Showing results for "lance mortlock"
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Disaster Proof
Scenario Planning for a Post-Pandemic Future
2021
EN
Nothing has rocked the foundations of the world, including the business world, more than the COVID- 19 pandemic. As businesses struggle and often flounder to cope, many business leaders are wondering how to deal with the unpredictable. How do you plan for something you can't predict? Strategist Lance Mortlock says you can, and you should. In this practical and accessible guide, Mortlock shows how scenario planning can identify risks and uncertainties, and predict a variety of different rea...
Outside In, Inside Out
Unleashing the Power of Business Strategy in Times of Market Uncertainty
2025
EN
Accessible
“A must-read for all strategy enthusiasts and novices alike. Dr. Mortlock’s significant experience in strategy is evident.” — Rocky Vermani, SVP Innovation & Sustainability, Nova Chemicals“A masterful guide for navigating the complexities of modern business.” — Mary Moran, Board Director, Kudos Inc.The business world continues to be fraught with immense risk, uncertainty, and complexity. Post-COVID, we’ve seen the impacts of the war in Ukra...
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The Balanced Scorecard
Translating Strategy into Action
1996
EN
The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton ...
The Execution Premium
Linking Strategy to Operations for Competitive Advantage
2008
EN
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.It doesn't have to be that way, maintain Robert Kaplan and David Norton in The Execution Premium. Building on their breakthrough w...
Key Account Management and Planning
The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
2002
EN
The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts have now become a company's most important asset, in some cases supplying in excess of 80 percent of a firm's revenues. Here, in one powerful volume, key account management expert Noel Capon provides the most comprehensive treatment of key account management and plannin...
Leading Effective Supply Chain Transformations
A Guide to Sustainable World-Class Capability and Results
2010
EN
Leading Effective Supply Chain Transformations clearly defines how to achieve and maintain a supply chain leadership position by focusing on real-world execution and detailed integration of specific actions and process techniques. These distinguished experts and accomplished authors have gathered the nuggets of success from many international firms and combined them into a winning formula, not available in other books, that has been achieved by the select few. This unique,...
Alignment
Using the Balanced Scorecard to Create Corporate Synergies
2006
EN
Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance.Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corpor...
Designing Organizations
Strategy, Structure, and Process at the Business Unit and Enterprise Levels
2014
EN
This Third Edition of the groundbreaking book Designing Organizations offers a guide to the process of creating and managing an organization (no matter how complex) that will be positioned to respond effectively and rapidly to customer demands and have the ability to achieve unique competitive advantage. This latest edition includes fresh illustrative examples and references, while the foundation of the book remains the author’s popular and widely used Star Model.
Sales Growth
Five Proven Strategies from the World's Sales Leaders
2016
EN
The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth.There are no simple solutions to this situation, but in this thoroughly updated Second Edition of Sales Growth, experts from McKinsey & Company build on their practical blueprint for achieving this goal and explore what world-class sales executives are doing right now to find...
Fit for Growth
A Guide to Strategic Cost Cutting, Restructuring, and Renewal
2016
EN
A practical approach to business transformationFit for Growth***** is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This a...
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- HBR's 10 Must Reads
2017
EN
Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success.This book will inspire you to:Understand your customer's buying center
Strategic Supply Management
Creating the Next Source of Competitive Advantage
2007
EN
The popular press is loaded with stories about supply problems affecting many industries. Extensive outsourcing of major portions of a firms value chain, relentless pressure from customers to improve product and service functionality and to reduce costs across almost every industry, and steep global competition have combined to create a search for new sources of competitive advantage. This search has led to supply management, the management of suppliers, and improved supply base relationsh...











