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eBooks Commerce électronique

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  • The YouTube Formula

    How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

    par Derral Eves ...
    **The Wall Street Journal bestseller!Comes with free online companion courseLearn the secrets to getting dramatic results on YouTube**Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest ... En savoir plus

    18,99 €

  • Routledge Handbook of Financial Technology and Law

    Modifié par Gudula Deipenbrock, Iris Chiu ...
    Collection series Routledge Handbooks in Law
    Financial technology is rapidly changing and shaping financial services and markets. These changes are considered making the future of finance a digital one.This Handbook analyses developments in the financial services, products and markets that are being reshaped by technologically driven changes with a view to their policy, regulatory, supervisory and other legal implications. The Handbook aims ... En savoir plus

    58,14 €

  • The Mesh

    Why the Future of Business Is Sharing

    par Lisa Gansky ...
    A simple, powerful idea that's reinventing the way smart, adaptive companies do business.Most businesses follow the same basic formula: create a product or service, sell it, and collect money. What Lisa Gansky calls "Mesh" businesses throw this model out the window. Instead, these companies use social media, wireless networks, and data crunched from every available source to provide people with ... En savoir plus

    5,14 €

  • The Practice

    par Seth Godin ...
    From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world.Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.Based on the ... En savoir plus

    14,99 €

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    par Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... En savoir plus

    9,99 €

  • Banking On It

    How I Disrupted an Industry

    par Anne Boden ...
    ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM'If there was ever a business book suitable for TV adaptation, this is it' FTIn the aftermath of the 2008 financial crash, the British banking industry had come to a standstill. Trust in the sector had been left in tatters and, despite the emergence of technologies which could revolutionise the customer experience, nobody wanted to upset ... En savoir plus

    9,99 €

  • The Long Tail

    How Endless Choice is Creating Unlimited Demand

    par Chris Anderson ...
    What happens when there is almost unlimited choice? When everything becomes available to everyone? And when the combined value of the millions of items that only sell in small quantities equals or even exceeds the value of a handful of best-sellers?In this ground-breaking book, Chris Anderson shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve ... En savoir plus

    9,99 €

  • The Art of SEO

    Mastering Search Engine Optimization

    Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this fourth edition prepares digital marketers for 2023 and beyond with updates on SEO tools and new search engine optimization methods that have reshaped the SEO ... En savoir plus

    37,89 €

  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... En savoir plus

    22,99 €

  • In the Plex

    How Google Thinks, Works, and Shapes Our Lives

    par Steven Levy ...
    “The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and ... En savoir plus

    17,29 €

  • The Digital Marketing Handbook

    Create a simple strategy and grow your business online

    par Alice Benham ...
    From strategist, speaker and podcaster Alice Benham comes The Digital Marketing Handbook - an expert guide covering the fundamentals of marketing, filled with case studies and interviews with industry insiders.There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this book will ... En savoir plus

    3,99 €

  • Uncanny Valley

    Seduction and Disillusionment in San Francisco’s Startup Scene

    par Anna Wiener ...
    ‘Joan Didion at a startup’ Rebecca Solnit ‘Impossibly pleasurable’ Jia Tolentino ‘This is essential reading’ StylistAt twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing. There was no room to grow, and the voyeuristic thrill of answering someone else’s phone had worn thin.Within a year she had moved to Silicon Valley to take up a job at a data ... En savoir plus

    9,23 €

  • Invent and Wander

    The Collected Writings of Jeff Bezos, With an Introduction by Walter Isaacson

    par Jeff Bezos ...
    In Jeff Bezos's own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.In this collection of Jeff Bezos's writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you'll gain an insider's view ... En savoir plus

    20,38 € ou Gratuit avec Kobo Plus

  • HCI in Games

    7th International Conference, HCI-Games 2025, Held as Part of the 27th HCI International Conference, HCII 2025, Gothenburg, Sweden, June 22–27, 2025, Proceedings

    Modifié par Xiaowen Fang ...
    Collection series Springer Nature Proceedings Computer Science
    This book constitutes the refereed proceedings of the 7th International Conference on HCI in Games, held as part of the 27th International Conference, HCI International 2025, which took place in Gothenburg, Sweden, during June 22–27, 2025.The total of 1430 papers and 355 posters included in the HCII 2025 proceedings was carefully reviewed and selected from thousands of submissions.The HCI-Games ... En savoir plus

    83,42 €

  • E-Government Strategy, ICT and Innovation for Citizen Engagement

    Collection series Computer Science (R0)
    This book discusses three levels of e-government and national strategies to reach a citizen-centric participatory e-government, and examines how disruptive technologies help shape the future of e-government. The authors examine how e-government can facilitate a symbiotic relationship between the government and its citizens. ICTs aid this relationship and promote transparencies so that citizens can ... En savoir plus

