A public relations expert shares inspirational stories and smart strategies for successful business communication and crisis management.Business leaders spend up to 90 percent of each day communicating with colleagues, customers, shareowners, creditors, regulators, advocates, and competitors. The style and success of those communications has a vital influence on their organization's culture, opportunity, and reputation. In this age of heightened transparency, no lea...

Leaders today spend up to ninety percent of each day communicating to make good things happen in their organizations. They communicate with colleagues, customers, shareowners, creditors, regulators, advocates, and competitors. They influence culture, opportunity, risk-taking, and risk aversion. The stakes in this new communication environment are very high, driving home Winston Churchill’s statement: “The difference between mere management and leadership is communication.” These days, lead...