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eBooks de Comercio electrónico

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  • Disinformation and Manipulation in Digital Media

    Information Pathologies

    Series series Routledge Focus on Communication and Society
    Drawing on research from multiple disciplines and international case studies, this book provides a comprehensive and up-to-date understanding of online disinformation and its potential countermeasures.Disinformation and Manipulation in Digital Media presents a model of the disinformation process which incorporates four cross-cutting dimensions or themes: bad actors, platforms, audiences, and ... Leer más

    $28.99 USD

  • Million Dollar Emails

    The Gre

    de Yanik Silver ...
    Series series The greatest Money Making Emails Of All Time
    Email Statistics• Jupiter Communications reports that email marketing will become a $7.3 billionbusiness by 2005.• Over 50% of consumers will be communicating via email by 2001 according toForrester Research. eMarketer reports that by year-end 2001, there will be 111million email users.• Email volume has already eclipsed postal mail.Obviously with startling statistics like this – email should be a ... Leer más

    $4.99 USD o gratis con Kobo Plus

  • Building the Digital Enterprise

    A Guide to Constructing Monetization Models Using Digital Technologies

    de Mark Skilton ...
    Series series Business and Management (R0)
    The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy. ... Leer más

    $49.49 USD

  • Social Media and Society

    An Introduction to the Mass Media Landscape

    Exploring social media's integration with modern society, this text empowers students as social media consumers and creators. The thoroughly updated second edition includes a new chapter on AI technologies. Features include full color visuals; glossary; chapter questions and activities; and theory, ethics, and diversity and inclusion boxes. ... Leer más

    $55.99 USD

  • End of Money

    Counterfeiters, Preachers, Techies, Dreamers—and the Coming Cashless Society

    de David Wolman ...
    For ages, money has meant little metal disks and rectangular slips of paper. Yet the usefulness of physical money -- to say nothing of its value -- is coming under fire as never before. Intrigued by the distinct possibility that cash will soon disappear, author and Wired contributing editor David Wolman sets out to investigate the future of money...and how it will affect your wallet.Wolman begins ... Leer más

    $14.39 USD

  • How to Resist Amazon and Why

    The Fight for Local Economics, Data Privacy, Fair Labor, Independent Bookstores, and a People-Powered Future!

    de Danny Caine ...
    When a company's workers are literally dying on the job, when their business model relies on preying on local businesses and even their own vendors, when their CEO is the richest person in the world while their workers make low wages with impossible quotas... wouldn't you want to resist? Danny Caine, owner of Raven Book Store in Lawrence, Kansas has been an outspoken critic of the seemingly ... Leer más

    $12.95 USD o gratis con Kobo Plus

  • Cellular Obsession: How Smartphones, and the Internet of Things Are Going to Change Your Life

    de Nick Vulich ...
    Mobile Will Change Everything - AgainGeorge Orwell's paranoid vision of 1984 is here. Only it isn't Big Brother who is watching us. It's Big Data.Here's the deal.Google, Apple, and Microsoft are all attempting to do the same thing. They are trying to get your device to learn enough about you so it can anticipate what you want to do next and provide the appropriate information just as you need it. ... Leer más

    $5.99 USD o gratis con Kobo Plus

  • Cryptocurrency Mining For Dummies

    Untangle the steps to mine crypto, including new coins and servicesThe cryptocurrency market moves quickly and miners and investors need the latest information to stay ahead of the game. This edition of Cryptocurrency Mining For Dummies has the insight you need to get started with mining. You'll learn what goes into building a mining rig that can complete cryptocurrency transactions and reap the ... Leer más

    $18.00 USD

  • Communications for ICT: The Essential Guide

    Text Book, #5

    de David Tuffley ...
    Series Libro 5 - Text Book
    Communications for ICT is an essential guide to technical communication for IT professionals. Whether you want to become a Technical Writer, or simply an IT professional who wants to become better at doing documentation (and that can boost your career), this handy guide is for you. Going well beyond the conventional technical communication text book, it also includes important topics such as ... Leer más

    $13.95 USD o gratis con Kobo Plus

  • How to get up to 15% extra discount on Amazon purchases and make money on the internet

    This book will save you money on your Amazon purchases and will enable you to earn money on the internet. Passive income is always good! ... Leer más

    $2.99 USD o gratis con Kobo Plus

  • 40 Rules for Internet Business

    Actionable Advice from Someone That's Actually Done ItDid you know that most "how to make money online" and "passive income" books are written by people that have never actually launched a real online business?Stop reading entrepreneurship books that were written by pretenders. Read 40 Rules for Internet Business Success and you'll learn from a multi-millionaire entrepreneur that has created ... Leer más

