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eBooks Commerce électronique

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  • The Art of SEO

    Mastering Search Engine Optimization

    Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2023 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO ... En savoir plus

    37,89 €

  • The Digital Marketing Handbook

    Create a simple strategy and grow your business online

    par Alice Benham ...
    From strategist, speaker and podcaster Alice Benham comes The Digital Marketing Handbook - an expert guide covering the fundamentals of marketing, filled with case studies and interviews with industry insiders.There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this book will ... En savoir plus

    3,99 €

  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... En savoir plus

    22,99 €

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    par Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... En savoir plus

    Avant 11,99 € Après 9,99 €

  • The Mesh

    Why the Future of Business Is Sharing

    par Lisa Gansky ...
    A simple, powerful idea that's reinventing the way smart, adaptive companies do business.Most businesses follow the same basic formula: create a product or service, sell it, and collect money. What Lisa Gansky calls "Mesh" businesses throw this model out the window. Instead, these companies use social media, wireless networks, and data crunched from every available source to provide people with ... En savoir plus

    5,65 €

  • The Practice

    par Seth Godin ...
    From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the ... En savoir plus

    14,99 €

  • Banking On It

    How I Disrupted an Industry

    par Anne Boden ...
    ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM'If there was ever a business book suitable for TV adaptation, this is it' FTIn the aftermath of the 2008 financial crash, the British banking industry had come to a standstill. Trust in the sector had been left in tatters and, despite the emergence of technologies which could revolutionise the customer experience, nobody wanted to upset ... En savoir plus

    9,49 €

  • Uncanny Valley

    Seduction and Disillusionment in San Francisco’s Startup Scene

    par Anna Wiener ...
    ‘Joan Didion at a startup’ Rebecca Solnit ‘Impossibly pleasurable’ Jia Tolentino ‘This is essential reading’ StylistAt twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing. There was no room to grow, and the voyeuristic thrill of answering someone else’s phone had worn thin.Within a year she had moved to Silicon Valley to take up a job at a data ... En savoir plus

    9,39 €

  • The YouTube Formula

    How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

    par Derral Eves ...
    **The Wall Street Journal bestseller!Comes with free online companion courseLearn the secrets to getting dramatic results on YouTube**Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest ... En savoir plus

    18,99 €

  • Routledge Handbook of Financial Technology and Law

    Modifié par Gudula Deipenbrock, Iris Chiu ...
    Collection series Routledge Handbooks in Law
    Financial technology is rapidly changing and shaping financial services and markets. These changes are considered making the future of finance a digital one.This Handbook analyses developments in the financial services, products and markets that are being reshaped by technologically driven changes with a view to their policy, regulatory, supervisory and other legal implications. The Handbook aims ... En savoir plus

    55,60 €

  • Invent and Wander

    The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

    par Jeff Bezos ...
    In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view ... En savoir plus

    19,97 € ou Gratuit avec Kobo Plus

  • The Long Tail

    How Endless Choice is Creating Unlimited Demand

    par Chris Anderson ...
    What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve ... En savoir plus

    9,99 €

  • In the Plex

    How Google Thinks, Works, and Shapes Our Lives

    par Steven Levy ...
    “The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and ... En savoir plus

    17,29 €

  • Mastering SEO

    Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics, and Science.Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world.Expert Insights: Our books provide deep, actionable insights ... En savoir plus

    10,80 €

  • E-Business. Digital Empowerment for an Intelligent Future

    22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26–28, 2023, Proceedings, Part II

    Modifié par Yiliu Tu, Maomao Chi ...
    Collection Livre 2 - Springer Nature Proceedings Computer Science
    The two-volume set LNBIP 480 and 481 constitutes the refereed proceedings of the 22nd Wuhan International Conference, WHICEB 2023, held in Wuhan, China, in May 2023.The 61 full papers presented in these proceedings were carefully reviewed and selected from 350 submissions. They focus on innovative research findings, solutions, and approaches to make the Internet a productive and efficient vehicle ... En savoir plus

    69,51 €

  • Creating Online Traffic

    par A. Shaw ...
    This ebook was written so that you are able to follow a step by step action plan, that will help you instantly flood your website with an unlimited amount of highly targeted traffic quickly and easily, regardless of your niche ! This ebook tells you concretely the steps to follow. ... En savoir plus

