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Lydbøker

The JOLT Effect

How High Performers Overcome Customer Indecision

av Matthew Dixon, Ted McKenna ...

Fortalt av Matthew Dixon, Ted McKenna ...

Uforkortet

5 timer 47 min

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... Les mer

162,09 kr

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and
... Les mer
Lydbøker

Doughnut Economics

The must-read book that redefines economics for a world in crisis

av Kate Raworth ...

Fortalt av Kate Raworth ...

Uforkortet

10 timer 49 min

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all ... Les mer

136,77 kr

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all
... Les mer
Lydbøker

Unreasonable Hospitality

The Remarkable Power of Giving People More Than They Expect - The New York Times Bestseller

av Will Guidara ...

Fortalt av Will Guidara ...

Serie serien Unreasonable Hospitality
Uforkortet

8 timer 37 min

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull ... Les mer

174,07 kr

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull
... Les mer
Lydbøker

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a Bestseller

av M.V. Milan ...

Fortalt av Marcus Mulenga ...

Uforkortet

28 min

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple products that are bestsellers. This would make sure you are continuously raking in huge profits. But if you are just starting your own online business ... Les mer

46,22 kr eller gratis med Kobo Plus

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple products that are bestsellers. This would make sure you are continuously raking in huge profits. But if you are just starting your own online business
... Les mer
Lydbøker

Catch the Buzz: Secrets Behind Why Trends Go Viral

“Supercharge your understanding of viral trends with captivating audio lessons for success in the digital age!”

av Harlan Crowe ...

Fortalt av Nick Porter ...

Uforkortet

1 time 8 min

Catch the Buzz: Secrets Behind Why Trends Go Viral⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you eager to advance your career and enhance your expertise while effectively mastering the art of making trends go viral?Searching for a comprehensive resource that covers everything you need to excel in influencing trends?Your quest ends here!This guide is your ultim... ... Les mer

57,61 kr eller gratis med Kobo Plus

Catch the Buzz: Secrets Behind Why Trends Go Viral⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you eager to advance your career and enhance your expertise while effectively mastering the art of making trends go viral?Searching for a comprehensive resource that covers everything you need to excel in influencing trends?Your quest ends here!This guide is your ultim...
... Les mer
Lydbøker

The Brain Sell

When Science Meets Shopping; How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop

av Dr. David Lewis ...

Fortalt av Steven Menasche ...

Uforkortet

9 timer 26 min

Science has made the leap from the lab to come to a store near you—and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume.From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing ... Les mer

277,69 kr

Science has made the leap from the lab to come to a store near you—and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume.From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing
... Les mer
Lydbøker

Frihed, FIRE & familieliv

av Emilie Ekelund Mørck ...

Fortalt av Marie Mondrup ...

Uforkortet

3 timer 38 min

Ville du også ønske, at du havde mere tid til det, du sætter allermest pris på? Og kunne du tænke dig at komme i gang med at spare op og investere for på sigt at blive økonomisk uafhængig? Måske for at kunne gå på nedsat tid, tage orlov, lave frivilligt arbejde eller rejse?”Frihed, FIRE og familieliv” handler om, hvordan en familie på fire har ændret deres liv i rejsen mod økonomisk uafhængighed ... Les mer

114,07 kr

Ville du også ønske, at du havde mere tid til det, du sætter allermest pris på? Og kunne du tænke dig at komme i gang med at spare op og investere for på sigt at blive økonomisk uafhængig? Måske for at kunne gå på nedsat tid, tage orlov, lave frivilligt arbejde eller rejse?”Frihed, FIRE og familieliv” handler om, hvordan en familie på fire har ændret deres liv i rejsen mod økonomisk uafhængighed
... Les mer
Lydbøker

HUMAN BEHAVIOR: Learn how to Read People through Body Language and to Manipulate them with the Art of Persuasion

av Matthew Varner ...

Fortalt av dms ...

Uforkortet

7 timer 9 min

Human behavior is the response of individuals or groups of humans internal and external stimuli. It refers to the array of every physical action and observable associated with individuals, as well as the human race.This book is a complete guide written to be heard, designed to teach you more about human behavior. In this book you'll get proven techniques for reading human behavior, tips for ... Les mer

138,47 kr eller gratis med Kobo Plus

Human behavior is the response of individuals or groups of humans internal and external stimuli. It refers to the array of every physical action and observable associated with individuals, as well as the human race.This book is a complete guide written to be heard, designed to teach you more about human behavior. In this book you'll get proven techniques for reading human behavior, tips for
... Les mer
Lydbøker

Wirtschaftspsychologie - Grundlagen | 2 in 1 Buch

Den Einfluss der Psychologie in wirtschaftlichen Prozessen durchschauen und gekonnt einsetzen. 46 Phänomene in der Wirtschaft leicht erklärt.

av Florian Wohlmuth, Leonhardt Seitz ...

