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Recommandé pour vous

The Great Beanie Baby Bubble

Mass Delusion and the Dark Side of Cute

par Zac Bissonnette ...

“Fascinating, strange, sad, funny, and entirely engrossing, The Great Beanie Baby Bubble is a smart, engaging book that’s as much about the odd saga of these plush toys as it is about the nature of obsession and desire.”—SUSAN ORLEAN, author of Rin Tin TinNew York Times bestselling author Zac Bissonnette explores what happened when a $5 stuffed animal took over America and turned a college dropout ... En savoir plus

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“Fascinating, strange, sad, funny, and entirely engrossing, The Great Beanie Baby Bubble is a smart, engaging book that’s as much about the odd saga of these plush toys as it is about the nature of obsession and desire.”—SUSAN ORLEAN, author of Rin Tin TinNew York Times bestselling author Zac Bissonnette explores what happened when a $5 stuffed animal took over America and turned a college dropout
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The Everything Store: Jeff Bezos and the Age of Amazon

par Brad Stone ...

**Winner of the Financial Times and Goldman Sachs Business Book of the Year Award**'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism . . . riveting' The TimesThe definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever.Though A... ... En savoir plus

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**Winner of the Financial Times and Goldman Sachs Business Book of the Year Award**'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism . . . riveting' The TimesThe definitive story of the largest and most influential company in the world and the man whose drive and determination changed business forever.Though A...
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Thalhimers Department Stores

par Emily Golightly Rusk ...

Collection series Images of America
This book documents the history of Thalhimers department stores, through stories and vintage photographs.Thalhimers was founded in Richmond in 1842 by German Jewish immigrant William Thalhimer as a humble dry goods store. It expanded over the years to become a 26-store chain across the Southeast under the leadership of William's great-grandson, William B. Thalhimer Jr. It boasted the latest in ... En savoir plus

11,07 € ou Gratuit avec Kobo Plus

This book documents the history of Thalhimers department stores, through stories and vintage photographs.Thalhimers was founded in Richmond in 1842 by German Jewish immigrant William Thalhimer as a humble dry goods store. It expanded over the years to become a 26-store chain across the Southeast under the leadership of William's great-grandson, William B. Thalhimer Jr. It boasted the latest in
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Konzepte und Strategien für Omnichannel-Exzellenz

Innovatives Retail-Marketing mit mehrdimensionalen Vertriebs- und Kommunikationskanälen

Modifié par Ingo Böckenholt, Audrey Mehn, Arne Westermann ...

Collection series Business and Economics (German Language)
Omnichannel-Konzepte verändern den Handel und bieten Unternehmen große Chancen: Sie ermöglichen es, den Kundenanforderungen gerecht zu werden, vor allem auch neue Zielgruppen zu erschließen und somit für entsprechendes Wachstum zu sorgen. Auf diese Weise wird der Fortbestand des Unternehmens sichergestellt. Gleichzeitig sind jedoch auch Anpassungen auf Managementebene erforderlich, welche mit ... En savoir plus

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Omnichannel-Konzepte verändern den Handel und bieten Unternehmen große Chancen: Sie ermöglichen es, den Kundenanforderungen gerecht zu werden, vor allem auch neue Zielgruppen zu erschließen und somit für entsprechendes Wachstum zu sorgen. Auf diese Weise wird der Fortbestand des Unternehmens sichergestellt. Gleichzeitig sind jedoch auch Anpassungen auf Managementebene erforderlich, welche mit
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The connected Store

How traditional brick-and-mortar retail can win the clash of channels

par Dominik Brokelmann ...

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Retailisation

The Here, There and Everywhere of Retail

par Francesca de Châtel, Robin Hunt ...

Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects the complexity and diffusion of information processes and the media in the online market. The authors explore the all-pervasive nature of retail in the physical world, the virtual world and the peripheral spaces in between.Coverage ... En savoir plus

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Investigates the current state of selling, whether this is groceries, politicians, information or motorcars. Unlike any other phenomenon, retailization reflects the complexity and diffusion of information processes and the media in the online market. The authors explore the all-pervasive nature of retail in the physical world, the virtual world and the peripheral spaces in between.Coverage
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Managing Sustainability

Perspectives From Retailing and Services

Modifié par Beatrice Luceri, Elisa Martinelli ...

Collection series Business and Management (R0)
Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic research has started to focus on these issues, but many important matters require deeper investigation and reflection, especially in specific sectors. This book focuses on the sustainability issues within the retailing and services sectors. Starting the discussion around ... En savoir plus

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Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic research has started to focus on these issues, but many important matters require deeper investigation and reflection, especially in specific sectors. This book focuses on the sustainability issues within the retailing and services sectors. Starting the discussion around
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National Administrations in EU Trade Policy

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par Johan Adriaensen ...

