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eBooks Commerce électronique

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  • Banking On It

    How I Disrupted an Industry

    par Anne Boden ...
    ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM'If there was ever a business book suitable for TV adaptation, this is it' FTIn the aftermath of the 2008 financial crash, the British banking industry had come to a standstill. Trust in the sector had been left in tatters and, despite the emergence of technologies which could revolutionise the customer experience, nobody wanted to upset ... En savoir plus

    9,49 €

  • Uncanny Valley

    Seduction and Disillusionment in San Francisco’s Startup Scene

    par Anna Wiener ...
    ‘Joan Didion at a startup’ Rebecca Solnit ‘Impossibly pleasurable’ Jia Tolentino ‘This is essential reading’ StylistAt twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing. There was no room to grow, and the voyeuristic thrill of answering someone else’s phone had worn thin.Within a year she had moved to Silicon Valley to take up a job at a data ... En savoir plus

    9,39 €

  • The Practice

    par Seth Godin ...
    From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the ... En savoir plus

    14,99 €

  • The Mesh

    Why the Future of Business Is Sharing

    par Lisa Gansky ...
    A simple, powerful idea that's reinventing the way smart, adaptive companies do business.Most businesses follow the same basic formula: create a product or service, sell it, and collect money. What Lisa Gansky calls "Mesh" businesses throw this model out the window. Instead, these companies use social media, wireless networks, and data crunched from every available source to provide people with ... En savoir plus

    5,65 €

  • The Long Tail

    How Endless Choice is Creating Unlimited Demand

    par Chris Anderson ...
    What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve ... En savoir plus

    9,99 €

  • In the Plex

    How Google Thinks, Works, and Shapes Our Lives

    par Steven Levy ...
    “The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and ... En savoir plus

    17,29 €

  • The Digital Marketing Handbook

    Create a simple strategy and grow your business online

    par Alice Benham ...
    From strategist, speaker and podcaster Alice Benham comes The Digital Marketing Handbook - an expert guide covering the fundamentals of marketing, filled with case studies and interviews with industry insiders.There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this book will ... En savoir plus

    3,99 €

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    par Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... En savoir plus

    Avant 11,99 € Après 9,99 €

  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... En savoir plus

    22,99 €

  • Routledge Handbook of Financial Technology and Law

    Modifié par Gudula Deipenbrock, Iris Chiu ...
    Collection series Routledge Handbooks in Law
    Financial technology is rapidly changing and shaping financial services and markets. These changes are considered making the future of finance a digital one.This Handbook analyses developments in the financial services, products and markets that are being reshaped by technologically driven changes with a view to their policy, regulatory, supervisory and other legal implications. The Handbook aims ... En savoir plus

    55,60 €

  • The YouTube Formula

    How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

    par Derral Eves ...
    **The Wall Street Journal bestseller!Comes with free online companion courseLearn the secrets to getting dramatic results on YouTube**Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest ... En savoir plus

    18,99 €

  • Invent and Wander

    The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

    par Jeff Bezos ...
    In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view ... En savoir plus

    19,97 € ou Gratuit avec Kobo Plus

  • The Art of SEO

    Mastering Search Engine Optimization

    Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2023 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO ... En savoir plus

    37,89 €

  • Informationstechnologien als Wegbereiter für den steuerberatenden Berufsstand

    Festschrift für Professor Dieter Kempf

    Die Herausgeber und die Autoren wollen mit dieser Festschrift den Kaufmann, Steuerberater, Wirtschaftsprüfer, Vorstandsvorsitzenden der DATEV eG, Präsident des BITKOM e.V., Träger des Bundesverdienstkreuzes und vor allem den Menschen Professor Dieter Kempf ehren. Die Beiträge dieser Festschrift setzen sich in vielen Facetten und Blickwinkeln mit dem Thema „Informationstechnologien als Wegbereiter ... En savoir plus

    112,67 €

  • Consejos de marketing por correo electrónico

    Este libro da grandes consejos y trucos sobre cómo hacer marketing por correo electrónico de manera correcta. ¿Cuáles son los métodos o enfoques del buen marketing por correo electrónico, las estrategias de marketing por correo electrónico y cómo uno puede aumentar sus ganancias con el marketing por correo electrónico y el marketing de relaciones? Este libro consta de 26 capítulos y está escrito ... En savoir plus

    1,51 €

  • Ecommerce Facile in Pochi Minuti

    Monetizza le Tue Passioni Trasformandole in Facile Commercio Elettronico

    par Massimo D'Amico ...
    Dicono che la pubblicità è l'anima dell'Ecommerce ( il commercio elettronico). In un mondo pieno di prodotti da tutte le parti, la pubblicità significa visibilità e diventa indispensabile per far conoscere il tuo prodotto alle persone.La principale cosa che devi fare per creare un business su internet e vendere a migliaia di clienti potenziali è quella di trasmettere emozioni al lettore (che ... En savoir plus

