The business section of any bookstore is full of biographies that celebrate celebrity billionaires and superstar CEOs. While such stories can be motivational, they tend to gloss over the gritty details and therefore are not all that relatable or useful to the everyday businessperson. Mark Haertzen's memoir is different. Think of Mark as the serial entrepreneur next door - an ordinary guy who, by most standards, achieved extraordinary success - which is what makes his story so interesting,...

Mark Haertzen IS NOT a celebrity billionaire or superstar CEO. Think of him as the serial entrepreneur next door — an ordinary guy who, by most standards, achieved extraordinary success — which is what makes his story so interesting, relevant, and practical.Stay Thirsty chronicles Mark’s 60-year entrepreneurial journey, which began at the age of 6, with refreshing honesty and humility. He describes not only his biggest wins, but also the gut-wrenching failures and insecurities he ov...

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as:Greatness May Get You NowhereFoc...

In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten Commandments of Customer Service” apply to today’s world.Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in the original

The host of the hit reality show The Apprentice presents an invaluable collection of grounded, hard-hitting advice on business success, from people who have made it to the boss’s chair at some of America’s most thriving companies.How can you find the way to the top?Ask people who are already there.Because you can’t know it all. No matter how smart you are, no matter how comprehensive your education, no matter how wide-ranging your business experience, there’s simply...

Secretly, if not overtly, almost everyone in America desires to become rich: to make it big, to enjoy the fruits of the most successful life imaginable. But unfortunately, most of us don't have a clue how to reach these all too elusive goals. Quite simply, there's no definitive road map for getting there, no proven plan, and certainly very little access to those who have become "the richest man in town."But now W. Randall Jones, the founder of Worth magazine, is about to c...

**NEW YORK TIMES BESTSELLER • Perfect for graduation or anyone who needs inspiration to step off the career conveyer belt, this book will teach you how to find your unique dream job and avoid a career you’ll regret. After all, life is a use-it-or-lose-it proposition. Shouldn’t you spend it doing something you love?“I love the book. It’s such a practical guide, and I’m sure it will be a very popular gift for college grads.”—Sara Eisen, CNBC“Fantastic. A variety of u...

In this title, two entrepreneurial Icons share experiences and insights into creating and building successful businesses. What makes some business owners wildly successful? What separates the entrepreneurs who build businesses from ones who just seem to create more work for themselves? How, exactly do the world's most prominent business builders seem to hit home run after home run? The answer: They have the Midas Touch. Donald Trump and Robert Kiyosaki believe the world needs more entrepre...

A leadership and career manifesto from former SAP CEO Bill McDermott, one of today’s most inspiring, admired, and successful global leaders.In Winners Dream, Bill McDermott—former CEO of the world’s largest business software company, SAP, and current CEO of ServiceNow—chronicles how relentless optimism, hard work, and disciplined execution embolden people and equip organizations to achieve audacious goals.Growing up in working-class Long Island, a ...

Retirement has changed, and America’s most trusted career counselor is here to guide you through your own Retirement Reinvention“Robin Ryan is the most knowledgeable career expert in the nation today.” —PBSFor twenty years, Robin Ryan has been helping clients get the most out of their careers and their lives. Now, in Retirement Reinvention, she shatters the myths of retirement. The old model of retirement is changing. The ...

Harvey Mackay is a legend-and now he's back with the sum total of decades of sales know-how, teaching go-getters how to make the sale and hit the numbers, day in and day out.His advice is rooted in road-tested, real-world experiences and include new tips on the Web, LinkedIn and Facebook. As a lifelong student of the sales game, Mackay has spent decades collecting secrets, wisdom, and anecdotes. He features his Mackay Morals-life lessons such as:• Big shots are just little ...

*Author will be named after the final show is aired in Australia*The winner of the hit TV show, The Apprentice, shows how anyone can become their own personal success in both business and life, using his or her own experiences as a self-made entrepreneur, his or her work ethic, top business strategies, and lessons learned competing on the show, working for Donald Trump and winning the most talked about reality shows in years.Foreword by Donald Trump.