Consumer Behaviour in Marketing & Sales & Business & Finance Audiobooks

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Recommended For You

Audiobook

How to Save a Small Fortune - And The Planet

A Guide to Smart, Sustainable Spending Beyond COVID-19

by R.A. Dalkey ...

Narrated by R.A. Dalkey ...

Series Audiobook 19 - The Thrills of Thrift
Unabridged

2 hours 41 min

There has never been a better time for us to start taking saving seriously.Our hyper-meritocratic world has long glorified the notion of constantly earning more in order to fuel victory in some futile race to lifestyle and possessions. And so the careful saver was always the subject of ridicule.Then along came COVID-19. Jobs disappeared overnight, and those who kept theirs could forget about pay ... Read more

7,09 € or Free with Kobo Plus

There has never been a better time for us to start taking saving seriously.Our hyper-meritocratic world has long glorified the notion of constantly earning more in order to fuel victory in some futile race to lifestyle and possessions. And so the careful saver was always the subject of ridicule.Then along came COVID-19. Jobs disappeared overnight, and those who kept theirs could forget about pay
... Read more
Audiobook

AI Simple

Cómo la Inteligencia Artificial Está Cambiando Tu Vida (aunque no te des cuenta)

by Alessandro Totaro ...

Narrated by Voz Digital Santiago G ...

Series Audiobook 1 - Vivir con la IA – Cómo la inteligencia artificial transforma tu vida
Unabridged

2 hours 14 min

Este audiolibro está narrado por una voz digital.La inteligencia artificial ya no es un concepto sacado de una película de ciencia ficción: está en tu vida cada día, aunque no lo notes. Decide qué contenidos ves en línea, sugiere qué comprar, influye en tu trabajo, en tus estudios e incluso en tus decisiones cotidianas.“IA Simple” es el primer volumen de la serie Vivir con la IA – Cómo la ... Read more

2,67 € or Free with Kobo Plus

Este audiolibro está narrado por una voz digital.La inteligencia artificial ya no es un concepto sacado de una película de ciencia ficción: está en tu vida cada día, aunque no lo notes. Decide qué contenidos ves en línea, sugiere qué comprar, influye en tu trabajo, en tus estudios e incluso en tus decisiones cotidianas.“IA Simple” es el primer volumen de la serie Vivir con la IA – Cómo la
... Read more
Audiobook

Perception

Take Charge of How Others View Your Brand, Become Irresistible, and Make a Bigger Impact

by Franziska Iseli, Christo Hall ...

Narrated by Dan Culhane ...

Unabridged

3 hours 51 min

Sure, being the best sounds great. But simply being the best is no longer enough to position you at the front of the pack. You also need to be perceived as being the best.And that's why Perception is so important.With this book, authors Franziska Iseli and Christo Hall show you how to harness the power of perception to achieve success - whether you are leading a small business, trying to climb the ... Read more

10,70 € or Free with Kobo Plus

Sure, being the best sounds great. But simply being the best is no longer enough to position you at the front of the pack. You also need to be perceived as being the best.And that's why Perception is so important.With this book, authors Franziska Iseli and Christo Hall show you how to harness the power of perception to achieve success - whether you are leading a small business, trying to climb the
... Read more
Audiobook

The Algebra of Happiness

The pursuit of success, love and what it all means

by Scott Galloway ...

Narrated by Scott Galloway ...

Unabridged

3 hours 35 min

Penguin presents the audiobook edition of The Algebra of Happiness, written and read by Scott Galloway.From the New York Times bestselling author, a provocative book of hard-won wisdom for achieving a fulfilling career and life.- How can you have a meaningful career, not just a lucrative one?- Is a work/life balance really possible?- What does it take to make a long-term relationship succeed?- ... Read more

10,34 €

Penguin presents the audiobook edition of The Algebra of Happiness, written and read by Scott Galloway.From the New York Times bestselling author, a provocative book of hard-won wisdom for achieving a fulfilling career and life.- How can you have a meaningful career, not just a lucrative one?- Is a work/life balance really possible?- What does it take to make a long-term relationship succeed?-
... Read more
Audiobook

Generation AI

Why Generation Alpha and the Age Of AI Will Change Everything

by Matt Britton ...

