Evolving from the premise that customers have always behaved more like cats than Pavlov's dogs, Waiting for Your Cat to Bark? examines how emerging media have undermined the effectiveness of prevailing mass marketing models. At the same time, emerging media have created an unprecedented opportunity for businesses to redefine how they communicate with customers by leveraging the power of increasingly interconnected media channels.Bryan and Jeffrey Eisenberg don't simply exp...

Call to Action includes the information businesses need to know to achieve dramatic results from online efforts. Are you planning for top performance? Are you accurately evaluating that performance? Are you setting the best benchmarks for measuring success? How well are you communicating your value proposition? Are you structured for change? Can you achieve the momentum you need to get the results you want? If you have the desire and commitment to create phenomenal online results,...

Evolving from the premise that customers have always behaved more like cats than Pavlov's dogs, Waiting for Your Cat to Bark? examines how emerging media have undermined the effectiveness of prevailing mass marketing models. At the same time, emerging media have created an unprecedented opportunity for businesses to redefine how they communicate with customers by leveraging the power of increasingly interconnected media channels.Bryan and Jeffrey Eisenberg don't simply exp...

Ängste und Panikattacken treten meist plötzlich und ohne Vorwarnung auf. Gerade das macht sie so unangenehm und auch so gefährlich. Die damit verbundenen körperlichen Reaktionen werden oft als lebensbedrohlich erlebt. Die Symptome können sein: • Schweißausbrüche oder Schwitzen • Gefühle der körperlichen Enge oder Brustschmerzen • Schwindel oder Ohnmacht • Übelkeit oder Atemnot • die Angst zu ersticken, zu sterben oder verrückt zu werden Oft sehen die Betroffenen in ihrer Panik keinen ander...

Nurturing Child and Adolescent Spirituality: Perspectives from the World's Religious Traditions provides a forum for prominent religious scholars to examine the state of religious knowledge and theological reflection on spiritual development in childhood and adolescence. Featuring essays from thinkers representing the world's major religious traditions, the book introduces new voices, challenges assumptions, raises new questions, and broadens the base of knowledge and investment in this im...

A photographic tour of the Detroit Public Library's rich art and architectural history.For the last century, the Detroit Public Library has ranked as one of the most beautiful buildings in Detroit—an important landmark as well as a significant monument serving generations of Detroiters. The Detroit Public Library: An American Classic was born out of "Discover the Wonders," an art and architectural tour of the main library that began in December 2013. Sinc...

PMA Best Religion Book of the Year!The inspiring guide to spiritual celebration used in hundreds of congregations—Reform, Conservative, Reconstructionist—revised and expanded!"Parents and their children acutely feel the social pressures that surround bar and bat mitzvah. But they want to feel the spiritual promise of the event, the pull of the divine, and the knowledge that they are participating in an event that has meaning both in the ancient past and in t...