How do we create creative people? This question leads to the form, function and structure of universities and how a new university paradigm may be required to fulfil the necessary conditions in a creative and globalised economy.

Design and other creative industries not only shape our lives in numerous ways, providing 'cultural' goods such as films, music and magazines, but also shape the look and feel of everyday objects and spaces. The creative industries are also important economically; governments and businesses now make considerable efforts to manage creativity for a range of political and economic ends. Does the management of design conflict with traditional ideas of creative freedom and autonomy? How do gove...

The value of design for contributing to environmental solutions and a sustainable future is increasingly recognised. It spans many spheres of everyday life, and the ethical dimension of design practice that considers environmental, social and economic sustainability is compelling.Approaches to design recognise design as a practice that can transform human experience and understanding, expanding its role beyond stylistic enhancement. The traditional roles of design, designer and des...

What can architects, landscape architects and urban designers do to make urban open spaces, streets and squares, more responsive, lively and safe?Urban Sustainability through Environmental Design answers this question by providing the analytical tools and practical methodologies that can be employed for sustainable solutions to the design and management of urban environments. The book calls into question the capability of ‘quick-fix’ development solutions to provide the es...

This book will prove a unique source of information and instruction for anyone seeking to make better human-oriented policy, whether urban planner, business strategist, or manager in the field of education, health or welfare, Ingeniously Wyatt has created two books in one: the main text covers the types of software package available: mainstream software, peripheral software, innovative software, frontier software; the lessons generated from the software are outlined in lesson boxes. Reader...

The relationship between a market and a consumer is complex. Far from simply an exchange of services there is an often complex transaction of feeling, meaning and experience. How does the study of relationship marketing interpret this?In this exciting new book the authors explore the factors of relationship marketing in its contemporary context, with the consumer in mind. From the experience of a football club supporter to experiences of gap year travel, to text messaging behaviour...

Arts Marketing focuses on a variety of sectors within the arts and addresses the way in which marketing principles are applied within these, outlining both the similarities and the differences that occur. Relating policy to practice, this contributed text demonstrates the most effective means of marketing in specific areas of the arts, with each chapter having been written by a specialist in the field.Although primarily focusing on the UK market, the subject has gl...

Heritage and Social Media explores how social media reframes our understanding and experience of heritage. Through the idea of ‘participatory culture’ the book begins to examine how social media can be brought to bear on the encounter with heritage and on the socially produced meanings and values that individuals and communities ascribe to it.To highlight the specific changes produced by social media, the book is structured around three major themes:Socia...

Smart city development has emerged a major issue over the past 5 years. Since the launch of IBM’s Smart Planet and CISCO’s Smart Cities and Communities programmes, their potential to deliver on global sustainable development targets have captured the public’s attention. However, despite this growing interest in the development of smart cities, little has as yet been published that either sets out the state-of-the-art, or which offers a less than subjective, arm’s length and dispassionate a...

The whole landscape of space use is undergoing a radical transformation. In the workplace a period of unprecedented change has created a mix of responses with one overriding outcome observable worldwide: the rise of distributed space. In the learning environment the social, political, economic and technological changes responsible for this shift have been further compounded by constantly developing theories of learning and teaching, and a wide acceptance of the importance of learning as th...

This open access book summarizes research being pursued within the SISCODE (Society in Innovation and Science through CO-DEsign) project, funded by the EU under the H2020 programme, the goal of which is to set up an analytical, reflective and learning framework to explore the transformations in initiatives and policies emerging from the interaction between citizens and stakeholders. The book provides a critical analysis of the co-design processes activated in 10 co-creation labs addressing...

Facilities Management sets out a new framework for the discipline of facilities management which challenges many of the norms and which sets out new methods for optimising the performance of a business. Successful facilities managers need a range of skills and need to be able to devise a range of innovative strategies for the future of the organisations in which they work.This new book follows on directly from Keith Alexander's ground-breaking textbook Facilities Manag...