After John A. Macdonald’s death, four Tory prime ministers — each remarkable but all little known — rose to power and fell in just five years.From 1891 to 1896, between John A. Macdonald’s and Wilfrid Laurier’s tenures, four lesser-known men took on the mantle of leadership. Tory prime ministers John Abbott, John Thompson, Mackenzie Bowell, and Charles Tupper headed the government of Canada in rapid succession. Each came to the job with qualifications and limitatio...

Lessons from New Zealand's top entrepreneur on surviving tough times. Michael Hill believes it's possible to succeed in a downturn - in fact, it is the perfect situation in which to perfect a business.International jewellery store-chain owner Michael Hill believes the struggling economy can be a good thing for businesses and entrepreneurs. Instead of fearing the side-effects of recession, wallowing in gloom and convincing ourselves the only safe haven is at home under the blankets, entrepr...

A history of the Mariposa Folk Festival, from its humble roots in Orillia in 1961 to international acclaim and legendary status as a premier folk music gathering.Mariposa began in the heyday of the early 60s “folk boom.” In its more than fifty-five years, it has seen many of the world’s greatest performers grace its stages: Pete Seeger, Joni Mitchell, Leonard Cohen, Gordon Lightfoot, Buffy Sainte-Marie, Jann Arden, and Serena Ryder.The festival has long hel...

In this posthumous collection of thought-provoking essays—many published here for the first time—Pulitzer Prize–winning historian and bestselling author David McCullough affirms the value of history, how we can be guided by its lessons, and the enduring legacy of American ideals.History Matters brings together selected essays by beloved historian David McCullough, some published here for the first time, written at different points over the course of his lo...

The book focuses on a strategic approach to brand building and using online platforms to your benefit. Learn how to master your website, blog, social network profiles, and YouTube channels with this unique book. It will help you to understand the essence of branding and the difference between marketing and branding.It primarily focuses on the individual brand and product and is a tool to position you in this global world, make an impact, and make money. Don't be indifferent; be the...

This book is helpful for marketers, bloggers, entrepreneurs, and anyone interested in what exactly copywriting is and how to excel in this line of work. Users of these professional guidelines for copywriting can get the most excellent support to write copy to sell products or services online for profit.This book covers:Basics of copywritingThe best qualities of a copywriterHow to get started in copywritingHow to make money by copywriting

Michael Hill's step-by-step guide to fulfilling your dreams - any dreams - easily. Michael outlines all the key lessons he has learned over the years. His wisdom covers these topics in great detail with lots of helpful examples: * Clearing the clutter of your mind * Positive day-dreaming * Letting go and thinking bigger * Change - Making a negative a positive * Working smarter not harder * How to keep motivated * The power of the spoken word * Smarten up * Great health * Having fun * Think...

Things you will learn:Understand the true idea of branding and why people buy brandsIdentify your target customer like a proDefine a real value of your productLearn top techniques for finding a sticky brand namesCreate brand personality to build relationship with your customersLearn how to separate yourself from the crowdWhat copywriting is and what you need to know to do it effectivelyHow to gain a thoroug...

The only book to focus on implementing public policy, this state-of-the-art text offers a comprehensive and lively account of the major insights found in implementation theory and research. Its exploration of the field provides a reflective overview of work in the study of policy implementation worldwide. In doing so, the book reconceptualizes the policy process to highlight the essential role those implementing policy have in moulding, shaping and directing policy during their work.

The North Carolina Gazetteer first appeared to wide acclaim in 1968 and has remained an essential reference for anyone with a serious interest in the Tar Heel State, from historians to journalists, from creative writers to urban planners, from backpackers to armchair travelers.This revised and expanded edition adds approximately 1,200 new entries, bringing to nearly 21,000 the number of North Carolina cities, towns, crossroads, waterways, mountains, and other places identi...

This self-contained account of the statistical basis of epidemiology has been written specifically for those with a basic training in biology, therefore no previous knowledge is assumed and the mathematics is deliberately kept at a manageable level. The authors show how all statistical analysis of data is based on probability models, and once one understands the model, analysis follows easily. In showing how to use models in epidemiology the authors have chosen to emphasize the role of lik...

This is the remarkable and inspiring story—told largely in his own words— of American diplomat Elihu Washburne, who heroically aided his countrymen and other foreign nationals when Paris was devastated by war and revolutionin1870–71.Elihu Washburne rose from a hardscrabble existence in New England and the Midwest to become a congressman and diplomat. A confidante of Lincoln and Grant during the Civil War, Washburne was appointed Minister to France ...