Essential reading if you are fed up with the paltry interest paid on bank savings accounts or the lackluster performance of your investment advisors. It assumes no prior knowledge of investing It shows how publicly traded shares are created; how the financial markets operate and how they are regulated. It covers equities, bonds, exchange traded funds, hedge funds and mutual funds. How to set up a trading account. It covers fundamental and technical analysis and the importance of allocating...

Create, sell and deliver digital products over the Internet. Open a Web site and sell online. Ways to promote your site and improve your chances of being discovered. How to use metadata to help in the "discoverability" of your individual titles.

How to find products to import and then do market research to find out if you can sell them. What legal form is best for your business? Register for sales taxes and protect your trademarks. Consider operating a home-based business. Look at the advantages of bonded warehousing. Learn about ways of paying for imports and the companies that offer trade financing. Take a look at freight alternatives and customs clearance. How to use advertising and direct marketing to sell your imports. Set up...

It is estimated that 1.8 - 2.2 million deaths occur every year due to food poisoning and waterborne illness. More than one-in-every-three people in the US and Canada suffer from a foodborne illness annually. This book covers some of the bacteria, spores, parasites, viruses and infectious agents that are responsible. It also covers fungal infections, toxic agents and additives that can lead to illness or death. It shows readers the places where food poisoning can occur and also identifies t...

This book takes you "under the hood"of the typical personal computer. It reviews laptops, ultralights, monitors, modems, keyboards, mice, graphic tablets, voice controls and touch screens. Learn about scanners and Optical Character Recognition. Take a look at computer printers. How to create your own network; the importance of surge protection and power backup. How to call long distance for free. Review operating systems and software suites. How to get pictures and videos into yo...

Software to help prepare a manuscript and conduct research. Ways to edit and proofread plus the cataloguing, copyright and legal stuff. How to publish and market print books and sell online. How to prepare eBooks and the self-publishing alternatives. Learn about pricing and how to sell through resellers.

How to find products to sell and how to research the market. Explore the advantages of running a home-based business and establish it. Learn how to select business computer hardware and software. Find out how to create your own Web site with e-commerce capabilities. How to use online and offline advertising to drive traffic to your Web store. Look at selling at eBay auctions or opening your own eBay store. Figure out the cost and factors you will need to address in raising money. Establish...

Covers the tax and other advantages of running a home-based business. It alerts you to the challenges of finding good employees and your legal liabilities. Learn where to find products or services to sell or make yourself. Find out if there is a market. Take a look at different legal structures for your business. Learn about advertising and marketing. Find out how to create your own Web site and how to let potential customers find you. How to conduct e-commerce from your Web site. Learn wh...

What is involved with direct marketing and the process of disintermediation to cut out the middleman and increase profit margins? This book covers direct mail marketing, telemarketing and fax broadcasting. It shows how to effectively use print media, radio and TV. It shows you how to create your own Web site and conduct e-commerce. Learn about Search Engine Optimization; permission-based e-mail and e-newsletters to drive traffic to your site. Sell at eBay auctions and set up an eBay store....

Find out what people want and where to get great ideas to start your business. How to use the Internet as well as traditional sources to conduct your market research. Details of how to go about preparing your plan and the topics you should cover. How to use your plan to obtain financing. You have to decide between debt or equity. Learn about angels or informal investors or how to get bank financing. Take a look at the choices you have for the legal form of your business together with regis...

How to create brochures, books and documents. Get an introduction to word processing, fonts, file formats and WYSIWYG. How colour is handled by commercial printers. How to create portable documents which can be read on different computers and to send documents to commercial printers. A chapter covers "Soup to Nuts" programs. Review the heavyweights in software publishing and layout. Learn about specialty programs for research papers and foreign language texts. Find out about voic...

Become a digital shutterbug! Which are the best digital cameras for your needs? Review the features of point and shoot cameras, interchangeable lens cameras, "mirrorless" cameras and reflex cameras. Enter a "digital darkroom" where software programs let you alter and touch up your photos, crop them, enlarge them and print them. Set up a studio and find out what equipment you'll need. Make money at weddings, taking product shots, repairing damaged pictures, news and sports photography and s...