Fortalt av Florian Wolny ...

Uforkortet

7 timer 50 min

Wirtschaftspsychologie - Alles andere als rational!Vielleicht hast Du Dich auch schon einmal gefragt, warum Menschen gewisse Produkte kaufen oder weshalb Unternehmen gerade eine bestimmte Entscheidung getroffen haben? Wer nun annimmt, dass bei den Entscheidungen allein rationale Mechanismen eine Rolle spielen irrt und vergisst dabei etwas ganz Wichtiges: die menschliche Psyche!Die ... Les mer

138,47 kr eller gratis med Kobo Plus

Wirtschaftspsychologie - Alles andere als rational!Vielleicht hast Du Dich auch schon einmal gefragt, warum Menschen gewisse Produkte kaufen oder weshalb Unternehmen gerade eine bestimmte Entscheidung getroffen haben? Wer nun annimmt, dass bei den Entscheidungen allein rationale Mechanismen eine Rolle spielen irrt und vergisst dabei etwas ganz Wichtiges: die menschliche Psyche!Die
... Les mer
Lydbøker

Designing for Behavior Change

Applying Psychology and Behavioral Economics 2nd Edition

av Stephen Wendel ...

Fortalt av Danny Hughes ...

Uforkortet

12 timer 46 min

Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their ... Les mer

240,73 kr

Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their
... Les mer
Lydbøker

Grundlagen der Wirtschaftspsychologie

Wirtschaftspsychologische Phänomene verstehen und gezielt nutzen - Arbeits-, Organisations-, Markt- und Wettbewerbspsychologie auf den Punkt gebracht

av Florian Wohlmuth ...

Fortalt av Florian Wolny ...

Uforkortet

4 timer 17 min

Wirtschaftspsychologie leicht gemacht!Hast Du Dich schon mal gefragt, was hinter gewissen wirtschaftlichen Ereignissen steckt? Willst Du wissen, warum Menschen wirtschaftlich so handeln, wie sie handeln? Willst Du erfahren, weshalb Menschen nicht rein rational bei ihren wirtschaftlichen Entscheidungen agieren?Die Wirtschaftspsychologie ist aktuell einer der spannendsten Forschungsbereiche mit ... Les mer

119,95 kr eller gratis med Kobo Plus

Wirtschaftspsychologie leicht gemacht!Hast Du Dich schon mal gefragt, was hinter gewissen wirtschaftlichen Ereignissen steckt? Willst Du wissen, warum Menschen wirtschaftlich so handeln, wie sie handeln? Willst Du erfahren, weshalb Menschen nicht rein rational bei ihren wirtschaftlichen Entscheidungen agieren?Die Wirtschaftspsychologie ist aktuell einer der spannendsten Forschungsbereiche mit
... Les mer
Lydbøker

Paradox of Choice, The - How More Options Lead to Less Satisfaction

av Viruti Shivan ...

Fortalt av Digital Voice Madison G ...

Serie serien Stop Everything, Read This
Uforkortet

1 time 33 min

This audiobook is narrated by a digital voice.Navigating the Modern World's Overabundance of Choices to Find True ContentmentIn "The Paradox of Choice - How More Options Lead to Less Satisfaction," readers are taken on a thought-provoking journey through the modern dilemma of excessive choice. This insightful book delves into how the abundance of options in our everyday lives—from the simplest ... Les mer

92,53 kr eller gratis med Kobo Plus

This audiobook is narrated by a digital voice.Navigating the Modern World's Overabundance of Choices to Find True ContentmentIn "The Paradox of Choice - How More Options Lead to Less Satisfaction," readers are taken on a thought-provoking journey through the modern dilemma of excessive choice. This insightful book delves into how the abundance of options in our everyday lives—from the simplest
... Les mer
Lydbøker

Distúrbios financeiros relacionais

av Brad Klontz, Brad Klontz ...

Fortalt av Márcio Lino ...

Forkortet

1 time 1 min

Esses distúrbios estão muito atrelados aos relacionamentos com outros e às emoções conectadas a esses relacionamentos. Quem possui esses distúrbios geralmente guarda segredo e é desonesto sobre o dinheiro. Eles também podem surgir quando o dinheiro é usado como uma forma de controlar os outros. ... Les mer

Var 25,00 kr Nå 19,00 kr

Esses distúrbios estão muito atrelados aos relacionamentos com outros e às emoções conectadas a esses relacionamentos. Quem possui esses distúrbios geralmente guarda segredo e é desonesto sobre o dinheiro. Eles também podem surgir quando o dinheiro é usado como uma forma de controlar os outros.
... Les mer
Lydbøker

Product-Led Onboarding: How to Turn New Users Into Lifelong Customers

av Ramli John ...

