Volunteer Fundraising Simplified breaks fundraising down into basic steps so anyone can be a volunteer fundraiser, make a tremendous difference to a nonprofit, with the added bonus of feeling great about doing it. Topics include engaging potential donors verbally and online, thanking do’s and don’ts, hosting events, building a support network, and great strategies to effectively raise money. And the best part is that it can all be done online, in person, or a mix of both. It's really up to...

The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.Most busine...

The Practical Pocket Guide to Account Planning provides a straightforward, no nonsense approach to understanding what Account Planners do on a daily basis and how they do it. Filled with real world examples, amusing anecdotes, and useful techniques for getting to better insights, The Practical Pocket Guide provides a clear path for how Account Planners can collaborate with Creatives to produce great work that is insightful, engaging, and culturally infectious. In this engaging 2-hour read,...

Whether you've already started a t-shirt brand or are just an aspiring t-shirt entrepreneur with a dream the clothing industry can be one of the toughest to break into. LAUNCH A KICK-ASS T-SHIRT BRAND is the perfect hand-book if you're looking to build a successful t-shirt brand. From valuable advice to specific examples and anecdotes from successful t-shirt entrepreneurs this 240 page guide is packed with priceless information that can help your dreams of running a profitable t-shirt bran...

New, updated edition 2023. Lyn Kelley, Ph.D, is a certified coach who has been providing seminars, CE courses and consulting for thousands of healthcare providers for over 16 years. Step-by-step guide to implement the 10 best, tried-true-tested and proven methods (each costs less than $100) to promote your practice to a well-pay clientele, in the most cost-effective ways. Here's what you'll get:--Make this Your Best Practice Year Ever--How Much Will I Have to Spend?--3...

The New York Times and USA Today bestseller—updated to bring you up to speed on the latest social media sites, features, and strategiesFrom one of the world's leading figures in social media marketing, networking, and business applications comes the heavily revised and updated edition of the Likeable Social Media.Dave Kerpen is CEO of Likeable Local and Likeable Media, which has won two WOMMY awards from the Word ...

Launch a business and ignite a movement with a powerhouse blog!Born to Blog is filled with practical, street-smart techniques and ideas to help you create and manage a winning business blog. Learn how to attract a loyal following, promote your blog, and write powerful content that generates new business."If your dream is to launch a business or publish a book, then read Born to Blog! You'll realize the blogger way is your fastest path to succ...

Dream of launching a new product, project or startup? Wish granted! Thanks to crowdfunding, today’s hottest form of investment, suddenly anyone can bring any idea or invention to life on the Internet.The world’s leading guide to raising money online, The Crowdfunding Bible shows you how to launch, market and successfully run a high-tech fundraising campaign, regardless of industry or budget. It reveals the secrets to catching the media and public’s eye, and at...

MASTERING TWITTER IS THE MOST POWERFUL WAY TO GET YOUR VOICE HEARD AS A CREATIVE PROFESSIONALIn The #ArtOfTwitter, fantasy writer and Twitter coach Daniel Parsons explains how he grew a 80,000 strong army of loyal followers and gained real-world influence as an indie author. Breaking his tactics into short chapters and simple, actionable steps, he demonstrates exactly how any creative professional can achieve similar results.Whether you’re a writer, artist,...

Thousands of nonprofit organizations, charities, political campaigns, causes, and groups rely on fundraising dollars to succeed. But competition for donations is stronger than ever. This guide teaches you how to set goals, create a plan, and tap into a financial goldmine of corporate and government endowments. It features timely information on how to: attract and work with volunteers; choose and organize campaigns and events; use corporate fundraisers to increase visibility; pitch to reluc...

UnMarket to build trust and make lifelong customers!In 2009, Scott Stratten and Alison Stratten wrote the bestselling UnMarketing: StopMarketing, Start Engagingand began a journey that would take them around the world sharing their message of engagement with corporations, entrepreneurs, and students.They are now back with this second edition, because Everything has Changed and Nothing is Different, with all the brilliance of the first editi...

The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology