming ... En savoir plus

    CHF 28.44

  • Livre audio

    The Scout Mindset

    Why Some People See Things Clearly and Others Don't

    par Julia Galef ...
    Lu par Julia Galef ...

    Version Longue

    6 heure 26 min

    Winner of best smart thinking book 2022 (Business Book Awards)Guardian best books of 2021'Original, thought-provoking and a joy to read' Tim Harford'Highly recommended. It's not easy to become (more of) a scout, but it's hard not to be inspired by this book' Rutger BregmanWhen it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef call... ... En savoir plus

    CHF 19.74

  • Livre audio

    PreachersNSneakers

    Authenticity in an Age of For-Profit Faith and (Wannabe) Celebrities

    par Benjamin Kirby ...
    Lu par Joel McHale, Ben Kirby, Judah Smith ...

    Version Longue

    4 heure 27 min

    Founder of the phenomenon social media account PreachersNSneakers tackles how faith, capitalism, consumerism, and (wannabe) celebrity have collided and asks both believers and nonbelievers alike: how much is too much?What started as a joke account on Instagram has turned into a movement. Through this provocative project, the founder of PreachersNSneakers is helping thousands of Jesus followers ... En savoir plus

    CHF 16.58

  • Livre audio

    ICONIC

    How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction

    par Scott McKain ...
    Lu par Scott McKain ...

    Version Longue

    5 heure 14 min

    Scott McKain, award-winning speaker and author, explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the Ultimate Customer Experience every time.What if merely “standing out” from your competition isn’t enough to take your brand and business to the highest level? How do you become ... En savoir plus

    CHF 15.79

  • Livre audio

    Comment l’Institution Formate l’Individu

    par Eric Giegelmann ...
    Lu par Voix Numérique Fabien G ...
    Collection Livre audio 11 - Histoire, société et politique

    Version Longue

    2 heure 15 min

    Ce livre audio est narré par une voix numérique.Sommes-nous vraiment libres de penser par nous-mêmes ?Depuis l’enfance, l’individu évolue dans un monde façonné par des institutions : école, religion, État, entreprise, médias, technologies... Toutes contribuent, souvent à notre insu, à définir ce que nous croyons, pensons et faisons.Ce livre propose une plongée lucide au cœur des mécanismes de ... En savoir plus

    CHF 1.58 ou Gratuit avec Kobo Plus

  • Livre audio

    The Global Code

    How a New Culture of Universal Values Is Reshaping Business and Marketing

    par Clotaire Rapaille ...
    Lu par AI Voice ...

    Version Longue

    9 heure 8 min

    This program is read by an AI-based synthesized voice.For decades, Clotaire Rapaille's work focused on how people's relationships with the most important concepts in their lives—love, health, and money, for instance—are guided by subconscious cultural messages. But recently, he has uncovered a new phenomenon: a "global unconscious," or core values and feelings that are consistent worldwide—the ... En savoir plus

    CHF 21.33

  • Livre audio

    Act Now

    How Successful Consultants Thrive During Chaos and Uncertainty

    par Michael Zipursky ...
    Lu par Derek Denton ...

    Version Longue

    1 heures 13 min

    In times of chaos and uncertainty, some freeze up or falter, but others rise up and prosper. When you’re struggling with doubt and fear, when your self-esteem and confidence are waning, this book provides a proven path for not only managing the chaos but thriving.In ACT NOW bestselling author and CEO of Consulting Success®, Michael Zipursky shares insights from industry experts Rita McGrath, Jill ... En savoir plus

    CHF 7.86 ou Gratuit avec Kobo Plus

  • Livre audio

    Selling With Heart: Growing Your Business With Authenticity and Trust

    par Kym Cousins ...
    Lu par Kym Cousins ...

    Version Longue

    5 heure 43 min

    Today, more than ever, buyers are craving ‘human-to-human’ contact and the meaningful connections that have been lost in the big wide world of overly curated social media, and impersonal chat bots.This book is all about reclaiming that connection, by getting back to the basics of attracting and retaining loyal customers, being confident in your sales interactions, and creating a winning mindset ... En savoir plus

    CHF 6.86 ou Gratuit avec Kobo Plus

  • Livre audio

    Green Green Green

    19 Customer-Centric Philosophies to Drive Your Dealerships' Growth

    par Jason Quenneville ...
    Lu par Ax Norman ...

