Your customers are going to give you three seconds to make the sale.Do you know what to say in those three seconds?The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business-a method that is simultaneously socially responsible and far more effective than "old" marketing. This new way is The Irresistible Offer."The Irresistible Offer is the missing ...

True stories of how fourteen individuals made millions online: "Breaks open the code on how the moguls really got their starts and created their breaks." —Ben Mack, #1-bestselling author of Think Two Products AheadLook behind every breakthrough success and you'll find motivating stories of individuals who made it happen. They had a vision, took a path, and persevered against monumental odds. eMillions is a collection of interviews with fourteen of ...

A look at pioneering marketers on the web, from a New York Times–bestselling author and entrepreneur.While most of us are familiar with large Internet companies such as Yahoo!, Google, eBay and Amazon, very few are aware of the thriving world of small businesses online, especially in the realm of information products.Click Here to Order creates an entertaining and instructive narrative that provides an in-depth look at the history of the u...

Success is simple, and scientifically reproducible, if you know the 5 LawsSimpleology proves that success and happiness are easier to achieve than most people think they are. In fact, people can almost guarantee their own success simply by following a few simple rules. These "5 Laws of Simpleology" aren't new; they've been around forever. Throughout history, these 5 laws have helped the world's greatest minds amass fortunes and forge new paths. But until now, no on...

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer.When Domino's Pizza gave their customers an offer they couldn't refuse, "30 minutes or less" or the pizza was free, Domino's grew from a single store to a $4 billion chai...

The biggest, most successful businesses you can think of all started small and grew their way to massive success. What was their secret? Is there something those companies have in common—from Microsoft to McDonald’s to U.S. Steel—that helped them grow from small businesses to globe-spanning corporations?The answer is “yes,” and it’s right here. The common thread between all big-growth companies is their reliance on the art of what online business pioneer Mark Joyner calls Integrati...

The simple way to achieve personal and business success!Simpleo.logy is that cutting edge speed-learning psychology which governs success or failure in every endeavor. It provides the explanation for those who succeed in life…because consciously or unconsciously they have been following these 5 laws, and those who face failure have been breaking at least one of these laws on a regular basis.Now you can and gain financial prosperity, discover a new level of focus on your goa...

How to Survive the Recession, Handle Layoffs, Raise Emergency Cash, Thwart an Employee Coup, and Avoid Other Potential Disasters!Don't Panic.Be Prepared.Have a Plan.Layoffs. Sales slumps. Dangerously low morale. Extreme cash tightness. Reorganizations.It's a scary world out there. Times are as tough as they've been in decades. More than ever before, companies are struggling to make ends meet, having to cut costs, lay off employees, delay new endeavors—and...

2012 Audie Award Finalist for Audiobook of the YearWalter Isaacson’s “enthralling” (The New Yorker) worldwide bestselling biography of Apple cofounder Steve Jobs.Based on more than forty interviews with Steve Jobs conducted over two years—as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly int...

**The #1 New York Times bestseller.Over 25 million copies sold!Translated into 60+ languages!Tiny Changes, Remarkable Results**No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable re...

Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides:Completely updated text and e...

An entertaining illumination of the stupid beliefs that make us feel wise, based on the popular blog of the same name.Whether you’re deciding which smartphone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic. But here’s the truth: You are not so smart. You’re just as deluded as the rest of us—but that’s okay, because being deluded is part of being human.Growing out of David ...