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Detailhandel e-bøger

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  • The Design of Everyday Things

    af Don Norman ...
    **The essential guide to human-centered design“Even more relevant today than it was when first published.”—Tim Brown, CEO, IDEO**Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores ... Læs mere

    104,78 kr.

  • Lean Customer Development

    Building Products Your Customers Will Buy

    af Cindy Alvarez ...
    How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants.With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers ... Læs mere

    133,61 kr.

  • Retail and Digital Banking

    Principles and Practice

    Serier serie Chartered Banker series
    Endorsed by the Chartered Banker Institute as core reading for the Personal and Private Banking module, Retail and Digital Banking looks at the changes that have occurred, including developments in onshore and offshore operations, call centres and the impact of technology and other critical factors in retail and digital banking. This book considers the evolution of retail banking services and the ... Læs mere

    453,74 kr.

  • The Gender Intelligent Retailer

    Discover the Connection Between Women Consumers and Business Growth

    “Through engaging and direct analysis, Joanne Thomas Yaccato has drawn the line clearly for businesses—any successful client relationship strategy must consider the unique perspectives of women. Small, medium and large organizations can benefit from her witty and poignant observations.”David I. McKay, Group Head, Canadian Banking, RBC“In a lifestyle based company, Joanne’s thoughts come at you ... Læs mere

    215,11 kr.

  • Made to Order

    The Sheetz Story

    Made To Order: The Sheetz Story traces the fascinating history of Sheetz, Inc., a regional convenience retailer that battled the odds and cemented its name among the acclaimed ranks of America's most successful private companies. From its humble dairy store origins in Pennsylvania, Sheetz became a convenience-store giant, amassing hundreds of locations across six states, and along the way, ... Læs mere

    82,63 kr. eller Gratis med Kobo Plus

  • Google Merchant Training Guide

    af Laura Maya ...
    Whether you’re a small local shop or an international corporation, in order to advertise on Google, you’ll need to work with the Google Merchant Center.Google Merchant Center has become one of the most standard eCommerce platform on the internet.It is simple to use, is one of the most common places where people search for products, and can result in large returns on ad spend.It’s one of the first ... Læs mere

    43,96 kr. eller Gratis med Kobo Plus

  • Thalhimers Department Stores

    Serier serie Images of America
    This book documents the history of Thalhimers department stores, through stories and vintage photographs.Thalhimers was founded in Richmond in 1842 by German Jewish immigrant William Thalhimer as a humble dry goods store. It expanded over the years to become a 26-store chain across the Southeast under the leadership of William's great-grandson, William B. Thalhimer Jr. It boasted the latest in ... Læs mere

    82,63 kr. eller Gratis med Kobo Plus

  • Corporate Social Responsibility, Social Justice and the Global Food Supply Chain

    Towards an Ethical Food Policy for Sustainable Supermarkets

    Serier serie Routledge Studies in Management, Organizations and Society
    Food is a source of nourishment, a cause for celebration, an inducement to temptation, a means of influence, and signifies good health and well-being. Together with other life enhancing goods such as clean water, unpolluted air, adequate shelter and suitable clothing, food is a basic good which is necessary for human flourishing. In recent times, however, various environmental and social ... Læs mere

    482,70 kr.

  • Aubuchon Hardware

    Serier serie Images of America
    William E. Aubuchon Sr. immigrated to the United States from Canada in 1900 at the age of 15, speaking no English and armed with only a fifth-grade education. Through hard work and perseverance, he established a hardware store in 1908 in Fitchburg, Massachusetts. One hundred years later, there are over 130 Aubuchon Hardware stores located throughout Connecticut, Maine, Massachusetts, New Hampshire ... Læs mere

    83,29 kr. eller Gratis med Kobo Plus

  • Lessons Beyond the Aisles

    af Avi Awan ...
    Leadership isn't always loud. Growth isn't always linear. And the most powerful lessons often arrive in the quiet moments, when no one is watching.For more than 35 years, Avi Awan has lived the full spectrum of retail leadership, stacking shelves in Yorkshire, steering boardrooms across the Middle East, and leading teams through crises in cultures far from home. Along the way, he discovered that ... Læs mere

    54,94 kr.

  • How to Grow your eCommerce Business: The Essential Guide to Building a Successful Multi-Channel Online Business with Google, Shopify, eBay, Amazon & Facebook

    The Essential Guide to Building a Successful Multi-Channel Online Business with Google, Shopify, eBay, Amazon & Facebook

    Do you want to take your eCommerce sales and profits to the next level?How to Grow Your eCommerce Business will show you all the techniques and know-how needed to grow your online business. Learn how to turn your eCommerce store into a multi-channel business with customers worldwide.Written in plain English and full of practical advice, each of its 11 chapters focuses on a different aspect of ... Læs mere

    54,94 kr.