    14,99 € ou Gratuit avec Kobo Plus

  • Human Interface and the Management of Information: Applications in Complex Technological Environments

    Thematic Area, HIMI 2022, Held as Part of the 24th HCI International Conference, HCII 2022, Virtual Event, June 26 – July 1, 2022, Proceedings, Part II

    Modifié par Sakae Yamamoto, Hirohiko Mori ...
    Collection Livre 2 - Springer Nature Proceedings Computer Science
    This two-volume set LNCS 13305 - 13306 constitutes the thoroughly refereed proceedings of the thematic area Human Interface and the Management of Information, HIMI 2022, which was held as part of HCI International 2022 and took place virtually during June 26-July 1, 2022.The total of 1271 papers and 275 poster papers included in the 39 HCII 2022 proceedings volumes was carefully reviewed and ... En savoir plus

    74,15 €

  • 互联网+交通

    par 赵光辉 ...
    本书详细而深刻地探讨了“互联网+交通”这个新课题,内容涉及移动互联网对城市智慧交通的巨大影响,BAT三巨头城市交通020布局的评定,如何运用大数据等新技术,国内外“大数据+交通”应用与实践,物联网时代的智能物流怎么运行,“互联网+客货运输”如何跨界,如何构建新型的智慧物流生态圈,总结并预测了互联网技术 对中国智慧交通行业产生的冲击和影响,等等。本书适合交通行业研究者、对移动互 联网发展研究感兴趣的读者、关注“互联网+”的读者阅读。 ... En savoir plus

    5,33 €

  • Online-Marketing Grundlagen

    Internet-Marketing Basics transparent vermittelt

    par Frank Schröder ...
    Collection Livre 27 - MCC Online-Marketing eBooks
    Dieser MCC Online-Marketing eBook Leitfaden vermittelt Ihnen leicht verständlich und anschaulich die wichtigsten Grundlagen des Online-Marketing. Systematisch werden Sie an die einzelnen Online-Marketing Fachbereiche und deren eigentlichen Funktionen herangeführt. Erfahren Sie, wie diese Fachbereiche aufeinander aufbauen und funktionell voneinander abhängen. Lernen Sie die wichtigsten ... En savoir plus

    19,99 €

  • Amazon Income

    How I Made Over $100K Selling Books On Amazon, Without Having To Write The Books Myself, And How You Can Do The Same

    par Chris Oberg ...
    Do you want to learn how you can make money on Amazon by selling ghostwritten books, your self-written books, or any kind of low-content/activity book?With the help of this book, you will learn everything about producing, publishing, and marketing books on Amazon that can generate income for you every month for a long time to come. It includes the same strategies I use myself, and that's have ... En savoir plus

    5,14 €

  • Irrational Persistence

    Seven Secrets That Turned a Bankrupt Startup Into a $231,000,000 Business

    par Dave Zilko ...
    A modern-day Detroit success story that fuels the entrepreneurial fireIrrational Persistence tells the story of Garden Fresh Gourmet, and how two entrepreneurs turned a million-dollar debt to a 100-million-dollar annual revenue. Woody Allen famously said that 80 percent of success is just showing up; but any entrepreneur can tell you that it's the other 20 percent that's key. The founders of ... En savoir plus

    16,99 €

  • Cum sa faci un eBook si sa-l vinzi in profit: Ghidul veniturilor pasive din scris

    Daca te-ai gandit macar o singura data ca vrei sa faci ceva din punct de vedere financiar valorificand ceea ce scrii, cartea Cum sa faci un eBook si sa-l vinzi in profit iti va oferi o perspectiva noua asupra publicarii unei carti si transformarii scrisului tau intr-o sursa constanta de venit pasiv.CUI SE ADRESEAZA ACEASTA CARTE?Cartea se adreseaza autorilor si creatorilor de continut: poeti, ... En savoir plus

    Avant 8,99 € Après 2,99 €

  • eBu$iness

    7 Steps to Get Your Small Business Online... and Making Money Now!

    par Paul Wallbank ...
    Is your business website a money pit?A source of frustration? A time-waster?Does your business even have an online presence?It's time to get your website working for you and making money.The web and social media have become the new shopfronts where customers, staff and suppliers look to find people to do business with. eBu$iness will help anyone who wants to set up and maintain a professional web ... En savoir plus

    13,99 €

  • All About Shopify

    All About Shopify

    In the dynamic realm of e-commerce, "All About Shopify" emerges as an indispensable guide, illuminating the multifaceted landscape of one of the world's most popular e-commerce platforms. This comprehensive book delves into every facet of Shopify, from its inception and evolution to its robust features and customization capabilities. Seamlessly blending technical insights with practical wisdom, ... En savoir plus

    2,49 € ou Gratuit avec Kobo Plus