Imagine if you could create advertising messages that were so compelling, so hypnotic, that you could motivate consumers to make an immediate change in their behavior by buying your product or service. What would that do for your business? In this book, Dr. Mark Young takes you through the complexities of neuroscience and consumer response to demonstrate how they are applied in common scenarios with real examples from the advertising world. HYPNO-TI$ING is a blend of hypnosis and advertisi...

Throughout the history of the church, many excellent books have been written addressing the theological significance of Christian identity. Such works have delineated important doctrines such as adoption, justification, and sanctification. While these studies of being "in Christ" have been fruitful, and numerous, they have often neglected one of the most useful tools in understanding Christian identity, namely, the use of metaphor. A search of Scripture reveals that Jesus and his apostles ...

An EMP attack is imminent, and it can happen at any time. It is crucial to prepare so that you can survive.From this book you will learn:-Different strategies and procedures to follow when you want to escape in a catastrophic EMP situation.-Different types of gadgets that can be thoroughly affected by the EMP attack. Devices that are not affected that can help you to survive.-Types of food that you can stock up in anticipation-Protective gear that yo...

In the eye-opening New York Times bestseller, The Mirror Effect, widely respected addiction and behavior specialist and producer/host of Celebrity Rehab with Dr. Drew on VH1, Dr. Drew Pinsky takes a hard look at the profound changes blogging, tweeting, tabloids, and reality TV are having on the American way of life. An important wake up call for every parent, co-written with Dr. S. Mark Young, The Mirror Effect is a groundbreaking exploration of celebrit...

What would you do if you knew you would not fail? If you are in the consumer-packaged goods industry, The 27 Unbreakable Rules is the closest thing to a success guarantee. Dr. Mark Young has a 30+ year track record of CPG success and is unmatched when it comes to building successful consumer brands.In The 27 Unbreakable Rules: Build a $100M+ Brick + Mortar CPG Brand, Young draws on decades of brand advertising and product-launch experience to lay out a proven path...

Exhausted from holding onto hope? About to give up? Learn how to rest into hope and let Hope hold you. Discover the light in the darkness. In these pages you will journey through real life stories, challenging questions, and learn how to connect with the source of true hope.

The working life of a bodyguard for the Saudi's and the unusual experiences he faced. Experiences of a bodyguard that worked with the upper echelons of the Saudi Arabian royal family and others. "Having known Mark Young for some time now, I have to say he is the most professional, diligent and knowledgeable security source I have ever worked with. His attributes as a high-level bodyguard/protection officer are unsurpassed . . . "SAUDI Bodyguard is a must read for all those fascinated by th...

The U.S. is unique and so are its citizens. Founded on the principles of freedom and democracy, it encourages and incentivizes individualism, ingenuity, and entrepreneurism.So, how do you find success and happiness in a place built on individual aspiration and responsibility? Discover the eight key mindsets of a happy American-mindsets that anyone can adopt and grow to achieve successand fulfillment in this exceptional country.

Ex-British intelligence officer Courtney Pascal is a loner although others have used quite different words to describe her – words like crazy and dysfunctional. So when attorney Jonas Calver asks her to find a child everybody thought was dead, maybe it's not the best kind of therapy in the world. The Dinks kidnap murder case had already convicted one person, even without a body, but now there's a whisper the kid's still alive. From plush Manhattan apartments to the Mexican femicide capital...

Have you grown tired of living in the modern world? Everyone is always rushing around, trying to find a way to make more money, struggling just to say afloat. People were not born to live that way, but what other choice do we have?You don't have to live a life full of stress and fear, just because you think that you should own a fancy house, and an expensive car. You don't need to work your life away just to have a brand-new wardrobe every year, filled with big name clothing. What ...

Implementing Management Innovations: Lessons Learned from Activity Based Costing in the U.S. Automobile Industry is the result of a long-term study of the implementation of activity based costing (ABC) inside two of America's largest automobile companies. The research advances our theoretical and practical understanding of the implementation of management innovations by tracing the evolution of ABC from the corporate level down to its eventual rollout at the plants. Anoth...

Only the truth will set Tom Kagan free. Suspicion is cast upon police intelligence officer Tom Kagan when a protected witness turns up dead. Caught in a Circle of Lies, he frantically searches for two witnesses who might clear his name—but they are murdered. A deadly trap, built by unseen hands, begins to tighten around Tom’s life, endangering everyone he loves and his own freedom. This Kafkaesque nightmare begins when an out-of-state detective tells Kagan ...