Revolutionize Your Marketing Strategy with Cutting-Edge AI TechniquesAre you ready to propel your marketing initiatives into the future? AI Marketing Mastery: Techniques for Success is your essential guide to navigating the increasingly complex world of artificial intelligence in marketing. This compelling book delves deep into the transformational power of AI, offering you practical insights and techniques to stay ahead of the competition.Attention: In an era where data re...

For over half a million white South African males conscripted before 1994, National Service was a compulsory, demanding and intense experience that had a powerful impact on them. This book is a compilation of recollections by more than forty former conscripts about their time in the South African Defence Force. The chapters take you through the sequence of a National Serviceman’s career: receiving call-up papers, klaaring in, Basics, keuring, bush phase, second-phase training, general serv...

National Service had a powerful immediate effect on the men who served in the SADF, immersing them in an unfamiliar military world. But its impact reached beyond them - to the families and loved ones at home - and it has left its mark decades after the conscripts re-entered civvy street. From Soldier to Civvy explores National Service from a number of different angles. It contains in-depth accounts from a diverse selection of former conscripts - a Recce, a dog handler, a mortarist, a Parab...

‘Both my guns are jammed. I’m dead meat, a sitting duck. All the insurgent has to do is pull the trigger of his RPG-7 rocket launcher. My heart surges, pumping pure adrenalin through my body and my mind.’ Arn Durand was a member of Koevoet, the most deadly fighting force involved in the Border War. Their task was to seek and destroy SWAPO PLAN insurgents. Zulu Zulu Foxtrot is an explosive account of Durand’s time with Koevoet during the mid-1980s, during which he went deeper into Angola th...

In the 1970s, 1980s and early 1990s, hundreds of thousands of young men were called up for military service, most of them going through extreme physical training and many being sent to fight the war in northern Namibia and Angola. This book is a collection of reflections and memories of that time, collected by JH Thompson, who interviewed numerous former National Servicemen. Contributors include ordinary soldiers and Special Forces members, chefs, medics and helicopter pilots. They provide...

General Jannie Geldenhuys is widely regarded as one of the leading military commanders South Africa has produced. As Chief of the South African Defence Force from 1985 to 1990, he brought his experience to bear on the Border War in Namibia, and was part of the negotiating team that brought an end to the conflict in 1989. In this completely revised and updated edition, Geldenhuys reflects on a military career spanning more than four decades. At the Front covers the years before and during t...

This book captures the experience of the South African Air Force helicopter pilot as never before; from 'rookie' to seasoned combat aviator in one of history's most intense counterinsurgency conflicts - the South African Border War.Nick Lithgow's work relates the grueling endurance of SADF National Service and its grind, grind, grind ... until one day, helicopter drills with an SAAF Puma, saw him optimistically apply for pilot training. Called to Pretoria, Nick completed the mandat...

‘There is no dignity in death. Six bodies are piled up in front of me, shot to shit. I can see that their bones are white, their blood is red and their brains are yellow. I’ve done this; I’ve helped to kill them.’ A unit of the South African Police, Koevoet was the most deadly fighting force involved in the Border War. This is the story of Arn Durand’s first years with Koevoet, from 1982 to 1983. Through his eyes, the madness, mayhem and complexity of war come alive as he describes patrols...

What really happened during South Africa’s military involvement in Angola? Did the military leaders always see eye to eye with the politicians – and with each other? Was South Africa responsible for the death of Mozambican President Samora Machel? What was the extent of South Africa’s nuclear programme? How did South Africa’s military machine deal with the end of apartheid? Based on interviews with the former generals of the South African Defence Force, Days of the Generals addresses these...

US military veteran and historian Dan Tharp's Africa Lost tells the inside story of some of the greatest special operators you've never heard of.Some of the most explosive combat in Special Operations history is almost completely unknown to the Western World. Everyone knows about Navy SEALs and Green Berets but nobody knows about the deep recce, sabotage, and direct action missions conducted by the Rhodesian SAS. The Rhodesian Light Infantry was a killing ...

Battle for Cassinga is written as a firsthand account by an ordinary South African paratrooper who was at the 1978 assault on the Angolan headquarters of PLAN, the armed wing of SWAPO. The book relates why the South African government took the political risk in attacking the fortress in an external operation and examines the SWAPO claims that Cassinga was a refugee camp guarded by a few PLAN soldiers. It also explains why Sam Nujoma the SWAPO leader had no option but to perpetuate this fal...

For much of its time in power, the National Party government was shored up by the direct involvement of its security forces. Ordinary citizens had no idea that their taxes were being used to fund unorthodox and even illegal operations, ranging from international propaganda campaigns to local death squads. From the dreaded Security Branch, the sinister Civil Cooperation Bureau, the aptly named BOSS and the ubiquitous front companies set up to bypass an arms embargo and economic sanctions, S...