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Design for Cognitive Bias

af David Dylan Thomas ...

We humans are messy, illogical creatures who like to imagine we're in control-but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them, ... Læs mere

126,99 kr.

Også tilgængelig som: Lydbog

We humans are messy, illogical creatures who like to imagine we're in control-but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them,
... Læs mere

Også tilgængelig som: Lydbog
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Design for Cognitive Bias

af David Dylan Thomas ...

Fortalt af David Dylan Thomas ...

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2 timer 37 min

We humans are messy, illogical creatures who like to imagine we’re in control—but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them, ... Læs mere

94,32 kr. eller Gratis med Kobo Plus

Også tilgængelig som: E-bog

We humans are messy, illogical creatures who like to imagine we’re in control—but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them,
... Læs mere

Også tilgængelig som: E-bog

The Geek Way

The Radical Mindset that Drives Extraordinary Results

af Andrew McAfee ...

**The Geek Way reveals a new way to get big things done and shows how to change the way you think about work, teams, projects, and culture, and give you the insight and tools you need to harness our human superpowers of learning and cooperation."A handbook for disruptors." —Eric Schmidt**What is “being geeky?” It’s being a perennially curious person, one who's not afraid to tackle hard problems ... Læs mere

98,25 kr.

Også tilgængelig som: Lydbøger

**The Geek Way reveals a new way to get big things done and shows how to change the way you think about work, teams, projects, and culture, and give you the insight and tools you need to harness our human superpowers of learning and cooperation."A handbook for disruptors." —Eric Schmidt**What is “being geeky?” It’s being a perennially curious person, one who's not afraid to tackle hard problems
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You Have More Influence Than You Think

How We Underestimate Our Powers of Persuasion, and Why It Matters

af Vanessa Bohns ...

**"This remarkable book will change the way you see your own potential." —Daniel H. Pink, author of DriveAn original investigation of our hidden power to persuade, and how to wield it wisely.**If you’ve ever felt ineffective, invisible, or inarticulate, chances are you weren’t actually any of those things. Those feelings may instead have been the result of a lack of awareness we all seem to have ... Læs mere

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**"This remarkable book will change the way you see your own potential." —Daniel H. Pink, author of DriveAn original investigation of our hidden power to persuade, and how to wield it wisely.**If you’ve ever felt ineffective, invisible, or inarticulate, chances are you weren’t actually any of those things. Those feelings may instead have been the result of a lack of awareness we all seem to have
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Digital Neuromarketing

The Psychology Of Persuasion In The Digital Age

af Sam Page ...

Marketing is psychology, in practice. That’s all it is.This book will introduce you to fascinating research in the areas of social psychology and consumer behavior. But more importantly, this book will show you exactly how you can apply these research findings to acquire more customers for your business.Focused specifically on digital marketing strategies, Digital Neuromarketing is packed full of ... Læs mere

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Marketing is psychology, in practice. That’s all it is.This book will introduce you to fascinating research in the areas of social psychology and consumer behavior. But more importantly, this book will show you exactly how you can apply these research findings to acquire more customers for your business.Focused specifically on digital marketing strategies, Digital Neuromarketing is packed full of
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Just Enough Research

2024 Edition

af Erika Hall ...

Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions.Just Enough Research is here to help.Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help ... Læs mere

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Most design and business decisions are based on some combination of personal preferences, fear, and wishful thinking instead of sound evidence. Most design research is ineffective because it isn't asking or answering the right questions.Just Enough Research is here to help.Whether you're just starting out in your design career, in the middle of a whole mess of product decisions, or trying to help
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Også tilgængelig som: Lydbog

**From a world-renowned expert on creative play and the impact of commercial marketing on children, a timely investigation into how big tech is hijacking childhood—and what we can do about it“Engrossing and insightful . . . rich with details that paint a full portrait of contemporary child-corporate relations.” —Zephyr Teachout, The New York Times Book Review**Even before COVID-19, digital
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"Artfully explains why it is time for us to get over the false division between the human and the technical."—Tim Brown, CEO of IDEO and author of Change by DesignScott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a ... Læs mere

94,11 kr. eller Gratis med Kobo Plus

Også tilgængelig som: Lydbog

"Artfully explains why it is time for us to get over the false division between the human and the technical."—Tim Brown, CEO of IDEO and author of Change by DesignScott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in humanities or social sciences, you were a fuzzy. If you majored in computer or hard sciences, you were a
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From one of the world’s top researchers on work and technology comes an insightful and surprising guide to protecting your skill in a world filling with AI and robots.Think of your most valuable skill, the thing you can reliably do under pressure to deliver results. How did you learn it?Whatever your job – plumber, attorney, teacher, surgeon – decades of research show that you achieved mastery by ... Læs mere

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From one of the world’s top researchers on work and technology comes an insightful and surprising guide to protecting your skill in a world filling with AI and robots.Think of your most valuable skill, the thing you can reliably do under pressure to deliver results. How did you learn it?Whatever your job – plumber, attorney, teacher, surgeon – decades of research show that you achieved mastery by
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The Internet can be a scary, dangerous place especially for children. This book shows parents how to help digital kids navigate this environment.Sexting, cyberbullying, revenge porn, online predators…all of these potential threats can tempt parents to snatch the smartphone or tablet out of their children's hands. While avoidance might eliminate the dangers, that approach also means your child ... Læs mere

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The Internet can be a scary, dangerous place especially for children. This book shows parents how to help digital kids navigate this environment.Sexting, cyberbullying, revenge porn, online predators…all of these potential threats can tempt parents to snatch the smartphone or tablet out of their children's hands. While avoidance might eliminate the dangers, that approach also means your child
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Why Design Is Hard

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Learn use the skills you already have to overcome the people and systems that hold you back. In this potent, humorous, real-world-based book you'll learn how to make working as a designer in an organization easy. From managing egos, to rediscovering your powers to using organizational systems to your advantage, you'll quickly see better ways to think about your work and yourself.We want to believe ... Læs mere

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Learn use the skills you already have to overcome the people and systems that hold you back. In this potent, humorous, real-world-based book you'll learn how to make working as a designer in an organization easy. From managing egos, to rediscovering your powers to using organizational systems to your advantage, you'll quickly see better ways to think about your work and yourself.We want to believe
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The Secrets of Successful Virtual Communication

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‘Brimming with surprising insights and useful tips. The resource we need for avoiding misunderstandings and making genuine connections’ Adam Grant, bestselling author of Think Again'Full of MBA-tuned advice on how to engage online' a WST business book of the yearThe essential guide for when (and how best) to use virtual communication tools, from video to instant messaging and everything in between ... Læs mere

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‘Brimming with surprising insights and useful tips. The resource we need for avoiding misunderstandings and making genuine connections’ Adam Grant, bestselling author of Think Again'Full of MBA-tuned advice on how to engage online' a WST business book of the yearThe essential guide for when (and how best) to use virtual communication tools, from video to instant messaging and everything in between
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Også tilgængelig som: Lydbøger

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Bøger fortalt af David Dylan Thomas

Design for Cognitive Bias

Design for Cognitive Bias

Personer, der læser disse, syntes også om...

The Geek Way

You Have More Influence Than You Think

Digital Neuromarketing

Just Enough Research

Who’s Raising the Kids?

The Fuzzy and the Techie

The Skill Code

Raising Humans in a Digital World

Why Design Is Hard

Ping