Narrated by Jonathan Strait ...

Unabridged

6 hours 39 min

A clear, practical guidebook to being a parent and professional in a world transformed by AIIn Generation AI, lifelong entrepreneur, futurist, and consumer trend expert Matt Britton explores how artificial intelligence is reshaping society, from consumer behavior to education, work, relationships, and health. As the first generation born into an AI-enabled world, Generation Alpha will experience a ... Read more

17,83 €

A clear, practical guidebook to being a parent and professional in a world transformed by AIIn Generation AI, lifelong entrepreneur, futurist, and consumer trend expert Matt Britton explores how artificial intelligence is reshaping society, from consumer behavior to education, work, relationships, and health. As the first generation born into an AI-enabled world, Generation Alpha will experience a
... Read more
Audiobook

Bazaar Ki Keemat

by Vivek Kaul ...

Narrated by Vivek Kaul ...

Series Audiobook 3 - Economics, Ek Prem Katha
Unabridged

31 min

सुपर मार्केट से क्यों हमें सब कुछ आसानी से मिल जाता है? क्यों आपकी पड़ोस की दुकान से आपको सामान खरीदना चाहिए? क्यों घर में ब्रेड बनाने की बजाय बाज़ार से खरीदना अक्लमंदी का काम है? जानिये बाज़ार के इस पूरे समीकरण को इस एपिसोड में. ... Read more

2,99 €

सुपर मार्केट से क्यों हमें सब कुछ आसानी से मिल जाता है? क्यों आपकी पड़ोस की दुकान से आपको सामान खरीदना चाहिए? क्यों घर में ब्रेड बनाने की बजाय बाज़ार से खरीदना अक्लमंदी का काम है? जानिये बाज़ार के इस पूरे समीकरण को इस एपिसोड में.
... Read more
Audiobook

The Effortless Experience

Conquering the New Battleground for Customer Loyalty

by Matthew Dixon, Nick Toman, Rick DeLisi ...

Narrated by Matthew Dixon, Nick Toman, Rick DeLisi ...

Unabridged

6 hours 37 min

Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with ... Read more

15,61 €

Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with
... Read more
Audiobook

The Things We Love

How Our Passions Connect Us and Make Us Who We Are

by Aaron Ahuvia, PhD ...

Narrated by Steven Jay Cohen ...

Unabridged

8 hours 26 min

A revealing investigation of the secret, tangled emotional relationships people have with things—drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing.Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and even nature itself. If you're like most people, at some point in your life you've found yourself indulging in ... Read more

19,99 €

A revealing investigation of the secret, tangled emotional relationships people have with things—drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing.Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and even nature itself. If you're like most people, at some point in your life you've found yourself indulging in
... Read more
Audiobook

The Automatic Customer

Creating a Subscription Business in Any Industry

by John Warrillow ...

Narrated by Don Hagen ...

Unabridged

5 hours 14 min

Brought to you by Penguin.In The Automatic Customer, John Warrillow provides the essential blueprint for turning your customers into subscribersThe lifeblood of your business is repeat customers. But customers can be fickle, markets shift and competitors are ruthless. So how do you ensure a steady flow of business? The secret - no matter what industry you're in - is finding and keeping automatic ... Read more

10,34 €

Brought to you by Penguin.In The Automatic Customer, John Warrillow provides the essential blueprint for turning your customers into subscribersThe lifeblood of your business is repeat customers. But customers can be fickle, markets shift and competitors are ruthless. So how do you ensure a steady flow of business? The secret - no matter what industry you're in - is finding and keeping automatic
... Read more
Audiobook

Buyer Aware

Harnessing Our Consumer Power for a Safe, Fair, and Transparent Marketplace

by Marta L. Tellado ...

Narrated by Molly Parker Myers ...