Fortalt av Ramli John ...

Uforkortet

3 timer 16 min

"Product-Led Onboarding is a must-read for anyone embarking on the critical activity of improving their user onboarding." - Sean Ellis, Founder of GrowthHackers.com and Author of Hacking Growth"Product-Led Onboarding provides a detailed, practical, how-to guide to crafting the perfect user onboarding experience." Nir Eyal, author of Hooked / IndistractableJust like dating, your company's growth ... Les mer

92,53 kr eller gratis med Kobo Plus

"Product-Led Onboarding is a must-read for anyone embarking on the critical activity of improving their user onboarding." - Sean Ellis, Founder of GrowthHackers.com and Author of Hacking Growth"Product-Led Onboarding provides a detailed, practical, how-to guide to crafting the perfect user onboarding experience." Nir Eyal, author of Hooked / IndistractableJust like dating, your company's growth
... Les mer
Lydbøker

The Difference

How Anyone Can Prosper in Even The Toughest Times

av Jean Chatzky ...

Fortalt av Jean Chatzky ...

Forkortet

5 timer 6 min

Can you really start from nothing and become truly secure financially?What’s the difference between you and Warren Buffett? Between you and your boss? Or between you and your successful neighbor? What do the financially comfortable have that you don’t?It’s not that those people were born into money, caught a lucky break, or have an Ivy League education. It’s not even that they are smarter than you ... Les mer

129,67 kr

Can you really start from nothing and become truly secure financially?What’s the difference between you and Warren Buffett? Between you and your boss? Or between you and your successful neighbor? What do the financially comfortable have that you don’t?It’s not that those people were born into money, caught a lucky break, or have an Ivy League education. It’s not even that they are smarter than you
... Les mer
Lydbøker

What Women Want

The Global Marketplace Turns Female-Friendly

av Paco Underhill ...

Fortalt av Mike Chamberlain ...

Uforkortet

7 timer 20 min

Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace—what makes a package, product, space, or service “female friendly.” Underhill offers a tour of the world’s marketplace—with shrewd observations and practical applications to help everybody adapt to the new realities.As large numbers of women ... Les mer

157,00 kr

Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace—what makes a package, product, space, or service “female friendly.” Underhill offers a tour of the world’s marketplace—with shrewd observations and practical applications to help everybody adapt to the new realities.As large numbers of women
... Les mer
Lydbøker

Co-Create

How Your Business Will Profit from Innovative and Strategic Collaboration

av David Nour ...

Uforkortet

9 timer 46 min

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you?Most important . . . is your company capable of setting aside a ... Les mer

277,69 kr

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you?Most important . . . is your company capable of setting aside a
... Les mer
Lydbøker

Your phone is trying to control your life

av PBS NewsHour ...

Fortalt av PBS NewsHour ...

Uforkortet

8 min

Whether you're killing time in line at Starbucks or scrolling through an endless meme stream on Twitter, your smartphone is trying to seduce you. Former Google employee Tristan Harris felt something needed to be done to combat tech designers' relentless efforts to influence our behavior. Special correspondent Cat Wise talks to Harris as part of a collaboration with The Atlantic. ... Les mer

9,17 kr eller gratis med Kobo Plus

Whether you're killing time in line at Starbucks or scrolling through an endless meme stream on Twitter, your smartphone is trying to seduce you. Former Google employee Tristan Harris felt something needed to be done to combat tech designers' relentless efforts to influence our behavior. Special correspondent Cat Wise talks to Harris as part of a collaboration with The Atlantic.
... Les mer
Lydbøker

A Human's Guide to Machine Intelligence

How Algorithms Are Shaping Our Lives and How We Can Stay in Control

av Kartik Hosanagar ...

Fortalt av Joe Knezevich ...

Uforkortet

5 timer 58 min

A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact usThrough the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us, ... Les mer

162,09 kr

A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact usThrough the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us,
... Les mer
Lydbøker

Power of Experiments, The

Decision-Making in a Data Driven World

av Michael Luca, Max H. Bazerman ...

Fortalt av Timothy Andrés Pabon ...