    Version Longue

    6 heure 37 min

    Exceed customer expectations, every time.As a car dealership owner or executive, what’s your plan for retaining customers and increasing sales numbers year after year? Do you truly understand both your customers and employees? Do you know their needs, wants, and motivations?If you haven’t found your secret weapon for streamlined operations and exceptional customer relations, this book is for you. ... En savoir plus

    CHF 9.12 ou Gratuit avec Kobo Plus

  • Livre audio

    Consumer Minds at Work: How Behavioral Economics Shapes Business Success

    par Jaxon L. Cruz ...
    Lu par Digital Voice Martin G ...

    Version Longue

    4 heure 26 min

    This audiobook is narrated by a digital voice.Discover the hidden psychological forces that drive customer decisions in "Consumer Minds at Work: How Behavioral Economics Shapes Business Success." This groundbreaking book reveals how understanding the irrational patterns of human behavior can transform your business strategy and create sustainable competitive advantages in today's complex ... En savoir plus

    CHF 7.89 ou Gratuit avec Kobo Plus

  • Livre audio

    Без раздумий: Скрытые силы, заставляющие нас покупать

    par Гарри Беквит ...
    Lu par Алексей Субботин ...

    Version Longue

    8 heure 19 min

    О нас и о том, что движет нашим неосознанным выбором. Как правило, решение о покупке мы принимаем на уровне ощущений, иногда за считаные секунды, а потом логически подгоняем обоснование под принятое решение. Часто даже дорогие вещи мы покупаем, руководствуясь эмоциями, а не трезвым расчетом. Отвечая на множество неожиданных вопросов, книга помогает понять, как мастера маркетинга умело управляют ... En savoir plus

    CHF 4.50 ou Gratuit avec Kobo Plus

  • Livre audio

    Conversations That Sell

    Collaborate with Buyers and Make Every Conversation Count

    par Nancy Bleeke ...
    Lu par Rose Itzcovitz ...

    Version Longue

    6 heure 51 min

    Today’s buyers want more from sales professionals than a simple consultation. What they’re hungry for are meaningful, collaborative conversations built on mutual value and trust, that result in a Win3...where they, the seller, and the organization, achieve a winning outcome.Conversations That Sell introduces sales professionals to the collaborative conversation skills they need to capture the ... En savoir plus

    CHF 22.11

  • Livre audio

    100 Proven Ways to Acquire and Keep Clients for Life

    The Path to Permanent Business Success

    par C. Richard Weylman, Milton Pedraza ...
    Lu par Steve Menasche ...

    Version Longue

    4 heure 45 min

    Elevate your client's experience and win more business. This is the first book to detail how professionals can acquire more clients and establish their lasting loyalty through the experience they provide. Many books are written on acquisition strategies, better customer service, or an elevated experience. But none gives the listener the step-by-step tactical strategies to make both acquisition and ... En savoir plus

    CHF 10.26

  • Livre audio

    Doughnut Economics

    The must-read book that redefines economics for a world in crisis

    par Kate Raworth ...
    Lu par Kate Raworth ...

    Version Longue

    10 heure 49 min

    Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all ... En savoir plus

    CHF 11.56

  • Livre audio

    The Great Economists

    How Their Ideas Can Help Us Today

    par Linda Yueh ...
    Lu par Linda Yueh ...

    Version Longue

    14 heure 10 min

    Penguin presents the audiobook edition of The Great Economists written and read by Linda Yueh.What can the ideas of history's greatest economists tell us about the most important issues of our time?Since the days of Adam Smith, economists have grappled with a series of familiar problems - but often their ideas are hard to digest, before we even try to apply them to today's issues. Linda Yueh is ... En savoir plus

    CHF 11.56

  • Livre audio

    Reimagining Capitalism

    Shortlisted for the FT & McKinsey Business Book of the Year Award 2020

    par Rebecca Henderson ...
    Lu par Lucinda Clare ...

