Showing results for "sandra powers murphy"
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The Road to AUM
Driving Assets Under Management through Effective Marketing and Sales
2018
EN
Got performance? Seeking assets to manage? Frustrated by the youthful research professionals across the table who “just don’t get it” while seeming to control billions?Managers are often challenged by the process of asset gathering. Why doesn’t the market recognize the firm’s value? Where is the AUM? Here is a big idea—let’s ask these institutions why most managers do not have their assets and never will. These pages convey the responses of institutional investors worldwide to thes...
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Consultative Selling
The Hanan Formula for High-Margin Sales at High Levels
2011
EN
When you help your customers and clients make profitable business decisions, the result is a win-win solution that can lead to a mutually beneficial long-term business relationship.In Consultative Selling, sales consultant Mack Hanan helps you achieve just that by introducing a formula that will take your sales to the next level--one that involves you exchanging your salesperson hat for that of a trusted consultant. You’ll learn how to:create...
Hot or Not
How to Know if Your Business Idea Will Fly or Fail
2012
EN
GREAT IDEAS CHANGE THE WORLD, but how do you know if your idea is truly great? That is the problem Professor Sean Wise addresses in his third and best book to date. Sean Wise, former online host and business advisor to the hit reality show, Dragons' Den, has heard tens of thousands of entrepreneurs' idea pitches. Some were good, most were bad, and in this book he shows you how to tell the difference. Based on more than 20,000 hours of pitches, Wise takes us inside the minds of investors an...
Technology-as-a-Service Playbook
How to Grow a Profitable Subscription Business
2016
EN
Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pureplay cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the "as-a-service" model to put your company on a path to profitable growth.This cloud-driven journey will affect every part of the organization. How offers are...
Business Plan Project
A Step-by-Step Guide to Writing a Business Plan
2009
EN
Business Plan Project provides detailed instructions on how to write a comprehensive business plan for new ventures. The intended market segments are graduate or upper-level undergraduate students, entrepreneurs, consultants, and college instructors or corporate trainers. Business Plan Project can be used in executive development programs and over 10 college level courses.Business Plan Project is designed to meet important needs of each s...
2010
EN
Hailed by one reviewer as the creative business "bible," and considered the authoritative book on the subject for over ten years, The Business Side of Creativity is back, updated and revised to include even more invaluable facts, tips, strategies, and advice for beginning creatives.Every year the market for creative services expands, but the competition is increasing even faster. Today, success hinges not on talent alone, but on a thorough understanding of...
The Financial Controller and CFO's Toolkit
Lean Practices to Transform Your Finance Team
- Series -
- Wiley Corporate F&A
2016
EN
Simplify and streamline your way to a winning legacyThe Financial Controller and CFO's Toolkit is a hybrid handbook and toolkit with over 100 lean practice solutions and a wealth of practical tools for senior financial managers of small, midsized and large companies. This book outlines the mindset of paradigm shifters relevant to future-ready finance teams, and contains guidelines on how to become an effective change leader. Guidance from world leading exp...
2010
EN
The go-to guide for graphic designers who want to run their own shop and improve their bottom line.First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive.
2011
EN
Turn your great idea into BIG PROFITS with a powerful, persuasive business plan!With any endeavor, good planning is the key to good results—especially in the launch of a new business or product. Business Plans That Work gives you an easy-to-follow template for conceptualizing, writing, focusing, and revising a business plan that converts your business idea into financial profit.A virtual blueprint for entrepreneurial success, this new edition of th...
Best Practices in Planning and Performance Management
Radically Rethinking Management for a Volatile World
2010
EN
A practical framework for effectively managing performance in today's complex, competitive and risky global marketsThe Third Edition provides a complete framework for building best practice management processes for today's complex and uncertain world. Fully updated to reflect the events of the global economic crisis, this book provides further practical examples of companies that are successfully using the practices identified.Updated for the implications of ...
Owning Up
The 14 Questions Every Board Member Needs to Ask
2009
EN
YOUR WORLD AS A DIRECTOR HAS SUDDENLY CHANGED. YOU’VE SEEN MEMBERS OF OTHER boards take the heat when their companies imploded. The managements of Lehman Brothers, Bear Stearns, Merrill Lynch, and Washington Mutual clearly failed, but so did their boards. Now the board of every company beset with problems is coming under scrutiny.The pressure is on. Your board must own up to its accountability for the performance of the corporation. Governance now means leadership. Boards must chan...
2010
EN
Stop haggling and start closing! Let a sales guru show how to get your price in every transaction. These days it seems like we're always in a "buyer's market." But even at a time the word "value" is used interchangeably with "cheap," and the Internet is a bargain hunter's paradise, there are ways for sales professionals to regain the upper hand. In Crush Price Objections! , Tom Reilly, bestselling author of Value-Added Selling , teaches field-tested, street-smart tactics for engaging price...