Uforkortet

6 timer 32 min

How organizations―including Google, StubHub, Airbnb, and Facebook―learn from experiments in a data-driven world.Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments―also known as randomized controlled trials―designed to test the impact of different online experiences. ... Les mer

333,36 kr

How organizations―including Google, StubHub, Airbnb, and Facebook―learn from experiments in a data-driven world.Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments―also known as randomized controlled trials―designed to test the impact of different online experiences.
... Les mer
Lydbøker

Hug Your Haters

How to Embrace Complaints and Keep Your Customers

av Jay Baer ...

Fortalt av Jay Baer ...

Uforkortet

5 timer 36 min

Technology has evaporated the barriers of complaint. With smart phones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints.Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all ... Les mer

259,16 kr

Technology has evaporated the barriers of complaint. With smart phones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints.Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all
... Les mer
Lydbøker

Bonzen, Banken und Behörden - Kampf gegen Ausbeuter, Absahner und Niedermacher

av Hans Georg Möntmann, Hans Georg Möntmann ...

Fortalt av Lutz Küppers ...

Uforkortet

9 timer 15 min

Ein Hörbuch für alle, die Ausbeutern, Absahnern und Niedermachern den Kampf ansagen wollen! Egal, ob es sich dabei um schlechte Beratungen von Geldinstituten und Kanzleien handelt, Behandlungsfehler in Krankenhäusern oder Willkür von Ämtern. Autor Hans Georg Möntmann schildert in seinem Ratgeber "Bonzen, Banken und Behörden" entsprechende Fälle, erläutert Möglichkeiten gegen diese ... Les mer

149,00 kr eller gratis med Kobo Plus

Ein Hörbuch für alle, die Ausbeutern, Absahnern und Niedermachern den Kampf ansagen wollen! Egal, ob es sich dabei um schlechte Beratungen von Geldinstituten und Kanzleien handelt, Behandlungsfehler in Krankenhäusern oder Willkür von Ämtern. Autor Hans Georg Möntmann schildert in seinem Ratgeber "Bonzen, Banken und Behörden" entsprechende Fälle, erläutert Möglichkeiten gegen diese
... Les mer
Lydbøker

The Human Experience

How to make life better for your customers and create a more successful organization

av John Sills ...

Fortalt av Simon Shepherd ...

Uforkortet

6 timer 54 min

Bloomsbury presents The Human Experience by John Sills, read by Simon ShepherdThe essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Leadership Book of the Year 2023, as awarded by the Institute of LeadershipAcross all sectors, organizations’ fixation with functionality has meant that the 'human' elements of the ... Les mer

174,07 kr

Bloomsbury presents The Human Experience by John Sills, read by Simon ShepherdThe essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Leadership Book of the Year 2023, as awarded by the Institute of LeadershipAcross all sectors, organizations’ fixation with functionality has meant that the 'human' elements of the
... Les mer
Lydbøker

Your Future Self

How to Make Tomorrow Better Today

av Hal Hershfield ...

Fortalt av Sean Pratt ...

Uforkortet

7 timer 5 min

'A fascinating, profound and immediately practical guide to shaping your life to come, while living more richly in the moment' Oliver Burkeman'A timely idea from one of today's leading behavioral scientists ... both personal and thoroughly grounded in the latest research' Angela Duckworth'A fascinating window into who you might become tomorrow - and how you can have more say in that evolution ... Les mer

296,31 kr

'A fascinating, profound and immediately practical guide to shaping your life to come, while living more richly in the moment' Oliver Burkeman'A timely idea from one of today's leading behavioral scientists ... both personal and thoroughly grounded in the latest research' Angela Duckworth'A fascinating window into who you might become tomorrow - and how you can have more say in that evolution
... Les mer

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Anbefalt for deg

Forbrukeratferd Lydbøker

The JOLT Effect

Doughnut Economics

Unreasonable Hospitality

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a Bestseller

Catch the Buzz: Secrets Behind Why Trends Go Viral

The Brain Sell

Frihed, FIRE & familieliv

HUMAN BEHAVIOR: Learn how to Read People through Body Language and to Manipulate them with the Art of Persuasion

Wirtschaftspsychologie - Grundlagen | 2 in 1 Buch

Designing for Behavior Change

Grundlagen der Wirtschaftspsychologie

Paradox of Choice, The - How More Options Lead to Less Satisfaction

Distúrbios financeiros relacionais

Product-Led Onboarding: How to Turn New Users Into Lifelong Customers

The Difference

What Women Want

Co-Create

Your phone is trying to control your life

A Human's Guide to Machine Intelligence

Power of Experiments, The

Hug Your Haters

Bonzen, Banken und Behörden - Kampf gegen Ausbeuter, Absahner und Niedermacher

The Human Experience

Your Future Self