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Lydbøker

Doughnut Economics

The must-read book that redefines economics for a world in crisis

av Kate Raworth ...

Fortalt av Kate Raworth ...

Uforkortet

10 timer 49 min

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all ... Les mer

142,17 kr

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all
... Les mer
Lydbøker

The JOLT Effect

How High Performers Overcome Customer Indecision

av Matthew Dixon, Ted McKenna ...

Fortalt av Matthew Dixon, Ted McKenna ...

Uforkortet

5 timer 47 min

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... Les mer

165,70 kr

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and
... Les mer
Lydbøker

Unreasonable Hospitality

The Remarkable Power of Giving People More Than They Expect - The New York Times Bestseller

av Will Guidara ...

Fortalt av Will Guidara ...

Serie serien Unreasonable Hospitality
Uforkortet

8 timer 37 min

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull ... Les mer

180,94 kr

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull
... Les mer
Lydbøker

Big data para directivos

av Albert Solana, Genís Roca ...

Fortalt av Jesús Ramos ...

Uforkortet

2 timer 22 min

Dos autores de gran prestigio dentro de su sector. Uno de los temas que están dando mucho que hablar y sobre lo que hay poco escrito El Big Data, el nuevo vocablo de moda y el término que aparece en todas las quinielas referidas a las últimas tendencias tecnológicas, se basa, en realidad, en una práctica habitual en el ámbito empresarial. De hecho, casi todas las grandes empresas ya hace tiempo ... Les mer

157,94 kr

Dos autores de gran prestigio dentro de su sector. Uno de los temas que están dando mucho que hablar y sobre lo que hay poco escrito El Big Data, el nuevo vocablo de moda y el término que aparece en todas las quinielas referidas a las últimas tendencias tecnológicas, se basa, en realidad, en una práctica habitual en el ámbito empresarial. De hecho, casi todas las grandes empresas ya hace tiempo
... Les mer
Lydbøker

Big data para directivos

av Albert Solana, Genís Roca ...

Fortalt av Jesús Ramos ...

Uforkortet

2 timer 22 min

Dos autores de gran prestigio dentro de su sector. Uno de los temas que están dando mucho que hablar y sobre lo que hay poco escrito El Big Data, el nuevo vocablo de moda y el término que aparece en todas las quinielas referidas a las últimas tendencias tecnológicas, se basa, en realidad, en una práctica habitual en el ámbito empresarial. De hecho, casi todas las grandes empresas ya hace tiempo ... Les mer

157,94 kr

Dos autores de gran prestigio dentro de su sector. Uno de los temas que están dando mucho que hablar y sobre lo que hay poco escrito El Big Data, el nuevo vocablo de moda y el término que aparece en todas las quinielas referidas a las últimas tendencias tecnológicas, se basa, en realidad, en una práctica habitual en el ámbito empresarial. De hecho, casi todas las grandes empresas ya hace tiempo
... Les mer
Lydbøker

AI Made Simple

How Artificial Intelligence Is Changing Your Life (Even If You Don’t Notice)

av Alessandro Totaro ...

Fortalt av Digital Voice Maxwell G ...

Serie Lydbok 1 - Living with AI – How Artificial Intelligence Transforms Your Life
Uforkortet

1 time 56 min

This audiobook is narrated by a digital voice.Artificial intelligence is no longer a sci-fi concept: it is already part of your daily life, often without you even realizing it. It decides what content you see online, suggests what to buy, influences your work, your studies, and even your everyday choices.AI Made Simple is the first volume in the series Living with AI – How Artificial Intelligence ... Les mer

28,31 kr eller gratis med Kobo Plus

This audiobook is narrated by a digital voice.Artificial intelligence is no longer a sci-fi concept: it is already part of your daily life, often without you even realizing it. It decides what content you see online, suggests what to buy, influences your work, your studies, and even your everyday choices.AI Made Simple is the first volume in the series Living with AI – How Artificial Intelligence
... Les mer
Lydbøker

Uncopyable You

CREATE A PERSONAL BRAND THAT GETS PEOPLE TO KNOW YOU, LIKE YOU, TRUST YOU, AND REMEMBER YOU!

av Steve Miller, Kay Miller ...

