Planificación y pronósticos en Gestión y liderazgo & Negocios y finanzas eBooks

Strategic Thinking

A Learning-Focused Approach to Strategic Management

de Scott Kuban, Ryan Cooper ...

Strategic Thinking: A Learning-Focused Approach to Strategic Management is an undergraduate textbook built around a simple premise: the sequence in which strategy is taught should follow how students learn, not how professors organize the field.Most strategic management texts open with sweeping analytical frameworks, asking students to evaluate global political and economic forces before they ... Leer más

$60.00 USD

Strategic Thinking: A Learning-Focused Approach to Strategic Management is an undergraduate textbook built around a simple premise: the sequence in which strategy is taught should follow how students learn, not how professors organize the field.Most strategic management texts open with sweeping analytical frameworks, asking students to evaluate global political and economic forces before they
... Leer más
Finance for Entrepreneurs. How to Manage Your Money and Grow Your Business

de David Sandua ...

"Finance for Entrepreneurs" is an essential work for those seeking to successfully navigate the complex world of business finance. This book provides an in-depth and accessible overview of the most important financial concepts, from budget management to investment strategies. Through clear explanations and practical examples, it becomes an indispensable resource for entrepreneurs who want to ... Leer más

$3.99 USD o gratis con Kobo Plus

"Finance for Entrepreneurs" is an essential work for those seeking to successfully navigate the complex world of business finance. This book provides an in-depth and accessible overview of the most important financial concepts, from budget management to investment strategies. Through clear explanations and practical examples, it becomes an indispensable resource for entrepreneurs who want to
... Leer más
Software as a Science

Unlock Limitless Recurring Revenue Without Losing Control

de Dan Martell, Matt Verlaque, Johnny Page ...

Every SaaS company on earth is careening towards its next revenue plateau. It's called a Growth Ceiling-a moment in time where growth stops, and you're losing just as many customers as you're bringing in. It's not an opinion-it's just how recurring revenue businesses work.The good news? Growth Ceilings are preventable-as long as you know how to predict them and apply the right Revenue Growth ... Leer más

$0.99 USD

Every SaaS company on earth is careening towards its next revenue plateau. It's called a Growth Ceiling-a moment in time where growth stops, and you're losing just as many customers as you're bringing in. It's not an opinion-it's just how recurring revenue businesses work.The good news? Growth Ceilings are preventable-as long as you know how to predict them and apply the right Revenue Growth
... Leer más
Great by Choice

Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All

de Jim Collins, Morten T. Hansen ...

Series Libro 5 - Good to Great
Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly ... Leer más

Antes $14.99 USD Ahora $2.99 USD

Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly
... Leer más
The Six Disciplines of Strategic Thinking

Leading Your Organization into the Future

de Michael D. Watkins ...

International bestselling author of The First 90 Days Michael D. Watkins presents an actionable framework for business strategy to help aspiring leaders learn to think strategically and improve their decision-making—a set of skills more necessary than ever in a world of constant change.Pattern recognition. Systems perspective. Mental agility. Structured problem-solving. Visioning. Political savvy. ... Leer más

Antes $21.49 USD Ahora $2.99 USD

International bestselling author of The First 90 Days Michael D. Watkins presents an actionable framework for business strategy to help aspiring leaders learn to think strategically and improve their decision-making—a set of skills more necessary than ever in a world of constant change.Pattern recognition. Systems perspective. Mental agility. Structured problem-solving. Visioning. Political savvy.
... Leer más
How to Measure Anything

Finding the Value of Intangibles in Business

de Douglas W. Hubbard ...

Now updated with new measurement methods and new examples, How to Measure Anything shows managers how to inform themselves in order to make less risky, more profitable business decisionsThis insightful and eloquent book will show you how to measure those things in your own business, government agency or other organization that, until now, you may have considered "immeasurable," including customer ... Leer más

$33.00 USD

Now updated with new measurement methods and new examples, How to Measure Anything shows managers how to inform themselves in order to make less risky, more profitable business decisionsThis insightful and eloquent book will show you how to measure those things in your own business, government agency or other organization that, until now, you may have considered "immeasurable," including customer
... Leer más
Thinking in Bets

Making Smarter Decisions When You Don't Have All the Facts

de Annie Duke ...