  • From Seed to Harvest

    A Step-by-Step Guide to Growing Cannabis

    Growing cannabis can be a rewarding and enjoyable experience, but it does require some knowledge and effort to be successful.From Seed to Harvest: A Step-by-Step Guide to Growing Cannabis is a comprehensive guide that will walk you through the entire process of growing cannabis, from start to finish.This guide will cover everything you need to know to grow healthy cannabis plants, including ... Læs mere

    39,22 kr.

  • Toughen Up

    What I've Learned About Surviving Tough Times

    af Michael Hill ...
    Lessons from New Zealand's top entrepreneur on surviving tough times. Michael Hill believes it's possible to succeed in a downturn - in fact, it is the perfect situation in which to perfect a business.International jewellery store-chain owner Michael Hill believes the struggling economy can be a good thing for businesses and entrepreneurs. Instead of fearing the side-effects of recession, ... Læs mere

    106,86 kr.

  • Mettre en Action un E-commerce Lucratif

    4 Modules pour créer un E-Commerce pérenne

    Futur(e) entrepreneur(e) du web, Avez-vous au moins une fois rêvé très fort d'un objectif professionnel ambitieux…pour découvrir qu'il vous serait impossible à atteindre ?Ce but ultime vous parait tellement inaccessible…comme si quelqu'un d'autre pouvait l'atteindre mais surtout pas vous.Peut-être que simplement, vous vous refusez de croire que ce rêve est à votre portée pour le moment. Vous ... Læs mere

    108,26 kr. eller Gratis med Kobo Plus

  • Creating and Managing a CRM Platform for your Organisation

    More than ever, organisations are facing a data avalanche from various sources, be they in electronic or hard copy format. How an organisation manages this ever-increasingly important resource – data – can benefit or hinder its ability to achieve its objectives.Creating and Managing a CRM Platform for Your Organisation not only covers how the principles of data management, including data quality ... Læs mere

    450,51 kr.

  • Konzepte und Strategien für Omnichannel-Exzellenz

    Innovatives Retail-Marketing mit mehrdimensionalen Vertriebs- und Kommunikationskanälen

    Serier serie Business and Economics (German Language)
    Omnichannel-Konzepte verändern den Handel und bieten Unternehmen große Chancen: Sie ermöglichen es, den Kundenanforderungen gerecht zu werden, vor allem auch neue Zielgruppen zu erschließen und somit für entsprechendes Wachstum zu sorgen. Auf diese Weise wird der Fortbestand des Unternehmens sichergestellt. Gleichzeitig sind jedoch auch Anpassungen auf Managementebene erforderlich, welche mit ... Læs mere

    431,99 kr.

  • Retailisation

    The Here, There and Everywhere of Retail

    Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects the complexity and diffusion of information processes and the media in the online market. The authors explore the all-pervasive nature of retail in the physical world, the virtual world and the peripheral spaces in between.Coverage ... Læs mere

    257,39 kr.

  • Managing Sustainability

    Perspectives From Retailing and Services

    Redigeret af Beatrice Luceri, Elisa Martinelli ...
    Serier serie Business and Management (R0)
    Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic research has started to focus on these issues, but many important matters require deeper investigation and reflection, especially in specific sectors. This book focuses on the sustainability issues within the retailing and services sectors. Starting the discussion around ... Læs mere

    756,49 kr.

  • National Administrations in EU Trade Policy

    Maintaining the Capacity to Control

    Serier serie Political Science and International Studies (R0)
    This book studies the relationship between administrative capacity and a member state’s influence in the European Union. More specifically, it studies member states’ ability to exert control over the European Commission during trade negotiations. But what determines administrative capacity and how do member states ensure their preferences are defended during trade negotiations? A combination of ... Læs mere

    420,24 kr.

  • Understanding E-Commerce Marketing: Strategy, Form, Function, Psychology and Future

    This textbook is an up-to-date examination of the rise of e-commerce. It focuses on B2C and examines best practices and strategies for developing mobile and e-commerce sites. The text also examines the psychology and underpinnings of e-commerce success and looks at this business channel's most likely future directions. ... Læs mere

    330,12 kr. eller Gratis med Kobo Plus

  • Sino-Mexican Trade Relations

    Challenges and Opportunities

    Serier serie Economics and Finance (R0)
    This book undertakes two main tasks. First, it provides an overview of Sino-Mexican trade and economic relations since the normalization of diplomatic relations in the 1980s. Second, it presents a re-evaluation of Mexico’s trade policies with China, from the import substitution industrialization (ISI) period in the early 1990s to the strengthening of economic and trade relations in recent years ... Læs mere

    420,24 kr.

  • Behemoth, Amazon Rising: Power and Seduction in the Age of Amazon

    af Robin Gaster ...
    Full of surprises and strategic insights. - Seth Goldman, co-founder of Honest Tea and Chair of Beyond Meat__________________________Amazon is the most extraordinary business story of our time. In 25 years, it's become a $280 billion multi-sector giant, and within 5 years, Amazon may be the biggest company in America. Behemoth: Amazon Rising explains how Amazon built five interlocking rings ... Læs mere

    62,82 kr. eller Gratis med Kobo Plus