Fortalt av Steve Miller, Kay Miller ...

Serie Lydbok 4 - Marketing and Sales Brand-Building Strategies that Work
Uforkortet

3 timer 56 min

In Uncopyable YOU, authors Steve and Kay Miller bring to life the art and science of personal branding in a way that's never been done before. This transformative book is more than just a guide; it's a blueprint for creating a personal brand that is not only successful but also truly unforgettable.Inspired by iconic personal brands like Steve Jobs, the authors teach you to build a brand that ... Les mer

94,21 kr eller gratis med Kobo Plus

In Uncopyable YOU, authors Steve and Kay Miller bring to life the art and science of personal branding in a way that's never been done before. This transformative book is more than just a guide; it's a blueprint for creating a personal brand that is not only successful but also truly unforgettable.Inspired by iconic personal brands like Steve Jobs, the authors teach you to build a brand that
... Les mer
Lydbøker

Dumb Money

The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees (Previously Published as The Antisocial Network)

av Ben Mezrich ...

Fortalt av Fajer Al-Kaisi ...

Uforkortet

7 timer 46 min

**Named a Best Book of the Year by New York Post!The definitive take on the David-vs.-Goliath GameStop short squeeze—a tale of fortunes won and lost overnight that may end up changing Wall Street forever—from the bestselling author of Breaking Twitter.**Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit ... Les mer

225,99 kr

**Named a Best Book of the Year by New York Post!The definitive take on the David-vs.-Goliath GameStop short squeeze—a tale of fortunes won and lost overnight that may end up changing Wall Street forever—from the bestselling author of Breaking Twitter.**Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit
... Les mer
Lydbøker

All Business Is Personal

One Medical's Human-Centered, Technology-Powered Approach to Customer Engagement

av Joseph A. Michelli ...

Fortalt av Rob Reider ...

Uforkortet

From organizational consultant and bestselling author Joseph Michelli, a close look at the groundbreaking practices at Amazon’s One Medical, revealing the key strategies that make them a revolutionary force in healthcare and an inspiration for all industries.What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming ... Les mer

340,78 kr

From organizational consultant and bestselling author Joseph Michelli, a close look at the groundbreaking practices at Amazon’s One Medical, revealing the key strategies that make them a revolutionary force in healthcare and an inspiration for all industries.What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming
... Les mer
Lydbøker

The Manipulation Tricks You Fall For Every Day

av Vera Mitchell ...

Fortalt av AI Voice Frederick Surrey ...

Uforkortet

46 min

This audiobook is narrated by an AI Voice. Uncover the psychological manipulation tactics used against you daily by marketers, politicians, social media platforms, and even people you trust. This eye-opening audiobook reveals the persuasion techniques designed to bypass your critical thinking and influence your decisions without detection. Learn about anchoring, social proof, scarcity tactics, and ... Les mer

28,31 kr eller gratis med Kobo Plus

This audiobook is narrated by an AI Voice. Uncover the psychological manipulation tactics used against you daily by marketers, politicians, social media platforms, and even people you trust. This eye-opening audiobook reveals the persuasion techniques designed to bypass your critical thinking and influence your decisions without detection. Learn about anchoring, social proof, scarcity tactics, and
... Les mer
Lydbøker

The Scout Mindset

Why Some People See Things Clearly and Others Don't

av Julia Galef ...

Fortalt av Julia Galef ...

Uforkortet

6 timer 26 min

Winner of best smart thinking book 2022 (Business Book Awards)Guardian best books of 2021'Original, thought-provoking and a joy to read' Tim Harford'Highly recommended. It's not easy to become (more of) a scout, but it's hard not to be inspired by this book' Rutger BregmanWhen it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef call... ... Les mer

236,62 kr

Winner of best smart thinking book 2022 (Business Book Awards)Guardian best books of 2021'Original, thought-provoking and a joy to read' Tim Harford'Highly recommended. It's not easy to become (more of) a scout, but it's hard not to be inspired by this book' Rutger BregmanWhen it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef call...
... Les mer
Lydbøker

Souriez, Vous Êtes Filmé Et Déjà Coupable

av Eric Giegelmann ...

