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eBooks Vente au détail

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  • The Shop Girls of Harpers

    The start of the bestselling heartwarming historical saga series from Rosie Clarke

    par Rosie Clarke ...
    Collection Livre 1 - Welcome To Harpers Emporium
    The beginning of a brand new series from #1 bestselling author Rosie ClarkeWelcome to Harpers of Oxford Street.London 1911When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends.When all four girls are lucky enough to be selected as sales staff their exciting new adventure begins.Join them as ... En savoir plus

    6,68 € ou Gratuit avec Kobo Plus

  • The Everything Store: Jeff Bezos and the Age of Amazon

    par Brad Stone ...
    **Winner of the Financial Times and Goldman Sachs Business Book of the Year Award**'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism . . . riveting' The TimesThe definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever.Though A... ... En savoir plus

    10,99 €

  • The Great Beanie Baby Bubble

    Mass Delusion and the Dark Side of Cute

    par Zac Bissonnette ...
    “Fascinating, strange, sad, funny, and entirely engrossing, The Great Beanie Baby Bubble is a smart, engaging book that’s as much about the odd saga of these plush toys as it is about the nature of obsession and desire.”—SUSAN ORLEAN, author of Rin Tin TinNew York Times bestselling author Zac Bissonnette explores what happened when a $5 stuffed animal took over America and turned a college dropout ... En savoir plus

    4,21 €

  • The Supermarket Cash Control System

    Bundle 1, #3

    par Walter Da Cruz ...
    Collection Livre 3 - Bundle 1
    The Supermarket Cash Control System Your tills ring all day. Sales look strong. But weak cash controls mean your store is leaking money.That's the hard truth behind The Supermarket Cash Control System.In SA supermarkets, cash vanishes through daily sloppiness:Shared tillsWeak float controlUndocumented pickupsCasual refundsLoose safe access Damage start... ... En savoir plus

    25,99 €

  • 病毒行銷五大密技

    口碑行銷是成功行銷策略的重要關鍵!

    par 董正隆 ...
    Collection series 網路行銷
    口碑行銷是行銷策略中不可或缺的一部分。行銷策略中應注重口碑行銷的穿透力和傳染力。而可行的做法是透過網路行銷和實體大眾媒體傳播來進行,然後引發讀者自行分享行銷的資訊。口碑行銷本身就是一種病毒式行銷,這裡探討五種病毒式行銷的實踐作法,我們期待你能親自實踐並驗證這本電子書,並取得優異的成果。這些方法也可應用於推廣你的網站或他人的產品上。目錄1.寫一本有特級轉售權的電子書2.寫一本免費的電子書3.製作病毒行銷影片4.提供產品100%推廣獎金5.使用別人打造好的病毒行銷工具或網站作者簡介 董正隆中央大學數學碩士,創立超人行銷。超人行銷顧問公司提供網路創業課程與數位行銷顧問諮詢輔導。你會學到網路創業、數位行銷、網路行銷、行銷軟體等資訊,我們會與你分享如何透過整合線上線下的虛實行銷系統,還有超人行銷體系(包含理論、導圖與系統),協助你在日益複雜的數位行銷世界中脫引而出 ... En savoir plus

    2,59 €

  • Inteligência Artificial no Varejo

    par Eduardo Terra ...
    Em "Inteligência artificial no varejo", Eduardo Terra proporciona uma análise profunda das transformações que a Inteligência Artificial (IA) está instigando no cenário do varejo contemporâneo. Desde logística até atendimento ao cliente, o autor explora como a IA está remodelando operações, personalizando experiências e impulsionando a eficiência em todas as facetas do setor. Com foco nas ... En savoir plus

    7,49 € ou Gratuit avec Kobo Plus

  • Uygulamalı E-Ticaret - Dropshipping Eğitimi

    E Ticaret Eğitimi

    par Buğra Bacak ...
    Uygulamalı Olarak E-Ticarete Başlayın ve Hemen Bir Pasif Gelir OluşturunBazı Yerler Alıntı Olarak Alınıp Düzenlenip En İyi Şekilde Size GösterilecekBU Kitabı Alanlara Bir Kitap İleride Hediye, Sosyal Medyada Keşfete Çıkma Kitabı Hediye ... En savoir plus

    5,19 €

  • Point of Sale

    Analyzing Media Retail

    Point of Sale offers the first significant attempt to center media retail as a vital component in the study of popular culture. It brings together fifteen essays by top media scholars with their fingers on the pulse of both the changes that foreground retail in a digital age and the history that has made retail a fundamental part of the culture industries. The book reveals why retail matters as a ... En savoir plus

    21,83 €

  • Mung Bean Sprouts Money

    par Russel Ison ...
    In Asia, mung bean sprouts have always been a popular delicacy especially in such countries like China, Japan, Korea, Philippines, Vietnam and so on. The West have generally treated them as just common vegetable staples with nothing special in them. However, as Asian cuisine and especially the explotion of K-Pop gained popularity in the West, mung bean sprouts became big business in the West with ... En savoir plus

    0,99 €

  • The Nordstrom Way to Customer Experience Excellence

    Creating a Values-Driven Service Culture

    "Top Ten Business Books For 2017" - ForbesThe fully revised and updated edition of the classic book about Nordstrom's extraordinary customer serviceIn this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with legendary customer service. These essential values have enabled Nordstrom to survive and adapt to ... En savoir plus

    15,99 €

  • Erfolgreich im stationären Einzelhandel

    Wege zur konsequenten Profilierung im digitalen Zeitalter

    par Wolfgang Merkle ...
    Der Autor – ausgewiesener Handelsexperte mit breiter Expertise – bietet mit seinem Buch eine vollständige Analyse der aktuellen Krise im stationären Handel und zugleich konkrete Handlungsempfehlungen für das Überleben des Händlers vor Ort. Seine Analyse fällt klar, vollständig und schonungslos aus – seine Anleitung zum Überleben im Einzelhandel ist pragmatisch, konsequent und alternativlos. ... En savoir plus

    54,58 €

  • India's Store Wars

    Retail Revolution and the Battle for the Next 500 Million Shoppers

    par Geoff Hiscock ...
    As India's middle class grows and disposable incomes rise, "modern" retail is becoming the next hot sector of the Indian economy. Hundreds of millions of new consumers will join this retail revolution, venturing into supermarkets, department stores and air-conditioned shopping malls for the first time. But instead of just window shopping, many of them will be serious buyers with money to spend. To ... En savoir plus

    13,99 €

  • Der neue Online-Handel

    Geschäftsmodelle, Geschäftssysteme und Benchmarks im E-Commerce

    Collection series Business and Economics (German Language)
    Dieses Buch präsentiert Entwicklungen und Zukunftstrends im E-Commerce, der durch die neuen digitalen Kommunikations- und Konsummuster der Kunden geprägt ist. Gerrit Heinemann beleuchtet E-Commerce-Geschäftsmodelle, Kanalexzellenz sowie Erfolgsfaktoren wie digitale Zeitvorteile und Kundenzentrierung. Er analysiert die digitalen Herausforderungen und zeigt die Konsequenzen und Chancen für den ... En savoir plus

    26,05 €

  • Brand Meaning

    Meaning, Myth and Mystique in Today’s Brands

    par Mark Batey ...
    This second edition of Brand Meaning lays out new territory for the understanding of how brands both acquire and provide meaning. The author draws on his experience with leading international companies to propose a compelling framework for the conscious and unconscious ways in which people connect with products and brands. Revised and updated, it contains contemporary as well as classic examples ... En savoir plus

    66,25 €

  • Hospitality Staff Training Manual for First-Time Managers

    Empower New Managers: A Comprehensive Hospitality Staff Training ManualCongratulations on your promotion to manager! This comprehensive manual provides you with the essential knowledge and tools to excel in your new role. From effective leadership and communication to employee training and operational efficiency, this guide will equip you with the confidence and skills to lead your team to success ... En savoir plus

    Avant 17,49 € Après 6,49 €

  • Fast Fulfillment

    The Machine That Changed Retailing

    This book provides insights and process details of how to design and build disruptive innovations, so that you are not flying blind or just throwing darts in an effort to pivot/expand to the online order fulfillment world.The fulfillment machine is the delivery side infrastructure of an online business, it is the physical and digital innovations which make it possible to immediately deliver ... En savoir plus

