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Intercultural Public Relations
Realities and Reflections in Practical Contexts
2022
EN
Accessible
This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics (Routledge, 2018), by applying the theoretical framework of intercultural public relations to actual practice.Practical public relations contexts examined by the contributing chapter authors—both scholars and practitioners—include corporations, government, military, healthcare, education, and activism. The book covers...
Intercultural Public Relations
Theories for Managing Relationships and Conflicts with Strategic Publics
2018
EN
Accessible
Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics develops a coherent framework to unify the theories of public relations and intercultural communication, and, within the framework, examines empirical studies of intercultural interactions.This book follows an intercultural approach, which considers how individuals and entities with dissimilar cultural identities interact and negotiate to solve problems and rea...
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Management and Organization Theory
A Jossey-Bass Reader
2012
EN
MANAGEMENT AND ORGANIZATION THEORYManagement and Organization Theory offers a summary and analysis of the 40 most popular, researched, and applied management and organization theories. This important resource includes key instruments used to measure variables in each theory and examines pertinent questions about the theory: strengths and weaknesses, practical applications, and the seminal articles published on each theory."This is a remarkable book...
Designing and Conducting Ethnographic Research
An Introduction
2010
EN
This is Book 1 of 7 in the Ethnographer's Toolkit, Second Edition.The Ethnographer's Toolkit series begins with this primer, which introduces novice and expert practitioners alike to the process of ethnographic research, including answers to questions such as who should and can do ethnography, when it is used most fruitfully, and how research projects are carried out from conceptualization to the uses of research results. Written in practical, straightforward language, this new edi...
2011
EN
Evaluation—whether called by this name, quality assurance, audit, accreditation, or others—is an important social activity. Any organization that "lives in public" must now evaluate its activities, be evaluated by others, or evaluate others. What are the origins of this wave of evaluation? And, what worthwhile results emerge from it?The Evaluation Society argues that if we want to understand many of the norms, values, and expectations that we, sometimes unknowingly, bring ...
Data Literacy for Educators
Making It Count in Teacher Preparation and Practice
2009
EN
Data literacy has become an essential skill set for teachers as education becomes more of an evidence-based profession. Teachers in all stages of professional growth need to learn how to use data effectively and responsibly to inform their teaching practices. This groundbreaking resource describes data literacy for teaching, emphasizing the important relationship between data knowledge and skills and disciplinary and pedagogical content knowledge. Case studies of emerging programs in schoo...
Shaping the College Curriculum
Academic Plans in Context
2011
EN
Shaping the College Curriculum focuses on curriculum development as an important decision-making process in colleges and universities. The authors define curriculum as an academic plan developed in a historical, social, and political context. They identify eight curricular elements that are addressed, intentionally or unintentionally, in developing all college courses and programs. By exploring the interaction of these elements in context they use the academic plan model to clarif...
Public Relations and Communication Management
Current Trends and Emerging Topics
2013
EN
Accessible
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters, and various academic and professional publications, and have supervised 34 doctoral dissertations and 105 master’s theses. This volume recognizes the Grunig‘s contributions to public relations scholarship over the past four decades.
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- Contexts of Learning
2013
EN
Accessible
This text aims to connect school organization theory with the school effectiveness knowledge base. Each chapter presents a comprehensive overview of the knowledge base on the central theme and addresses the question of what is known about the subject as a school effectiveness-enhancing condition.
2009
EN
Bringing together leading experts and scholars from around the world, this Handbook provides a comprehensive overview of the latest theories and research on intercultural competence. It will be a useful and invaluable resource to administrators, faculty, researchers, and students.
Social Identity at Work
Developing Theory for Organizational Practice
2014
EN
Accessible
Social identity research is very much on the ascendancy, particularly in the field of organizational psychology. Reflecting this fact, this volume contains chapters from researchers at the cutting edge of these developments.
Strategic Communication
New Agendas in Communication
- Series -
- New Agendas in Communication Series
2016
EN
Accessible
The focus of this book is Strategic Communication. Communication can be defined as strategic if its development and/or dissemination is driven by an expected outcome. These outcomes can be attitudinal, behavioral, persuasive or knowledge-related; they can lead to change or engagement, or they can miss their mark entirely. In looking at strategic communication, one is not limited to a specific context or discipline. Many of the scholars in the volume are generating research that covers stra...