Unabridged

9 hours 13 min

In an era of deregulation when consumers have never been more vulnerable to corporate surveillance, unsafe food, and dangerously faulty products, the president and CEO of Consumer Reports gives us a playbook to put the power back in our hands.You've been getting ripped off.The rules that have protected consumers for decades are failing. Companies are spying on us. Many of the products we once ... Read more

Was 24,99 € Now 21,99 €

In an era of deregulation when consumers have never been more vulnerable to corporate surveillance, unsafe food, and dangerously faulty products, the president and CEO of Consumer Reports gives us a playbook to put the power back in our hands.You've been getting ripped off.The rules that have protected consumers for decades are failing. Companies are spying on us. Many of the products we once
... Read more
Audiobook

Biointeligencia Estratégica

Etología Económica, Generador de Modelo de Negocio y Biología Conductual en la toma de decisiones.

by Juan Carlos Chávez, Carlos Chávez ...

Narrated by José Manuel Vieira ...

Unabridged

7 hours 45 min

“Un manifiesto de las enseñanzas de dos profesores y consultores maravillosos que han ganado su reputación haciendo sencillo y práctico lo que puede parecer complicado. Este libro es un manual de instrucción fundamental que recomiendo a todo líder, comunicador y profesional.” - RODRIGO RIVEROLL, Director General de Sports World y ex-Director General de Starbucks, Domino's Pizza y Elektra.“Pasajes ... Read more

11,71 € or Free with Kobo Plus

“Un manifiesto de las enseñanzas de dos profesores y consultores maravillosos que han ganado su reputación haciendo sencillo y práctico lo que puede parecer complicado. Este libro es un manual de instrucción fundamental que recomiendo a todo líder, comunicador y profesional.” - RODRIGO RIVEROLL, Director General de Sports World y ex-Director General de Starbucks, Domino's Pizza y Elektra.“Pasajes
... Read more
Audiobook

Obviously Awesome

How to Nail Product Positioning so Customers Get It, Buy It, Love It

by April Dunford ...

Narrated by April Dunford ...

Unabridged

3 hours 31 min

You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, ... Read more

12,00 €

You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome,
... Read more
Audiobook

Decoding Consumer Choices: Advanced Strategies for Analyzing and Influencing Buying Patterns

by Jewell Mcfarland ...

Narrated by Digital Voice Matt G ...

Unabridged

3 hours 19 min

This audiobook is narrated by a digital voice.Unveil the intricate world of consumer behavior with this comprehensive guide. Discover advanced strategies for analyzing and influencing buying patterns. Understand the psychological, social, and cultural factors that drive consumer choices, empowering you to craft effective marketing campaigns.Explore a wealth of research-backed insights, including ... Read more

4,04 € or Free with Kobo Plus

This audiobook is narrated by a digital voice.Unveil the intricate world of consumer behavior with this comprehensive guide. Discover advanced strategies for analyzing and influencing buying patterns. Understand the psychological, social, and cultural factors that drive consumer choices, empowering you to craft effective marketing campaigns.Explore a wealth of research-backed insights, including
... Read more
Audiobook

Create Addictive Products That Keep Users Coming Back

"Elevate your product creation! Discover engaging audio lessons that keep users hooked and coming back for more."

by Reid Alistair ...

Narrated by Nick Porter ...

Unabridged

2 hours 4 min

Create Addictive Products That Keep Users Coming Back⭐⭐ A Simplified Guide & Explanations Included ⭐⭐Are you eager to advance your career and deepen your understanding of how to create products that users adore and frequently return to?Searching for a detailed guide that encompasses everything you need to master the art of product creation and user engagement?Your quest ends here!</s... ... Read more

6,74 € or Free with Kobo Plus

Create Addictive Products That Keep Users Coming Back⭐⭐ A Simplified Guide & Explanations Included ⭐⭐Are you eager to advance your career and deepen your understanding of how to create products that users adore and frequently return to?Searching for a detailed guide that encompasses everything you need to master the art of product creation and user engagement?Your quest ends here!</s...
... Read more
Audiobook

What to Ask

How to Learn What Customers Need but Don't Tell You

by Andrea Olson ...

Narrated by Rachel Perry ...