    11,22 €

  • Arriving Today

    From Factory to Front Door -- Why Everything Has Changed About How and What We Buy

    Shortlisted for the 2021 Porchlight Business Book Awards, Current Events & Public AffairsThe Wall Street Journal technology columnist reveals the fascinating story behind the misleadingly simple phrase shoppers take for granted—“Arriving Today”—in this eye-opening investigation into the new rules of online commerce, transportation, and supply chain management.We are at a tipping point in retail ... En savoir plus

    15,99 €

  • The World's Key Industry

    History and Economics of International Shipping

    Modifié par G. Harlaftis, S. Tenold, J. Valdaliso ...
    Collection series Economics and Finance (R0)
    Maritime transport has been the main driver of trade growth, and the emergence and development of a global economy. This collection of essays from distinguished economists and historians takes an international and comparative perspective, covering topics ranging from technological advance and the role of the state to maritime business development. ... En savoir plus

    83,42 €

  • Driving Retail Transformation

    How to navigate disruption and change

    par Oliver Banks ...
    ‘Essential reading for any retail leader’ – Paula Bobbett, Chief Digital Officer, Boots UKThe pace of change in retail is accelerating. Will you be a passenger, or the driver?Retail leaders face disruption on every side: rapidly changing consumer habits, a fiercely competitive and dynamic environment, market volatility and more. But transforming in response, while necessary, is easier said than ... En savoir plus

    8,44 €

  • Kazakhstan's Diversification from the Natural Resources Sector

    Strategic and Economic Opportunities

    Modifié par Irina Heim ...
    Collection series Economics and Finance (R0)
    This book explores opportunities for diversifying modern Kazakhstan's economy, which is still heavily dependent on its natural resources, as well as looking at economic opportunities for the whole Central Asian region arising from the Chinese government's Belt and Road Initiative (BRI). The book is comprised of four parts. Part 1 explores the first main theme of the book: development of the ... En savoir plus

    83,42 €

  • The A-Z of Payments

    A Modern and Practical Glossary for the Curious and the Forgetful

    par Neira Jones ...
    With over 1,600 entries, The A-Z of Payments provides readers with a comprehensive, practical, easy-to-read listing of payment terms.The financial services industry is full of terms and abbreviations that can appear confusing or easy to forget (e.g. ACS, 3DS, RTP, PCI DSS, POS, PoS, A2A, P2P, and BaaS). This handy glossary, written in a plain and accessible style, is the perfect desktop companion ... En savoir plus

    37,85 €

  • Service Quality Models in Retail

    par Dao Xuan Khuong ...
    An academic and practical guide by Dao Xuan Khuong, PhD, on service quality models in retail, covering retail development, service quality theory, SERVQUAL and retail adaptations, customer satisfaction, loyalty, perceived value, research frameworks, methodology, data interpretation, managerial implications, service recovery, retail policy, store experience, technology, and practical checklists. ... En savoir plus

    14,72 €

  • Change Communications Jahrbuch 2011

    Modifié par Christoph Harringer, Hannes Maier ...
    Das Change Communications Jahrbuch 2011 beleuchtet alljährlich herausragende Veränderungskommunikations-Projekte europäischer Unternehmen. Vorgestellt werden insbesondere die Siegerprojekte des European Change Communications Award 2010, u.a. von Hewlett Packard, Daimler, A1 Telekom Austria, UniCredit Bank AG, Volkswagen Versicherungsdienst. ... En savoir plus

    31,20 €

  • Die Store Brand

    Onlineshops, Läden und andere Points-of-Purchase als Marken verstehen, aufbauen und steuern

    par Jörn Redler ...
    Collection series Business and Economics (German Language)
    Dieses Buch behandelt die Prinzipien und Aktionsfelder des Store Brand Managements, das auf die Etablierung von Einkaufsstätten als starke Marken abzielt. Der Autor erläutert grundlegende Begriffe, stellt zentrale Herausforderungen dar und behandelt die spezifischen Ansatzpunkte für die strategische wie operative Markenführungsarbeit des Handels. Das Hauptaugenmerk liegt dabei auf der ... En savoir plus

    47,68 €