Showing results for "mark mentzer"
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Applied Optics Fundamentals and Device Applications
Nano, MOEMS, and Biotechnology
2017
EN
How does the field of optical engineering impact biotechnology?Perhaps for the first time, Applied Optics Fundamentals and Device Applications: Nano, MOEMS, and Biotechnology answers that question directly by integrating coverage of the many disciplines and applications involved in optical engineering, and then examining their applications in nanobiotechnology. Written by a senior U.S. Army research scientist and pioneer in the field of op...
Mild Traumatic Brain Injury
A Science and Engineering Perspective
2020
EN
Mild traumatic brain injury (mTBI), directly related to chronic traumatic encephalopathy, presents a crisis in contact sports, the military, and public health. Mild Traumatic Brain Injury: A Science and Engineering Perspective reviews current understanding of mTBI, methods of diagnosis, treatment, policy concerns, and emerging technologies. It details the neurophysiology and epidemiology of brain injuries by presenting disease models and descriptions of nucleating events, ...
Sales Forecasting Management
A Demand Management Approach
2004
EN
Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer and Mark A. Moon in advising companies how to improve their sales forecasting management practices. Their program of research includes two major surveys of companies′ sales fore...
Movie Analytics
A Hollywood Introduction to Big Data
- Series -
- Mathematics and Statistics (R0)
2015
EN
Movies will never be the same after you learn how to analyze movie data, including key data mining, text mining and social network analytics concepts. These techniques may then be used in endless other contexts. In the movie application, this topic opens a lively discussion on the current developments in big data from a data science perspective. This book is geared to applied researchers and practitioners and is meant to be practical. The reader will take a hands-on approach, running text ...
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2010
EN
The easy way to master the art of auditingWant to be an auditor and need to hone your investigating skills? Look no further. This friendly guide gives you an easy-to-understand explanation of auditing — from gathering financial statements and accounting information to analyzing a client's financial position. Packed with examples, it gives you everything you need to ace an auditing course and begin a career today.Auditing 101 — get a crash course in th...
Project Management Accounting
Budgeting, Tracking, and Reporting Costs and Profitability
- Book 565 -
- Wiley Corporate F&A
2011
EN
Over the past few decades, Project Management has shifted from its roots in construction and defense into mainstream American business. However, many project managers' areas of expertise lie outside the perimeters of business, and most do not have the formal education in business, accounting, or finance required to take their skills to the next level. In order to succeed, today's project managers (PMs) who wish to soar to the top or remain at the helm of their profession need to have a com...
2009
EN
The third edition of 'Analyzing Banking Risk' provides a comprehensive overview of topics dealing with the assessment, analysis, and management of financial risks in banking.The publication emphasizes risk-management principles and stresses that key players in the corporate governance process are accountable for managing the different dimensions of financial risk.This third edition remains faithful to the objectives of the original publication. A significant new addition is the incl...
Financial Analysis
A Controller's Guide
2012
EN
"The latest edition goes beyond ho-hum analysis techniques and provides concrete problem solving. The text is sprinkled with real-world problems (and the analytical tools to solve them) that will be familiar to accounting professionals everywhere. A must-have for anyone looking to improve their company's decision making . . . and their own role in it."—George R. MacEachern President, Grosvenor Financial Services"Steve Bragg has presented yet another comprehensive reference t...
2014
EN
AN INTRODUCTION TO FINANCIAL REPORTS--WITH NEW TACTICS FOR BUDGETING AND PINPOINTING KEY FINANCIAL AREASFinancial decisions impact virtually every area of your company. As a manager, it's up to you to understand how and why.Finance for Nonfinancial Managers helps you understand the information in essential financial reports and then shows you how to use that understanding to make informed, intelligent decisions. It provides a solid working knowledge of:...
The Fraud Audit
Responding to the Risk of Fraud in Core Business Systems
- Book 16 -
- Wiley Corporate F&A
2011
EN
Essential guidance for creation of an effective fraud audit program in core business systemsThe Association of Certified Fraud Examiners has reported that U.S. businesses lose up to $4 billion annually due to fraud and abuse. Discover fraud within your business before yours becomes another business fraud statistic. The Fraud Audit provides a proven fraud methodology that allows auditors to discover fraud versus investigating it.Explains how to create a fraud audit pro...
- Book 8 -
- Bloomberg
2010
EN
There has never been more opportunity for financial planners--or more reasons for financial professionals to consider switching the direction of their careers into this lucrative field. Today's planners will cash in on the huge surge of baby boomers preparing for retirement in the decades ahead. And as the number and complexity of investments rises, more individuals will look to financial advisers to help manage their money.In the new paperback edition of this guide, Jeffrey H. Rat...
- Series -
- Wiley Finance
2018
EN
Critical insights for savvy financial analystsFinancial Planning & Analysis and Performance Management is the essential desk reference for CFOs, FP&A professionals, investment banking professionals, and equity research analysts. With thought-provoking discussion and refreshing perspective, this book provides insightful reference for critical areas that directly impact an organization’s effectiveness. From budgeting and forecasting, analysis, and performanc...