NATIONAL BESTSELLER • Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result in “the ultimate guide to thinking about risk” (Charles Duhigg, author of The Power of Habit).“A big favorite among investors these days.”—The New York Times“Outstanding.”—Jason Zweig, The Wall Street JournalIn Super Bowl XLIX,... ... Leer más

$9.99 USD

NATIONAL BESTSELLER • Poker champion turned business consultant Annie Duke teaches you how to get comfortable with uncertainty and make better decisions as a result in “the ultimate guide to thinking about risk” (Charles Duhigg, author of The Power of Habit).“A big favorite among investors these days.”—The New York Times“Outstanding.”—Jason Zweig, The Wall Street JournalIn Super Bowl XLIX,...
... Leer más
Supply Chain Transformation: Building and Executing an Integrated Supply Chain Strategy

de J. Paul Dittmann ...

STREAMLINE OPERATIONS AND DELIVER MORE VALUE THAN EVER WITH A STRONG SUPPLY CHAIN STRATEGY"Dittmann’s thoughtful approach and real-world examples make this book is an excellent resource for anyone in the supply chain field, whether a beginner or an executive seeking a better framework for the existing supply chain strategy." -- Dave Clark, Vice President, Global Customer Fulfillment, Amazon"A ... Leer más

$33.99 USD

STREAMLINE OPERATIONS AND DELIVER MORE VALUE THAN EVER WITH A STRONG SUPPLY CHAIN STRATEGY"Dittmann’s thoughtful approach and real-world examples make this book is an excellent resource for anyone in the supply chain field, whether a beginner or an executive seeking a better framework for the existing supply chain strategy." -- Dave Clark, Vice President, Global Customer Fulfillment, Amazon"A
... Leer más
Lead with LUV: A Different Way to Create Real Success

A Different Way to Create Real Success

de Ken Blanchard, Colleen Barrett ...

This is the eBook version of the printed book.Once, there was a remarkable person who led with love. Her company succeeded where its competitors struggled. Its customers were loyal, its employees loved to work there, and it was profitable year after year, for decades. This loving leader began her career as an executive secretary, yet the company's founder chose her to succeed him as president. ... Leer más

$25.19 USD

This is the eBook version of the printed book.Once, there was a remarkable person who led with love. Her company succeeded where its competitors struggled. Its customers were loyal, its employees loved to work there, and it was profitable year after year, for decades. This loving leader began her career as an executive secretary, yet the company's founder chose her to succeed him as president.
... Leer más
Company Of One

Why Staying Small Is the Next Big Thing for Business

de Paul Jarvis ...

What if the real key to a more fulfilling career was not to scale up but to work for yourself and become a successful and sustainable company of one? The New York Times bestselling author of Deep Work Cal Newport calls this book a “must-read for any entrepreneur who prioritizes a rich life over riches.”Company of One offers a refreshingly original small business strategy that’s focused on a ... Leer más

$14.99 USD

What if the real key to a more fulfilling career was not to scale up but to work for yourself and become a successful and sustainable company of one? The New York Times bestselling author of Deep Work Cal Newport calls this book a “must-read for any entrepreneur who prioritizes a rich life over riches.”Company of One offers a refreshingly original small business strategy that’s focused on a
... Leer más
Playing to Win, Expanded with Bonus HBR Articles

How Strategy Really Works

de A.G. Lafley, Roger L. Martin ...

The proven playbook for winning—now updated with a new foreword and two bonus HBR articles.Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future—something few companies do well.In this contemporary business classic, now with a foreword by former Harvard Business Review editor in chief Adi Ignatius and insightful ... Leer más

$23.99 USD o gratis con Kobo Plus

The proven playbook for winning—now updated with a new foreword and two bonus HBR articles.Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future—something few companies do well.In this contemporary business classic, now with a foreword by former Harvard Business Review editor in chief Adi Ignatius and insightful
... Leer más
Reimagining Capitalism in a World on Fire

de Rebecca Henderson ...

A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation.Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world has ever seen. But this success has been costly. Capitalism is on the verge of destroying the planet ... Leer más

Antes $15.99 USD Ahora $1.99 USD

A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation.Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world has ever seen. But this success has been costly. Capitalism is on the verge of destroying the planet
... Leer más
Winning In The Digital Age

Seven Building Blocks of a Successful Digital Transformation

de Nitin Seth ...