Unabridged

4 hours 53 min

Does capturing customer feedback feel like a pointless exercise?No matter the number of surveys, interviews, or studies conducted, we regularly fail to uncover those gems needed to make our organization stand out. It's no surprise given that "expert" guidance states the obvious, like "Ask open-ended questions," "Identify patterns," or "Extract insights." What's needed is a way to discover what we ... Read more

17,83 €

Does capturing customer feedback feel like a pointless exercise?No matter the number of surveys, interviews, or studies conducted, we regularly fail to uncover those gems needed to make our organization stand out. It's no surprise given that "expert" guidance states the obvious, like "Ask open-ended questions," "Identify patterns," or "Extract insights." What's needed is a way to discover what we
... Read more
Audiobook

Exceeding Customer Expectations

What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers

by Kirk Kazanjian ...

Narrated by Gary Telles ...

Unabridged

8 hours 21 min

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a single location in St. Louis car dealership into a $9 billion global powerhouse, EXCEEDING CUSTOMER ... Read more

15,61 €

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a single location in St. Louis car dealership into a $9 billion global powerhouse, EXCEEDING CUSTOMER
... Read more
Audiobook

Search

How the Data Explosion Makes Us Smarter

by Stefan Weitz ...

Narrated by Dana Hickox ...

Unabridged

6 hours 1 min

Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse ... Read more

24,96 €

Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse
... Read more
Audiobook

Inside the Consumer Mind: Exploring the Dynamics of Buying, Ownership, and Identity

by Lelia Mayer ...

Narrated by Digital Voice Charlotte G ...

Unabridged

3 hours 37 min

This audiobook is narrated by a digital voice.Have you ever wondered what truly drives people's purchasing decisions, beyond the surface level of price and practicality? This book takes you on a journey into the complex world of consumer psychology, exploring the hidden motivations, biases, and desires that shape our buying habits. We'll uncover the psychological forces at play in every stage of ... Read more

4,31 € or Free with Kobo Plus

This audiobook is narrated by a digital voice.Have you ever wondered what truly drives people's purchasing decisions, beyond the surface level of price and practicality? This book takes you on a journey into the complex world of consumer psychology, exploring the hidden motivations, biases, and desires that shape our buying habits. We'll uncover the psychological forces at play in every stage of
... Read more
Audiobook

Winning Tomorrow's Customer

How to Build Customer Experience as a Competitive Advantage

by Kari Korkiakoski ...

Narrated by Narrated by an AI-generated voice based on Kari Korkiakoski’s voice ...

Unabridged

2 hours 53 min

Winning Tomorrow’s Customer shows how customer experience can become a true source of competitive advantage.In a world where customer expectations are constantly shaped by new technologies, new habits, and experiences across industries, companies can no longer rely on products, price, or efficiency alone. They need a clearer understanding of what customers value, what they remember, and why they ... Read more

10,62 € or Free with Kobo Plus

Winning Tomorrow’s Customer shows how customer experience can become a true source of competitive advantage.In a world where customer expectations are constantly shaped by new technologies, new habits, and experiences across industries, companies can no longer rely on products, price, or efficiency alone. They need a clearer understanding of what customers value, what they remember, and why they
... Read more
Audiobook

Informação não basta

by Brad Klontz, Brad Klontz ...

Narrated by Márcio Lino ...

Abridged

34 min

Os princípios básicos da saúde financeira não são complexos e são bastante semelhantes, não importa quem você seja ou qual seu status financeiro. Nós podemos fazer mudanças, mas somente se estivermos dispostos a usar essa oportunidade para analisar de perto nosso relacionamento com o dinheiro. ... Read more

1,99 €

Os princípios básicos da saúde financeira não são complexos e são bastante semelhantes, não importa quem você seja ou qual seu status financeiro. Nós podemos fazer mudanças, mas somente se estivermos dispostos a usar essa oportunidade para analisar de perto nosso relacionamento com o dinheiro.
... Read more
Audiobook

Caffe latte-reglen

Sådan bruger du din hjerne og dine følelser til at blive aktiemillionær

by Lene Nording-Grooss, Jon Sigurd Wegener, Selina Mandal ...

Narrated by Lene Nording-Grooss, Jon Sigurd Wegener ...