    Version Longue

    10 heure 39 min

    Brought to you by Penguin.Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen. But it's also on the verge of destroying the planet and destabilizing society in its single-minded pursuit of maximizing shareholder value.Rebecca Henderson, McArthur University Professor at Harvard University, argues for a new framework; one ... En savoir plus

    CHF 13.66

  • Livre audio

    Hidden YES, The

    Decoding Consumer Psychology to Boost Sales in Finance and Insurance

    par Matt Sucha ...
    Lu par Tim Morgan ...

    Version Longue

    5 heure 54 min

    Why do customers hesitate or walk away even when the offer is great?How do you sell more without cutting prices or adding benefits?What are the three critical mistakes that ruin most sales efforts?The Hidden Yes takes you on a fascinating journey into the world of consumer psychology to reveal the answers.Packed with real-world case studies, this book shows you how to remove the invisible barriers ... En savoir plus

    CHF 9.09 ou Gratuit avec Kobo Plus

  • Livre audio

    Bigger Than This: How to Turn Any Venture into an Admired Brand

    par Fabian Geyrhalter ...
    Lu par Fabian Geyrhalter ...

    Version Longue

    1 heures 42 min

    What do brands like Planet Fitness, Everlane, and Bombas all have in common? They're capturing peoples' emotions and winning customers' hearts. And they are based on commodity products or services.Following the success of his best-selling book, How to Launch a Brand, acclaimed brand strategist Fabian Geyrhalter is back with an enlightening new book that digs deep into today's new world of brand ... En savoir plus

    CHF 4.30 ou Gratuit avec Kobo Plus

  • Livre audio

    Dumb Money

    The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees (Previously Published as The Antisocial Network)

    par Ben Mezrich ...
    Lu par Fajer Al-Kaisi ...

    Version Longue

    7 heure 46 min

    **Named a Best Book of the Year by New York Post!The definitive take on the David-vs.-Goliath GameStop short squeeze—a tale of fortunes won and lost overnight that may end up changing Wall Street forever—from the bestselling author of Breaking Twitter.**Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit ... En savoir plus

    Avant CHF 19.99 Après CHF 17.99

  • Livre audio

    Clean

    The New Science of Skin

    par James Hamblin ...
    Lu par Barrett Leddy ...

    Version Longue

    7 heure 11 min

    **Named a Best Book of 2020 by NPR and Vanity FairOne of Smithsonian's Ten Best Science Books of 2020“A searching and vital explication of germ theory, social norms, and what the modern era is really doing to our bodies and our psyches.” —Vanity FairA preventative medicine physician and staff writer for The Atlantic explains the surprising and unintended effects of our hygiene practices in this ... En savoir plus

    CHF 13.83

  • Livre audio

    The Other Side of Change

    The Inspiring Bestseller on Finding Strength and Happiness in Adversity

    par Maya Shankar ...
    Lu par Maya Shankar ...

    Version Longue

    5 heure 50 min

    Brought to you by Penguin.An unexpected diagnosis.A breakup.A redundancy.When life throws a curveball, it can feel like we’re free-falling into the unknown. But what if upheaval was a chance to reimagine ourselves, rather than something to just endure?Maya Shankar, a cognitive scientist, has spent decades researching the mind after an incident in her own life left her reeling. In this book, she ... En savoir plus

    CHF 14.72

  • Livre audio

    Happy Customers Bundle: 3 in 1 Bundle, Customer Success, Never Lose a Customer Again, and Customer Loyalty

    par Aryana Konnor, Kinsley Thorley, and William Grason ...
    Lu par Marcus Mulenga and Stella June ...

    Version Longue

    2 heure 4 min

    Happy Customers Bundle: 3 in 1 Bundle, Customer Success, Never Lose a Customer Again, and Customer LoyaltyEvery businessman and entrepreneur worth his salt knows that the most important element for every business is the people. It's not your products or the revenue but the people. An ideal situation would be that all of your customers are 100% happy all the time, but this is impossible. At some ... En savoir plus

    CHF 8.51 ou Gratuit avec Kobo Plus