    60,24 €

  • 从0到1学做直播电商

    par 蔡余杰 ...
    本书从直播电商风口出发,阐述当前直播带货的创新玩法,可以作为一本直播电商运营和营销指南来阅读。本书分为三大板块,分别是直播电商基础篇、直播电商运营篇、直播电商实践篇。本书的亮点是,从精准定位到产品策略,从内容打造到直播技巧,从粉丝运营到变现策略,每个环节都有实操步骤和干货,而且涵盖的知识全面、系统,清楚地解析了品牌及主播成功借助直播电商运营与营销的策略和玩法。此外,本书语言通俗易懂,案例丰富详实,实用性与实操性兼具,是每一位运营者能够轻松玩转直播带货、及时收获直播电商红利的实战操作指南。 ... En savoir plus

    2,86 € ou Gratuit avec Kobo Plus

  • Electronic Government

    18th IFIP WG 8.5 International Conference, EGOV 2019, San Benedetto Del Tronto, Italy, September 2–4, 2019, Proceedings

    Collection series Springer Nature Proceedings Computer Science
    This book constitutes the proceedings of the 18th IFIP WG 8.5 International Conference on Electronic Government, EGOV 2019, held in San Benedetto del Tronto, Italy, in September 2019, in conjunction with the IFIP WG 8.5 IFIP International Conference on Electronic Participation (ePart 2019) and the International Conference for E-Democracy and Open Government Conference (CeDEM 2019).The 27 revised ... En savoir plus

    69,51 €

  • Creating Wordpress Online Store and Wordpress Online Magazine

    The objective of this work is to develop a Word Press Online Store with Different Ecommerce Plugins and Themes and Word Press Online Magazine with MH Magazine Theme The work consists of three parts: i. Part I: Building Personal Websie with online shop the sell Ebooks: The objective of this part is to develop a Ecommerce word press website with all commonly used Plug-ins. First I registered in some ... En savoir plus

    7,49 € ou Gratuit avec Kobo Plus

  • Highlights of Practical Applications of Survivable Agents and Multi-Agent Systems. The PAAMS Collection

    International Workshops of PAAMS 2019, Ávila, Spain, June 26–28, 2019, Proceedings

    Collection series Springer Nature Proceedings Computer Science
    This book constitutes the refereed proceedings of the workshops and special session co-located with the 17th International Conference on Practical Applications of Agents and Multi-Agent Systems, PAAMS 2019, held in Ávila, Spain, in June 2019.The total of 26 full and 8 short papers presented in this volume were carefully reviewed and selected from 47 submissions. The book also contains extended ... En savoir plus

    46,34 €

  • Internet Marketing Basics

    par Jimmy Cai ...
    In its most basic form internet marketing involves driving traffic to a website and getting an action, such as a person on your email list or getting an action such as a sale. One of the first things you should do is build a blog in Wordpress. In its most basic form internet marketing involves driving traffic to a website and getting an action, such as a person on your email list or getting an ... En savoir plus

    1,92 €

  • Social Media Success Secrets: Your Easy Guide to Thrive Online

    From Zero to Social Media Hero

    par Marcus Hall ...
    Are you struggling to make your mark in the digital world? Do you feel like you're missing out on the endless opportunities that social media has to offer? Look no further than "Social Media Success Secrets: Your Easy Guide to Thrive Online." This book is your ultimate guide to becoming a social media hero, even if you're starting from scratch. With its easy-to-follow tips and tricks, "Social ... En savoir plus

    8,30 € ou Gratuit avec Kobo Plus

  • "Digital Ventures: A Comprehensive Guide to Launching and Scaling An Online Business"

    par Shane Thompson ...
    "Digital Ventures: A Comprehensive Guide to Launching and Scaling Your Online Business" is your go-to resource for navigating the dynamic landscape of online entrepreneurship. From finding your niche and crafting a business plan to building a strong online presence and implementing effective e-commerce strategies, this ebook provides actionable insights and step-by-step guidance for every stage of ... En savoir plus

    4,99 €

  • 移动互联网信息推荐技术研究

    par 曹洪江等 ...
    本书以推荐系统理论为基础,以探究移动互联网环境下用户如何精确获取信息这一问题为出发点,研究面向用户个性化需求的移动互联网信息推荐技术,分别从移动用户需求获取、移动情境感知推荐、社会化推荐、群组推荐等方面对移动互联网信息推荐技术展开较为全面、深入的研究和探讨。本书可供从事电子商务推荐系统研究、教学的相关人员,以及高等院校研究生、电子商务工作者使用,可帮助读者理解在移动互联网环境下的信息推荐方法和技术。 ... En savoir plus

    8,01 € ou Gratuit avec Kobo Plus

  • Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management

    16th International Conference, DHM 2025, Held as Part of the 27th HCI International Conference, HCII 2025, Gothenburg, Sweden, June 22–27, 2025, Proceedings, Part I

    Modifié par Vincent G. Duffy ...
    Collection Livre 1 - Springer Nature Proceedings Computer Science
    This three-volume set LNCS 15791-15793 constitutes the refereed proceedings of the 16th International Conference on Digital Human Modeling and Applications in Health, Safety, Ergonomics and Risk Management, DHM 2025, held as part of the 27th International Conference on Human-Computer Interaction, HCII 2025, in Gothenburg, Sweden, during June 22-27, 2025.The total of 1430 papers and 355 posters ... En savoir plus

    74,15 €