Teaching is an essential skill in becoming a faculty member in any institution of higher education. Yet how is that skill actually acquired by graduate students? Teaching as if Learning Matters collects first-person narratives from graduate students and new PhDs that explore how the skills required to teach at a college level are developed. It examines the key issues that graduate students face as they learn to teach effectively when in fact they are still learning and being taugh...

How is qualitative marketing and consumer research conducted today?- What is rigorous research in this field?- What are the new, cutting edge techniques?Written for students, scholars, and marketing research practitioners, this book takes readers through the basics to an advanced understanding of the latest developments in qualitative marketing and consumer research. The book offers readers a practical guide to planning, conducting, analyzing, and presenting researc...

This book is a practical guide to "reading" the culture of organizations and to understanding the implications of culture for organizational effectiveness. Sharing their experiences from over 25 years of consulting and teaching, the authors make the process of cultural analysis practical and applicable. Beginning with an explanation of the theories of organizational culture, the book provides guidance on collecting information, leading students through qualitative research methods of obser...

Understanding Organizations: Theories and Images introduces students to the key principles of understanding, designing, and managing organizations in an accessible and practical way. The book provides a conceptual toolkit containing the essential models, theories and concepts needed for working in, managing and evaluating organizations.Key Features:Insightful anecdotes discuss how for- and not-for profit organizations fit within our c...

Qualitative interviewing is among the most widely used methods in the social sciences, but it is arguably the least understood. In The Science and Art of Interviewing, Kathleen Gerson and Sarah Damaske offer clear, theoretically informed and empirically rich strategies for conducting interview studies. They present both a rationale and guide to the science-and art-of in-depth interviewing to take readers through all the steps in the research process, from the initial stage of form...

Use media literacy to reach all students!The Teacher′s Guide to Media Literacy starts by asking, "What does it mean to be literate in today′s world, and how can those literacy skills be developed?" The authors answer those questions by providing concrete, innovative ways to integrate media literacy across the curriculum and teach students to be independent, skilled, and reflective thinkers. Through dozens of suggested activities, teaching strategi...

This popular text describes the processes of doing teacher action research. But it is much more than a dry presentation of "methods." Filled with examples of teacher action research projects, provided by teachers themselves, the book places teachers at the heart of the action research process. Teachers' own writing about their work and research questions is featured in 11 examples of teacher action research conducted in a range of settings, grade levels, and content areas.The secon...

In Great Minds In Management Ken G. Smith and Michael A. Hitt have brought together some of the most influential and original thinkers in management. Their contributions to this volume not only outline their landmark contributions to management theory, but also reflect on the process of theory development, presenting their own personal accounts of the gestation of these theories. The result is not only an ambitious and original panorama of the key ideas in management theory presen...

Increasing numbers of adults are enroling in doctoral programmes, but their earlier college lives often do not prepare them for the rules of the academic game. Many have no idea what a dissertation looks like, how it gets that way, or what options are available to them. This book is a practical guide for students who need help in progressing from the decision to write a dissertation to the planning, writing and defending of it. It includes samples of proposals and dissertations that have b...

An exploration of design considerations in the design of technologies that support local collective action.Contemporary computing technologies have thoroughly embedded themselves in every aspect of modern life—conducting commerce, maintaining and extending our networks of friends, and mobilizing political movements all occur through a growing collection of devices and services designed to keep and hold our attention. Yet what happens when our attention needs to be ...

This special e-book collection of articles from Educational Leadership and other ASCD publications examines the kinds of challenges that best prepare students for college, the world of work, and life. The authors examine what excellence and high performance mean in various schools and settings around the world and explore how to make learning richer and more thought-provoking through both rigorous curriculum and formative assessment. They look at some ways that both elementary and...

Entering a doctoral program can be an important first step in advancing your career. You will create a network of support that will include professors, intern advisors, and others who will have a vested interest in your success. From this support group will emerge one or more mentors who will guide you to successful completion of your program and get you on track in meeting new challenges in your career and life. The purpose of this book is to help you look more broadly at the doctoral exp...