Collection series Political Science and International Studies (R0)
This book studies the relationship between administrative capacity and a member state’s influence in the European Union. More specifically, it studies member states’ ability to exert control over the European Commission during trade negotiations. But what determines administrative capacity and how do member states ensure their preferences are defended during trade negotiations? A combination of ... En savoir plus

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This book studies the relationship between administrative capacity and a member state’s influence in the European Union. More specifically, it studies member states’ ability to exert control over the European Commission during trade negotiations. But what determines administrative capacity and how do member states ensure their preferences are defended during trade negotiations? A combination of
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Understanding E-Commerce Marketing: Strategy, Form, Function, Psychology and Future

par Paul Finlayson, Jonah Cuna ...

This textbook is an up-to-date examination of the rise of e-commerce. It focuses on B2C and examines best practices and strategies for developing mobile and e-commerce sites. The text also examines the psychology and underpinnings of e-commerce success and looks at this business channel's most likely future directions. ... En savoir plus

36,41 € ou Gratuit avec Kobo Plus

This textbook is an up-to-date examination of the rise of e-commerce. It focuses on B2C and examines best practices and strategies for developing mobile and e-commerce sites. The text also examines the psychology and underpinnings of e-commerce success and looks at this business channel's most likely future directions.
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Behemoth, Amazon Rising: Power and Seduction in the Age of Amazon

par Robin Gaster ...

Full of surprises and strategic insights. - Seth Goldman, co-founder of Honest Tea and Chair of Beyond Meat__________________________Amazon is the most extraordinary business story of our time. In 25 years, it's become a $280 billion multi-sector giant, and within 5 years, Amazon may be the biggest company in America. Behemoth: Amazon Rising explains how Amazon built five interlocking rings ... En savoir plus

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Full of surprises and strategic insights. - Seth Goldman, co-founder of Honest Tea and Chair of Beyond Meat__________________________Amazon is the most extraordinary business story of our time. In 25 years, it's become a $280 billion multi-sector giant, and within 5 years, Amazon may be the biggest company in America. Behemoth: Amazon Rising explains how Amazon built five interlocking rings
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Feng Shui for Retail Stores

par Clear Englebert ...

Clear Engleberts fifth book, Feng Shui for Retail Stores, is the result of over four decades of retail management experience combined with two decades of professional feng shui experience. Store owners have dubbed this book, A must-read for my staff. This thorough book covers: location and exterior, layout and visual presentation, merchandise selection and pricing, employee and customer ... En savoir plus

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Clear Engleberts fifth book, Feng Shui for Retail Stores, is the result of over four decades of retail management experience combined with two decades of professional feng shui experience. Store owners have dubbed this book, A must-read for my staff. This thorough book covers: location and exterior, layout and visual presentation, merchandise selection and pricing, employee and customer
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Humanitarian Marketing Program. Comprar y sin gastar de más, donar

Global Solidarity concentra los Programas de Afiliados y redirecciona el 5% de las comisiones por ventas Online

par Roberto Guillermo Gomes ...

Ayudar sin costo alguno, es la solución que permite el Humanitarian Marketing Program. O sea: usted compra online en internet, dentro de las páginas asociadas al sistema de Global Solidarity, paga lo mismo que en cualquiera de éstas más de 1.500 tiendas virtuales adheridas iniciales y que colaboran con el sistema y, el 80 % de la comisión por esa venta, automáticamente es girado a la cuenta ... En savoir plus

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Ayudar sin costo alguno, es la solución que permite el Humanitarian Marketing Program. O sea: usted compra online en internet, dentro de las páginas asociadas al sistema de Global Solidarity, paga lo mismo que en cualquiera de éstas más de 1.500 tiendas virtuales adheridas iniciales y que colaboran con el sistema y, el 80 % de la comisión por esa venta, automáticamente es girado a la cuenta
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Positive and Normative Analysis in International Economics

Essays in Honour of Hiroshi Ohta

par Hironobu Nakagawa, Tatsuya Uchida ...

Collection series Economics and Finance (R0)
This volume addresses profound issues in international economics, with contributions from leading researchers on the implications of trade. Empirical studies address preferential trading arrangements, global imbalances and exchange rates, facilitating an understanding of how the economy functions and enabling detailed policy evaluation. ... En savoir plus

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This volume addresses profound issues in international economics, with contributions from leading researchers on the implications of trade. Empirical studies address preferential trading arrangements, global imbalances and exchange rates, facilitating an understanding of how the economy functions and enabling detailed policy evaluation.
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Multisensorisches Design von Verkaufsumgebungen

Sehen, Hören, Riechen

par Marko Sarstedt, Monika Imschloss, Susanne Adler ...