    2,99 € ou Gratuit avec Kobo Plus

  • Sig du kan li mig

    Indholdsstrategi for sociale medier

    par Astrid Haug ...
    "Sig du kan li' mig. Sig det, så jeg tror" ... på dig.På sociale medier er det indholdet, der tæller. Men hvad er egentlig godt indhold, som får folk til at kunne li’ens virksomhed? Og hvad kræver det af virksomheden at være til stede på sociale medier? Sig du kan li’ mig giver konkrete råd til, hvordan man får fat om roden på de sociale medier, redder sin Facebook-side fra at visne og sparker ... En savoir plus

    9,88 €

  • Affiliation Business

    Le guide ultime

    par Emancipateur ...
    Aujourd’hui, des milliers de personnes à travers le monde vivent de l’affiliation. Ils ont atteint l’indépendance financière grâce à ce business model. Pour atteindre ce niveau, vous pouvez soit faire la promotion d’un produit ou service et toucher une commission ou bien, proposer un programme d’affiliation.Dans cet Ebook, nous verrons les points importants à retenir, comment débuter en ... En savoir plus

    6,99 € ou Gratuit avec Kobo Plus

  • Das Fundament des Online Handels

    Mit grundlegenden Marketingprinzipien die Performance einer Website erhöhen

    par Andre Sternberg ...
    Sicherlich kennen Sie das Problem: Sie haben monatelang an Ihren Webseiten gearbeitet, aber nachdem Sie endlich "Live" sind, haben Sie zwar Dutzende oder gar Hunderte von Besuchern, aber keine Käufer. Woran liegt das und wie können Sie das ändern? Diesen beiden Fragen möchte ich in diesem E-Bok nachgehen und Ihnen Tipps geben, wie Sie die Performance Ihrer Webseiten wesentlich erhöhen können, ... En savoir plus

    4,99 € ou Gratuit avec Kobo Plus

  • Quality, Reliability, Security and Robustness in Heterogeneous Systems

    13th International Conference, QShine 2017, Dalian, China, December 16 -17, 2017, Proceedings

    Modifié par Lei Wang, Tie Qiu, Wenbing Zhao ...
    Collection series Springer Nature Proceedings Computer Science
    This book constitutes the refereed post-conference proceedings of the 13th International Conference on Quality, Reliability, Security and Robustness in Heterogeneous Networks, QShine 2017, held in Dalian, China, in December 2017. The 25 revised full papers were carefully reviewed and selected from 43 submissions. The papers are organized thematically in tracks, starting with mobile and wireless ... En savoir plus

    46,34 €

  • Cryptocurrency Mining For Dummies

    Untangle the steps to mine crypto, including new coins and servicesThe cryptocurrency market moves quickly and miners and investors need the latest information to stay ahead of the game. This edition of Cryptocurrency Mining For Dummies has the insight you need to get started with mining. You'll learn what goes into building a mining rig that can complete cryptocurrency transactions and reap the ... En savoir plus

    19,99 €

  • Twitter. Marketing Crashkurs

    par Daniela Nelz ...
    In diesem eBook lernen Sie, was "in" und was "out" ist, wenn Sie Twitter benutzen, um es zu einem wichtigen Teil Ihres Internet Business zu machen. In der ersten Lektion erfahren Sie, wie Sie beginnen können, ein großes Netzwerk bestehend aus Freunden, Kunden, Kollegen, Gleichgesinnten usw. aufzubauen, indem Sie die Social Network Website Twitter für sich nutzen. Nachdem Sie Ihr Twitter-Konto ... En savoir plus

    2,99 € ou Gratuit avec Kobo Plus

  • Economics of Grids, Clouds, Systems, and Services

    18th International Conference, GECON 2021, Virtual Event, September 21–23, 2021, Proceedings

    Collection series Springer Nature Proceedings Computer Science
    This book constitutes the refereed proceedings of the 18th International Conference on Economics of Grids, Clouds, Systems, and Services, GECON 2021, in September 2021. Due to COVID-19 pandemic the conference was held virtually hosted by the Libera Università Maria SS. Assunta (LUMSA), Rome, Italy.The 7 full papers and 2 short papers presented in this book were carefully reviewed and selected from ... En savoir plus

    46,34 €