The ultimate guide to digital marketing and advertising from one of the most influential digital marketers in the world, Alex Schultz, Chief Marketing Officer of Meta.“Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.” —Mark Zuckerberg, CEO, MetaGrowth is good. But how do you achieve growth for your business in the digital age...

In the spring of 1940, on a path barely lit by a thin, crescent moon, a schoolteacher with a hard-held dream sets out on a sixteen-mile trek through Ontario bush. Arriving in time to catch the midnight train, he settles in for the ride to Winnipeg, where he intends to enlist in the Royal Canadian Air Force. His journey is just beginning.The schoolteacher is Gordon Wellington Bennett, a young man whose passion for flight and determination to serve lead him to pilot training, then ov...

The ultimate guide to digital marketing and advertising from one of the most influential digital marketers in the world, Alex Schultz, Chief Marketing Officer of Meta.“Alex is one of a small handful of people that I can say without his work, our community would not have connected more than 2 billion people around the world.” —Mark Zuckerberg, CEO, MetaGrowth is good. But how do you achieve growth for your business in the digital age...

Wharton economist and market designer Judd Kessler pulls back the curtain on hidden markets that determine who gets what in everyday life—and how to tip the scales in your favor.“Who knew cutting-edge economics could be so fun—and so useful? Witty and entertaining, Lucky by Design is essential reading before your next job hunt, school application, or even dinner reservation.”—Seth Stephens-Davidowitz, economist and...

Start building your first million with hard-won, practical business advice from bestselling author, beauty entrepreneur, Rodial founder, and Dragon's Den Greece investor Maria Hatzistefanis.Every fortune begins with an irrational yes.Maria's journey started when she took a risk and founded a beauty business after being fired from her job at an investment bank. Years of persistence followed―along with rejection, failure, and near-bankruptcy. Today, ...

Embark on a tantalising journey into the weird and wonderful world of fermentation.Dr Johnny Drain has spent his career exploring how fermentation has shaped the bodies we inhabit, the foods we eat and the world we live in. From making live yoghurt in his grandma’s kitchen, to fermenting butter at the world’s best restaurant, Noma, Dr Drain’s fascination with the magic of fermentation has led him around the globe. Adventures in Fermentation charts his culi...

This new roadmap for stressed-out strivers reveals the surprising limits of resilience and offers a second skillset for overcoming life’s greatest challenges.Are you working too much but feel like it’s never enough? Have you turned the act of pretending you’re “fine” into an art form? Have your best coping tools stopped working the way they used to, leaving you feeling tapped out and teetering on the edge?We’ve been taught that resilience is the secret to n...

The new science of why we quit, whether we should, and how to make the right choices for our work and lives, by the organizational psychologist who predicted the Great ResignationMost of us are just one event away from leaving our job. Conventional wisdom and lists of the “top reasons people quit their jobs” would have us believe that people quit when the toxic elements of their jobs grow too big or when they spot a better professional opportunity. But that’s only ...

**Brought to you by Penguin.Do you worry about what other people think of you? Have you ever stopped to ask yourself why?**For too long, our value and self-worth has been tied to pleasing others. We've dimmed our true selves to fit in – no matter the cost. But there's always a cost. People-pleasing and staying likeable means suppressing our feelings, words, actions, and desires, and there's only so much we can conceal before it all unravels.Throughout my life, I've ...

**Brought to you by Penguin.Trump’s second term, even more than his first, is often called ‘unprecedented’. But history shows that Trump and his policies are as American as apple pie…**Much of what Donald Trump does seems maverick and even mad. His actions and policy pronouncements are a stark rupture from the American style of leadership that we have lived with all our lives. But whether we like them or not, his trade tariffs, his determination to deport tens of thousands ...

A fascinating exploration of how to use the power of storytelling to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with charisma.'Will Storr is a genius' Rory Sutherland'A captivating and enlightening read . . Will Storr is an unusually talented and insightful writer' Adam Grant'Storr shares profound insights' Seth Godin'Whip smart, insightful and ridiculo...

The media guru and bestselling author of Pitch Perfect helps professionals break away from canned communications and find their true—and most effective—voice no matter the workplace.The business world has adopted the wrong definition of successful communication. For many years, being “on message” was considered the prime directive. The overwhelming majority of professionals today exist in a rigidly narrow range of bland rhetoric, throwing around industry b...