    Gratis

  • American Kingpin

    The Epic Hunt for the Criminal Mastermind Behind the Silk Road

    de Nick Bilton ...
    NEW YORK TIMES BESTSELLER. The unbelievable true story of the man who built a billion-dollar online drug empire from his bedroom—and almost got away with itIn 2011, a twenty-six-year-old libertarian programmer named Ross Ulbricht launched the ultimate free market: the Silk Road, a clandestine Web site hosted on the Dark Web where anyone could trade anything—drugs, hacking software, forged ... Leer más

    $12.99 USD

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    de Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... Leer más

    $12.99 USD

  • Top 10 SEO Tips

    Series series EZ Website Promotion
    10 Top SEO Tips to Boost Website TrafficSEO (Search Engine Optimization) has become a crucial part of Internet Marketing to ensure that your website is easily found by potential new customers, so we have put together a Top 10 SEO Tips checklist to help you get the best search results for your website or online business.Operating an online business website or e-commerce store, requires your website ... Leer más

    Gratis

  • La Red de Todo: Internet de las Cosas y el Futuro de la Economia Conectada

    Internet de las Cosas es un cambio en la naturaleza de los productos cuya magnitud es difícil de comprender por completo y las empresas de tecnología están compitiendo entre sí con pronósticos que, a veces, parecen exagerados. Ericsson promete 50 mil millones de dispositivos conectados a la red en el año 2020, más de 7 por cada persona del mundo; General Electric predice que Internet Industrial ... Leer más

    Gratis

  • El gran libro del community manager

    Técnicas y herramientas para sacarle partido a las redes sociales y triunfar en social media

    Series series MARKETING Y VENTAS
    En la actualidad, la labor del gestor de comunidades online se ha convertido en una potente y efectiva estrategia de comunicación y marketing. El gran libro del community manager explica cómo debe actuar el responsable de social media y establece los principios fundamentales de la gestión de la reputación de las marcas en internet, desde una visión juiciosa y ponderada de esta nueva profesión ... Leer más

    $11.99 USD

  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... Leer más

    $19.00 USD

  • In the Plex

    How Google Thinks, Works, and Shapes Our Lives

    de Steven Levy ...
    “The most interesting book ever written about Google” (The Washington Post) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword.Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students—Larry Page and ... Leer más

    $15.99 USD

  • Who Owns the Future?

    de Jaron Lanier ...
    The “brilliant” and “daringly original” (The New York Times) critique of digital networks from the “David Foster Wallace of tech” (London Evening Standard)—asserting that to fix our economy, we must fix our information economy.Jaron Lanier is the father of virtual reality and one of the world’s most brilliant thinkers. Who Owns the Future? is his visionary reckoning with the most urgent economic ... Leer más

    $13.99 USD

  • Working Backwards

    Insights, Stories, and Secrets from Inside Amazon

    Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time Amazon executives—with lessons and techniques you can apply to your own company, and career, right now.In Working Backwards, two long-serving Amazon executives reveal the principles and practices that have driven the success of one of the most extraordinary companies the ... Leer más

    $15.99 USD

  • Bitcoin in Brief

    de Ben Isgur ...
    Bitcoin is all the rage these days. But what is it? Most people don't really know or understand much about the decentralized peer-to-peer cryptocurrency.But those who do know what it is have heralded it as a revolution as important as that of the internet. Notable people who've had interesting things to say about it include:Bill Gates, Microsoft co-founder, and Eric Schmidt, Executive Chairman of ... Leer más

    Gratis

  • Naked Money

    A Revealing Look at Our Financial System

    Charles Wheelan’s wonderfully whimsical, best-selling Naked series tackles the weird, surprisingly colorful world of money and banking.Consider the $20 bill.It has no more value, as a simple slip of paper, than Monopoly money. Yet even children recognize that tearing one into small pieces is an act of inconceivable stupidity. What makes a $20 bill actually worth twenty dollars? In the third volume ... Leer más

    $12.99 USD

  • Obvious Adams

    Masters of Marketing Secrets: The Story of a Successful Marketer

    Series series Masters of Marketing Secrets
    Have you ever been struck by the painfully obvious?What passes for advertising these days seems to have forgotten what people are actually looking for.But it's right in front of their (and your) nose.The stories in this book were written apparently to tweak the noses of marketing as it existed in the early 1900's – but still has lessons all of use can learn from today.There are good reasons why ... Leer más

    Gratis