No organization can survive without iconoclasts -- innovators who single-handedly upturn conventional wisdom and manage to achieve what so many others deem impossible.Though indispensable, true iconoclasts are few and far between. In Iconoclast, neuroscientist Gregory Berns explains why. He explores the constraints the human brain places on innovative thinking, including fear of failure, the urge to conform, and the tendency to interpret sensory information in familiar ways.

From the author of the bestselling How Dogs Love Us, a fascinating glimpse into the cognitive and emotional lives of cows."Hilarious, humble, and heartwarming—get ready for the best true story you will read this year." —Dr. Brian Hare, author of New York Times bestseller The Genius of Dogs"I am a farmer, but Cowpuppy made me feel like a neuroscientist too. It is heartfelt, absorbing, and vivid."? ...

"Dog lovers and neuroscientists should both read this important book." -- Dr. Temple GrandinWhat is it like to be a dog? A bat? Or a dolphin? To find out, neuroscientist and bestselling author Gregory Berns and his team did something nobody had ever attempted: they trained dogs to go into an MRI scanner -- completely awake -- so they could figure out what they think and feel. And dogs were just the beginning. In What It's Like to Be a Dog...

"A discussion that is meaty, contemporary and expansive . . . Berns artfully blends social critique with technical expertise."- The Washington Post Book WorldIn a riveting narrative look at the brain and the power of novelty to satisfy it, Dr. Gregory Berns explores fields as diverse as neuroscience, economics, and evolutionary psychology to find answers to the fundamental question of how we can find a more satisfying way to think and live.We join Berns as he...

A New York Times–bestselling author reveals how the stories we tell ourselves, about ourselves, are critical to our livesWe all know we tell stories about ourselves. But as psychiatrist and neuroscientist Gregory Berns argues in The Self Delusion, we don’t just tell stories; we are the stories. Our self-identities are fleeting phenomena, continually reborn as our conscious minds receive, filter, or act on incoming information from the wor...

What is it like to be a dog? A bat? Or a dolphin? To find out, neuroscientist Gregory Berns and his team began with a radical step: they taught dogs to go into an MRI scanner—completely awake. They discovered what makes dogs individuals with varying capacities for self-control, different value systems, and a complex understanding of human speech. And dogs were just the beginning. In What It's Like to Be a Dog, Berns explores the fascinating inner lives of wild animals from dolphin...

A New York Times–bestselling author reveals how the stories we tell ourselves, about ourselves, are critical to our livesWe all know we tell stories about ourselves. But as psychiatrist and neuroscientist Gregory Berns argues in The Self Delusion, we don’t just tell stories; we are the stories. Our self-identities are fleeting phenomena, continually reborn as our conscious minds receive, filter, or act on incoming information from the wor...

From the author of the bestselling How Dogs Love Us, a fascinating glimpse into the cognitive and emotional lives of cows."Hilarious, humble, and heartwarming—get ready for the best true story you will read this year." —Dr. Brian Hare, author of New York Times bestseller The Genius of Dogs"I am a farmer, but Cowpuppy made me feel like a neuroscientist too. It is heartfelt, absorbing, and vivid."? ...

Universal basic income. A 15-hour workweek. Open borders. Does it sound too good to be true? One of Europe's leading young thinkers shows how we can build an ideal world today."A more politically radical Malcolm Gladwell." -- New York TimesAfter working all day at jobs we often dislike, we buy things we don't need. Rutger Bregman, a Dutch historian, reminds us it needn't be this way -- and in some places it isn't. Rutger Bregman's TED Talk about un...

Whether you load your iPod with Bach or Bono, music has a significant role in your life—even if you never realized it. Why does music evoke such powerful moods? The answers are at last be- coming clear, thanks to revolutionary neuroscience and the emerging field of evolutionary psychology. Both a cutting-edge study and a tribute to the beauty of music itself, This Is Your Brain on Music unravels a host of mysteries that affect everything from pop culture to our understandi...

**“Want to understand the changing world? Start with what stays the same. That’s the amazing conclusion of Morgan Housel’s fascinating, useful, and highly-entertaining book.”— Arthur C. Brooks, Professor, Harvard Kennedy School and Harvard Business School, and #1 New York Times bestselling authorFrom the author of the international blockbuster, THE PSYCHOLOGY OF MONEY, a powerful new tool to unlock one of life’s most challenging puzzles.**Every investment plan under...

**INSTANT NEW YORK TIMES BESTSELLER“Provocative but perceptive . . . You can agree or disagree with Smil—accept or doubt his ‘just the facts’ posture—but you probably shouldn’t ignore him.”—The Washington PostAn essential analysis of the modern science and technology that makes our twenty-first century lives possible—a scientist's investigation into what science really does, and does not, accomplish.**We have never had so much information at our fi...