Unabridged

6 hours 42 min

Investering og handel med aktier er blevet en beskæftigelse for almindelige mennesker. 1000 kr. i banken eller i madrassen mister lynhurtigt sin værdi. Men 1000 kr. fordelt på et par investeringer kan næsten ikke undgå at vokse. Springer man fx halvdelen af sine caffe latter over, har man allerede en god portion penge til at investere.Denne bog fortæller – med en stærk baggrund i både økonomi og ... Read more

16,06 €

Investering og handel med aktier er blevet en beskæftigelse for almindelige mennesker. 1000 kr. i banken eller i madrassen mister lynhurtigt sin værdi. Men 1000 kr. fordelt på et par investeringer kan næsten ikke undgå at vokse. Springer man fx halvdelen af sine caffe latter over, har man allerede en god portion penge til at investere.Denne bog fortæller – med en stærk baggrund i både økonomi og
... Read more
Audiobook

The Big Myth

How American Business Taught Us to Loathe Government and Love the Free Market

by Naomi Oreskes, Erik M. Conway ...

Narrated by Liza Seneca ...

Unabridged

21 hours 27 min

Bloomsbury presents The Big Myth by Naomi Oreskes and Erik M. Conway, read by Liza Seneca.“An immense scholarly feat.”—New Yorker * “[A] scorching indictment of free market fundamentalism . . . and how we can change, before it’s too late.”—EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America’s most tenacious—an... ... Read more

31,22 €

Bloomsbury presents The Big Myth by Naomi Oreskes and Erik M. Conway, read by Liza Seneca.“An immense scholarly feat.”—New Yorker * “[A] scorching indictment of free market fundamentalism . . . and how we can change, before it’s too late.”—EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America’s most tenacious—an...
... Read more
Audiobook

Evolving Marketplace, The: Key Consumer Trends Shaping the Future of Retail

by Wendi Barry ...

Narrated by Digital Voice Alistair G ...

Unabridged

6 hours 8 min

This audiobook is narrated by a digital voice.Unveil the transformative landscape of retail in "The Evolving Marketplace: Key Consumer Trends Shaping the Future of Retail." This comprehensive guide delves into the latest industry insights, empowering you to stay ahead of the curve.Discover the changing consumer preferences, emerging technologies, and innovative business models that are reshaping ... Read more

4,06 € or Free with Kobo Plus

This audiobook is narrated by a digital voice.Unveil the transformative landscape of retail in "The Evolving Marketplace: Key Consumer Trends Shaping the Future of Retail." This comprehensive guide delves into the latest industry insights, empowering you to stay ahead of the curve.Discover the changing consumer preferences, emerging technologies, and innovative business models that are reshaping
... Read more
Audiobook

Predictive Analytics

The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated

by Eric Siegel ...

Narrated by Steven Menasche ...

Unabridged

11 hours 6 min

Award-winning | Used by over 30 universities | Translated into 9 languagesAn introduction for everyone. In this rich, fascinating — surprisingly accessible — introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day. Rather than a “how to” for hands-on techies, the book serves lay readers and experts alike by covering new case studies ... Read more

26,75 €

Award-winning | Used by over 30 universities | Translated into 9 languagesAn introduction for everyone. In this rich, fascinating — surprisingly accessible — introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day. Rather than a “how to” for hands-on techies, the book serves lay readers and experts alike by covering new case studies
... Read more

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Recommended For You

Consumer Behaviour Audiobooks

How to Save a Small Fortune - And The Planet

AI Simple

Perception

The Algebra of Happiness

Generation AI

Bazaar Ki Keemat

The Effortless Experience

The Things We Love

The Automatic Customer

Buyer Aware

Biointeligencia Estratégica

Obviously Awesome

Decoding Consumer Choices: Advanced Strategies for Analyzing and Influencing Buying Patterns

Create Addictive Products That Keep Users Coming Back

What to Ask

Exceeding Customer Expectations

Search

Inside the Consumer Mind: Exploring the Dynamics of Buying, Ownership, and Identity

Winning Tomorrow's Customer

Informação não basta

Caffe latte-reglen

The Big Myth

Evolving Marketplace, The: Key Consumer Trends Shaping the Future of Retail

Predictive Analytics