The practical handbook for understanding and winning in the post-COVID digital age and becoming a 21st century leader.For every enterprise and its leaders, the digital age is a roller-coaster ride with more than its fair share of thrills and spills. It presents them with great opportunities to leapfrog and grow. However, success is not easy in the Digital Age. It requires a complete overhaul of ... Leer más

$4.99 USD

The practical handbook for understanding and winning in the post-COVID digital age and becoming a 21st century leader.For every enterprise and its leaders, the digital age is a roller-coaster ride with more than its fair share of thrills and spills. It presents them with great opportunities to leapfrog and grow. However, success is not easy in the Digital Age. It requires a complete overhaul of
... Leer más
Down the Rabbit Hole of Leadership

Leadership Pathology in Everyday Life

de Manfred F. R. Kets de Vries ...

Series series Business and Management (R0)
In the previous book in this series, Manfred Kets de Vries observed the experiences of leaders on a rollercoaster ride through their professional and personal lives. Now, he follows them down the rabbit hole into the unknown, where, like Lewis Carroll’s Alice, they find a dystopian Wonderland in which everyone seems to have gone mad and life functions according to its own crazy logic, throwing up ... Leer más

$28.99 USD

In the previous book in this series, Manfred Kets de Vries observed the experiences of leaders on a rollercoaster ride through their professional and personal lives. Now, he follows them down the rabbit hole into the unknown, where, like Lewis Carroll’s Alice, they find a dystopian Wonderland in which everyone seems to have gone mad and life functions according to its own crazy logic, throwing up
... Leer más
The Marketing Revolution in Politics

What Recent U.S. Presidential Campaigns Can Teach Us About Effective Marketing

de Bruce I. Newman ...

In 2008, Barack Obama’s presidential campaign used an innovative combination of social media, big data, and micro-targeting to win the White House. In 2012, the campaign did it again, further honing those marketing tools and demonstrating that political marketing is on the cutting edge when it comes to effective branding, advertising, and relationship-building.The challenges facing a presidential ... Leer más

$31.99 USD

In 2008, Barack Obama’s presidential campaign used an innovative combination of social media, big data, and micro-targeting to win the White House. In 2012, the campaign did it again, further honing those marketing tools and demonstrating that political marketing is on the cutting edge when it comes to effective branding, advertising, and relationship-building.The challenges facing a presidential
... Leer más
Impact Networks

Create Connection, Spark Collaboration, and Catalyze Systemic Change

de David Ehrlichman ...

This practical guide shows how to facilitate collaboration among diverse individuals and organizations to navigate complexity and create change in our interconnected world.The social and environmental challenges we face today are not only complex, they are also systemic and structural and have no obvious solutions. They require diverse combinations of people, organizations, and sectors to ... Leer más

$14.99 USD

This practical guide shows how to facilitate collaboration among diverse individuals and organizations to navigate complexity and create change in our interconnected world.The social and environmental challenges we face today are not only complex, they are also systemic and structural and have no obvious solutions. They require diverse combinations of people, organizations, and sectors to
... Leer más
Warren Buffett and the Art of Stock Arbitrage

Proven Strategies for Arbitrage and Other Special Investment Situations

de Mary Buffett, David Clark ...

For the first time ever, discover how Warren Buffett has made unheard-of profits in the world of arbitrage and special investments, and how to be a player in these ventures.Investors around the world recently learned that from 1980 through 2003 Warren Buffett’s arbitrage operations produced an astronomical average annualized rate of return of 81.28%. Even more amazing, this incredible rate of ... Leer más

$14.99 USD

For the first time ever, discover how Warren Buffett has made unheard-of profits in the world of arbitrage and special investments, and how to be a player in these ventures.Investors around the world recently learned that from 1980 through 2003 Warren Buffett’s arbitrage operations produced an astronomical average annualized rate of return of 81.28%. Even more amazing, this incredible rate of
... Leer más
Design Thinking

A Guide to Creative Problem Solving for Everyone

de Andrew Pressman ...

