Smart business leaders and managers know that companies with excellent processes get better results. Yet, most companies fail to follow a proven process or system for marketing on the Internet. Winning the Website War introduces business leaders to a Four-Step Process for getting results from their web marketing efforts. Discover how a company website and the Internet can drive success or failure when it comes to increasing sales, getting more leads, and retaining customers and clients.

Introduction to Ethics of Emerging Technologies offers a set of lecture and seminar course materials for teaching ethics of emerging technologies. It covers the field in a comprehensive and accessible manner, emphasizing storytelling and examples, practical approaches and tools, and interactive assignments. The book addresses historical and current discourses, both academic and practical, related to the ethics of emerging technologies. This includes a basic introduction to normati...

What can we learn about the nature of technology by studying practices of maintenance and repair? This volume addresses this question by bringing together scholarship from philosophers of technology working at the forefront of this emerging and exciting topic.The chapters in this volume explore how attending to maintenance and repair can challenge and complement existing ways of thinking about technology focused on use and design and introduce new philosophical perspectives on the ...

In an evolving business world, previous sales and marketing practices no longer produce the outcomes they once did. The traditional model of siloed sales and marketing departments don't either. Companies who can't keep up risk falling behind.In Sales and Marketing Alignment, Karl Becker and Thomas Young draw on over fifty years of combined experience to help companies unite their teams to drive results. With a series of actionable steps, you will learn to bring strategies, processe...

Since the industrial revolution, automation has transformed our global economy and the way we work. Early forms of automation took the form of machines meant to replace humans who performed repetitive, manual labor on the assembly line or in agriculture. Blue collar jobs have since been on the edge of obsolescence as automation became more and more advanced.We now live in an information economy world running on advanced computing systems... and we are now in the midst of a new wave...

This is a fictionalized biography of the wife of the reformer Dr. Martin Luther. In the author's words, he hopes that "people may learn to know the wife of its greatest man,—not by name only, but as her husband's 'helpmeet,' in the truest sense of the word, as a pattern of domestic virtue, and as a pearl among women."

Embark on a stirring journey through the epic history of Britain and beyond! "Sagas of Vaster Britain," a collection of poems by William Wilfred Campbell, brings to life the triumphs and struggles that forged a mighty empire. Hear tales of courageous explorers, the unyielding spirit of warriors, and the echoes of ancient myths. Campbell's evocative verses explore themes of national identity, the human spirit's potential for greatness, and the profound connection between humanity and the na...

Most of us recognize that organizations are everywhere. You meet them on every street corner in the form of families and shops, study in them, work for them, buy from them, pay taxes to them. But have you given much thought to where they came from, what they are today, and what they might become in the future? How and why do they have so much influence over us, and what influences them? How do they contribute to and detract from the meaningfulness of lives, and how might we improve them so...

In this expanded edition of her bestselling 1989 CBC Massey Lectures, renowned scientist and humanitarian Ursula M. Franklin examines the impact of technology upon our lives and addresses the extraordinary changes since The Real World of Technology was first published. In four new chapters, Franklin tackles contentious issues, such as the dilution of privacy and intellectual property rights, the impact of the current technology on government and governance, the shift from consumer capitali...

"A splendid new book. . . . Takes on—and mostly demolishes—the conventional narrative about the acceleration of life in a digital world." ― ObserverMost of us complain that there aren't enough hours in the day and too many e-mails in our thumb-accessible inboxes. This widespread perception that life is faster than it used to be is now ingrained in our culture, and smartphones and the Internet are continually being blamed. But isn't the sol...

A new field of collective intelligence has emerged in the last few years, prompted by a wave of digital technologies that make it possible for organizations and societies to think at large scale. This “bigger mind”—human and machine capabilities working together—has the potential to solve the great challenges of our time. So why do smart technologies not automatically lead to smart results? Gathering insights from diverse fields, including philosophy, computer science, and biology, Big...

How design can transcend the logics, structures, and subjectivities of capitalism: a framework, theoretical grounding, and practical principles.The designed things, experiences, and symbols that we use to perceive, understand, and perform our everyday lives are much more than just props. They directly shape how we live. In Design after Capitalism, Matthew Wizinsky argues that the world of industrial capitalism that gave birth to modern design has been dramatically ...