Collection series Business and Economics (German Language)
Onlinehändler haben in den letzten Jahren massiv an Popularität gewonnen und dadurch weite Teile des stationären Handels in eine existenzielle Krise gestürzt. Um gegenüber dem Onlinehandel bestehen zu können, müssen stationäre Geschäfte sich ihres einzigartigen Potenzials zur Ansprache nicht-digitalisierbarer Kundenbedürfnisse bewusstwerden und Verkaufsumgebungen in Orte des Erlebnisses sowie der ... En savoir plus

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Onlinehändler haben in den letzten Jahren massiv an Popularität gewonnen und dadurch weite Teile des stationären Handels in eine existenzielle Krise gestürzt. Um gegenüber dem Onlinehandel bestehen zu können, müssen stationäre Geschäfte sich ihres einzigartigen Potenzials zur Ansprache nicht-digitalisierbarer Kundenbedürfnisse bewusstwerden und Verkaufsumgebungen in Orte des Erlebnisses sowie der
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How to Save Our Town Centres

A Radical Agenda for the Future of High Streets

par Julian Dobson ...

Has the age of the internet killed our high streets? Have our town and city centres become obsolete?How to Save Our Town Centres delves below the surface of empty buildings and ‘shop local’ campaigns to focus on the real issues: how the relationship between people and places is changing; how business is done and who benefits; and how the use and ownership of land affects us all.Written in an ... En savoir plus

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Has the age of the internet killed our high streets? Have our town and city centres become obsolete?How to Save Our Town Centres delves below the surface of empty buildings and ‘shop local’ campaigns to focus on the real issues: how the relationship between people and places is changing; how business is done and who benefits; and how the use and ownership of land affects us all.Written in an
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The American Retail Value Proposition

Crafting Unique Experiences at Compelling Prices

par Kyle Murray ...

The American economy is profoundly dependent on the success of its retailers and the strength of its consumer spending. Yet, how do leading retailers create value for their customers?To a large extent this has been accomplished by streamlining operations and a decades-long focus on cost cutting and price competitiveness. Today, retailers realize that they need to discover new ways to differentiate ... En savoir plus

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The American economy is profoundly dependent on the success of its retailers and the strength of its consumer spending. Yet, how do leading retailers create value for their customers?To a large extent this has been accomplished by streamlining operations and a decades-long focus on cost cutting and price competitiveness. Today, retailers realize that they need to discover new ways to differentiate
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The Life Insurance Industry in India

Current State and Efficiency

par Tapas Kumar Parida, Debashis Acharya ...

Collection series Economics and Finance (R0)
This book traces the development and analyses the performance of life insurance industry in India, since inception of this sector, using different business indicators over the years. It discusses the evolution and changing features of the Indian insurance industry in 3 phases: phase I from 1818 to 1956, phase II from 1956 to 2000 (known as the nationalisation period) and phase III post 2000 ... En savoir plus

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This book traces the development and analyses the performance of life insurance industry in India, since inception of this sector, using different business indicators over the years. It discusses the evolution and changing features of the Indian insurance industry in 3 phases: phase I from 1818 to 1956, phase II from 1956 to 2000 (known as the nationalisation period) and phase III post 2000
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Marketing di sopravvivenza per attività locali: 10 chiavi pratiche per trovare nuovi clienti e fidelizzarli

par Roberto Pellizzari ...

Come ti sentiresti se il tuo bar, ristorante o negozio fosse sempre pieno di clienti?Immagino tranquillo e con una visione del futuro più ottimistica.Non sempre le cose prendono la piega che immaginiamo e quando iniziano ad andare male reagiamo in due modi:Ci chiudiamo in noi stessi e attendiamo inconsciamente la fine.Cerchiamo soluzioni, spunti e idee che ci facciano riguadagnare la cima!Il libro ... En savoir plus

5,49 € ou Gratuit avec Kobo Plus

Come ti sentiresti se il tuo bar, ristorante o negozio fosse sempre pieno di clienti?Immagino tranquillo e con una visione del futuro più ottimistica.Non sempre le cose prendono la piega che immaginiamo e quando iniziano ad andare male reagiamo in due modi:Ci chiudiamo in noi stessi e attendiamo inconsciamente la fine.Cerchiamo soluzioni, spunti e idee che ci facciano riguadagnare la cima!Il libro
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Automation von Marketing und Sales für B2B-Unternehmer

Mithilfe der digitalen B2B-Roadmap den Umsatz steigern

par Marc Gasser, Laura Mäder ...

Collection series Business and Economics (German Language)
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Die Automation von Marketing und Sales ist in Zukunft erfolgsentscheidend. Nur so können B2B-Unternehmen dem Wettbewerbsdruck weiterhin standhalten. Doch der Aufbau eines digitalen Marketing- und Salesprozesses ist aufwendig und komplex und stellt insbesondere kleinere B2B-Unternehmen vor die herausfordernde Frage: Wie kann die Digitalisierung möglichst kosteneffizient vorangetrieben werden?
... En savoir plus
Marre d'enrichir vos concurrents !