Design thinking is a powerful process that facilitates understanding and framing of problems, enables creative solutions, and may provide fresh perspectives on our physical and social landscapes. Not just for architects or product developers, design thinking can be applied across many disciplines to solve real-world problems and reconcile dilemmas. It is a tool that may trigger inspiration and the ... Leer más

$48.99 USD

Design thinking is a powerful process that facilitates understanding and framing of problems, enables creative solutions, and may provide fresh perspectives on our physical and social landscapes. Not just for architects or product developers, design thinking can be applied across many disciplines to solve real-world problems and reconcile dilemmas. It is a tool that may trigger inspiration and the
... Leer más
The Inevitable

Understanding the 12 Technological Forces That Will Shape Our Future

de Kevin Kelly ...

**A New York Times BestsellerFrom one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives**Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an ... Leer más

$10.99 USD

**A New York Times BestsellerFrom one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives**Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an
... Leer más
The Battle To Do Good

Inside McDonald’s Sustainability Journey

de Bob Langert ...

In The Battle to Do Good, former McDonald's executive Bob Langert takes readers on a behind-the-scenes eye witness account of the mega brand's battle to address numerous societal hot-button issues, such as packaging, waste, recycling, obesity, deforestation, and animal welfare. From the late 80s, McDonald's landed smack in the middle of one contentious issue after another, often locking horns with ... Leer más

$22.99 USD

In The Battle to Do Good, former McDonald's executive Bob Langert takes readers on a behind-the-scenes eye witness account of the mega brand's battle to address numerous societal hot-button issues, such as packaging, waste, recycling, obesity, deforestation, and animal welfare. From the late 80s, McDonald's landed smack in the middle of one contentious issue after another, often locking horns with
... Leer más
Change

How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times

de John P. Kotter, Vanessa Akhtar, Gaurav Gupta ...

Transform your organization with speed and efficiency using this insightful new resourceIncremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times, authors John P. Kotter, Vanessa Akhtar, and Gaurav Gupta explore how to ... Leer más

Antes $18.00 USD Ahora $13.00 USD

Transform your organization with speed and efficiency using this insightful new resourceIncremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times, authors John P. Kotter, Vanessa Akhtar, and Gaurav Gupta explore how to
... Leer más
Stories for Management Success

The Power of Talk in Organizations

de David Collins ...

Series series Routledge Focus on Business and Management
We tend to assume that we may divide our activities into talk and action. In so doing we tend to suggest that talk is subordinate to action.Taking issue with these presumptions, Stories for Management Success: The Power of Talk in Organizations argues that talk is central to what managers do. Indeed it argues that, for managers, ‘walking the walk’ necessarily implies ‘talking the talk such that ... Leer más

$34.99 USD

We tend to assume that we may divide our activities into talk and action. In so doing we tend to suggest that talk is subordinate to action.Taking issue with these presumptions, Stories for Management Success: The Power of Talk in Organizations argues that talk is central to what managers do. Indeed it argues that, for managers, ‘walking the walk’ necessarily implies ‘talking the talk such that
... Leer más
Content Marketing Strategy

Harness the Power of Your Brand’s Voice

de Robert Rose ...

WINNER: Choice Reviews - Outstanding Academic Title, 2024FINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingDo you know how to turn the attention your content receives into profit? With a meaningful content marketing strategy, you can.An organization's content communicates everything to consumers. Content marketing is one of the most important piec... ... Leer más

$31.99 USD

WINNER: Choice Reviews - Outstanding Academic Title, 2024FINALIST: American Book Fest Best Book Awards 2024 - Business: Marketing & AdvertisingDo you know how to turn the attention your content receives into profit? With a meaningful content marketing strategy, you can.An organization's content communicates everything to consumers. Content marketing is one of the most important piec...
... Leer más
Duct Tape Marketing Revised & Updated

The World's Most Practical Small Business Marketing Guide

de John Jantsch ...

Is Your Marketing as Simple, Effective, and Affordable as Duct Tape?Let's face it, as a small business owner, you are really in the business of marketing. The problem for most small business owners is that they suffer from "marketing idea of the week" syndrome instead of implementing a systematic approach to the problem of small business marketing.In Duct Tape Marketing, renowned Small Business ... Leer más

$9.99 USD

Is Your Marketing as Simple, Effective, and Affordable as Duct Tape?Let's face it, as a small business owner, you are really in the business of marketing. The problem for most small business owners is that they suffer from "marketing idea of the week" syndrome instead of implementing a systematic approach to the problem of small business marketing.In Duct Tape Marketing, renowned Small Business
... Leer más

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