19 obstacles qui entravent le parcours de l'e-acheteur

par Fabien P Amathieu ...

E-commerçants !« Vous n’en avez pas marre d’enrichir vos concurrents ! »Ou les « 19 bonnes raisons données à l’E-acheteur pour commander chez vos concurrents »Il a fallu la crise du Covid pour (enfin) prendre conscience de l’indispensabilité du web dans le commerce. Et surtout découvrir les exigences imposées pour réussir dans le E-commerce ! En ce sens ce livre tombe à point nommé.Sur Internet, l ... En savoir plus

4,99 € ou Gratuit avec Kobo Plus

E-commerçants !« Vous n’en avez pas marre d’enrichir vos concurrents ! »Ou les « 19 bonnes raisons données à l’E-acheteur pour commander chez vos concurrents »Il a fallu la crise du Covid pour (enfin) prendre conscience de l’indispensabilité du web dans le commerce. Et surtout découvrir les exigences imposées pour réussir dans le E-commerce ! En ce sens ce livre tombe à point nommé.Sur Internet, l
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The Power of Business en Espanol

7 Fundamental Keys to Unlocking the Potential of the Spanish-Language Hispanic Market

par Jose Cancela, Carlos Harrison ...

Este libro da a los lectores las claves simples para entender a la gente, el mercado y la cultura, de cómo hacer frente a muchos dialiects de españoles, a aprender, donde este consumidor español dominante realmente vive y gasta el dinero. ... En savoir plus

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Este libro da a los lectores las claves simples para entender a la gente, el mercado y la cultura, de cómo hacer frente a muchos dialiects de españoles, a aprender, donde este consumidor español dominante realmente vive y gasta el dinero.
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Cutting the Distance

Benefits and Tensions from the Recent Active Engagement of China, Japan, and Korea in Latin America

par Nobuaki Hamaguchi, Jie Guo, Chong-Sup Kim ...

Collection series Economics and Finance (R0)
This book represents a valuable contribution to the study of Asia–Latin America relations from the unprecedented collaboration of leading Latin American specialists of China, Japan, and Korea, representing views from their respective countries. The academic literature on this topic remains quite limited in spite of rapid expansion of the interregional trade and investment and active engagements to ... En savoir plus

50,97 €

This book represents a valuable contribution to the study of Asia–Latin America relations from the unprecedented collaboration of leading Latin American specialists of China, Japan, and Korea, representing views from their respective countries. The academic literature on this topic remains quite limited in spite of rapid expansion of the interregional trade and investment and active engagements to
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Design Management

Organisation and Marketing Perspectives

par Sotiris Lalaounis ...

Placed at the nexus between marketing and organisational studies, this book breaks a new ground on the intersection of these two disciplines with design management. With the latest marketing thinking assigning greater emphasis on organisations co-creating value with consumers and other stakeholders by placing them at the heart of the product/service development process, it has never been more ... En savoir plus

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Placed at the nexus between marketing and organisational studies, this book breaks a new ground on the intersection of these two disciplines with design management. With the latest marketing thinking assigning greater emphasis on organisations co-creating value with consumers and other stakeholders by placing them at the heart of the product/service development process, it has never been more
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Principles of Retailing

par John Fernie, Suzanne Fernie, Christopher Moore ...

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible ... En savoir plus

106,48 €

Retailing is one of the biggest and most important sectors in today's economy. Graduates who are seeking a career in the sector will therefore require a solid knowledge of its core principles. The Principles of Retailing Second Edition is a topical, engaging and authoritative update of a hugely successful textbook by three leading experts in retail management designed to be a digestible
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Recommandé pour vous

eBooks Vente au détail

The Great Beanie Baby Bubble

The Everything Store: Jeff Bezos and the Age of Amazon

Thalhimers Department Stores

Konzepte und Strategien für Omnichannel-Exzellenz

The connected Store

Retailisation

Managing Sustainability

National Administrations in EU Trade Policy

Understanding E-Commerce Marketing: Strategy, Form, Function, Psychology and Future

Behemoth, Amazon Rising: Power and Seduction in the Age of Amazon

Feng Shui for Retail Stores

Humanitarian Marketing Program. Comprar y sin gastar de más, donar

Positive and Normative Analysis in International Economics

Multisensorisches Design von Verkaufsumgebungen

How to Save Our Town Centres

The American Retail Value Proposition

The Life Insurance Industry in India

Marketing di sopravvivenza per attività locali: 10 chiavi pratiche per trovare nuovi clienti e fidelizzarli

Automation von Marketing und Sales für B2B-Unternehmer

Marre d'enrichir vos concurrents !

The Power of Business en Espanol

Cutting the Distance

Design Management

Principles of Retailing