Fortalt av Voix Numérique Fabien G ...

Serie Lydbok 57 - Histoire, société et politique
Uforkortet

2 timer 30 min

Ce livre audio est narré par une voix numérique.Vous êtes filmé, traqué, analysé... et peut-être déjà coupable.Votre smartphone vous écoute. Votre montre vous suit. Vos clics, vos goûts, vos erreurs passées nourrissent des machines qui décident à votre place. Bienvenue dans l’ère du soupçon automatique, où chaque citoyen devient une ligne de code dans un fichier obscur.Ce livre dévoile comment la ... Les mer

47,34 kr eller gratis med Kobo Plus

Ce livre audio est narré par une voix numérique.Vous êtes filmé, traqué, analysé... et peut-être déjà coupable.Votre smartphone vous écoute. Votre montre vous suit. Vos clics, vos goûts, vos erreurs passées nourrissent des machines qui décident à votre place. Bienvenue dans l’ère du soupçon automatique, où chaque citoyen devient une ligne de code dans un fichier obscur.Ce livre dévoile comment la
... Les mer
Lydbøker

The Day the World Stops Shopping

How ending consumerism gives us a better life and a greener world

av J. B. MacKinnon ...

Fortalt av Kaleo Griffith ...

Uforkortet

11 timer 53 min

Brought to you by Penguin.We are using up the planet at almost double the rate it can regenerate. To support our economies, we're told we must shop now like we've never shopped before. And whilst we can do it more responsibly, the scale of our consumption remains the biggest factor in the ruination of the planet. Yet our reliance on stuff continues to grow.But what would our world look like if we ... Les mer

168,02 kr

Brought to you by Penguin.We are using up the planet at almost double the rate it can regenerate. To support our economies, we're told we must shop now like we've never shopped before. And whilst we can do it more responsibly, the scale of our consumption remains the biggest factor in the ruination of the planet. Yet our reliance on stuff continues to grow.But what would our world look like if we
... Les mer
Lydbøker

The Effortless Experience

Conquering the New Battleground for Customer Loyalty

av Matthew Dixon, Nick Toman, Rick DeLisi ...

Fortalt av Matthew Dixon, Nick Toman, Rick DeLisi ...

Uforkortet

6 timer 37 min

Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with ... Les mer

165,70 kr

Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they’ve turned their research and analysis to a new vital business subject—customer loyalty—with
... Les mer
Lydbøker

Brandsplaining

Why Marketing is (Still) Sexist and How to Fix It

av Jane Cunningham, Philippa Roberts ...

Fortalt av Sarah Paul ...

Uforkortet

7 timer 24 min

Brought to you by Penguin.Girlboss. Wonder woman. Perfect mother. Feminist go-getter. If you thought misogynist marketing ended with #MeToo, think again.'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut________________Brands profit by telling women who they are and ... ... Les mer

168,02 kr

Brought to you by Penguin.Girlboss. Wonder woman. Perfect mother. Feminist go-getter. If you thought misogynist marketing ended with #MeToo, think again.'It's high time we expose and remedy the pseudo-feminist marketing malarkey holding women back under the guise of empowerment' Amanda Montell, author of Wordslut________________Brands profit by telling women who they are and ...
... Les mer
Lydbøker

User Tested

How the World's Top Companies Use Human Insight to Create Great Experiences

av Janelle Estes, Andy MacMillan ...

Fortalt av Lexi Mae ...

Uforkortet

6 timer 8 min

Learn what "customer-centric" really means in this groundbreaking bookUser Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model. In this book, you'll discover why the company that offers the best customer experience always wins, and that real, three-dimensional people can't be reduced to data points on a graph.You'll learn about how ... Les mer

189,28 kr

Learn what "customer-centric" really means in this groundbreaking bookUser Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model. In this book, you'll discover why the company that offers the best customer experience always wins, and that real, three-dimensional people can't be reduced to data points on a graph.You'll learn about how
... Les mer
Lydbøker

Sweat Equity

Inside the New Economy of Mind and Body

av Jason Kelly ...

Fortalt av Eric Martin ...

Uforkortet

9 timer 29 min

Sweat Equity goes inside the multi-billion-dollar trend toward endurance sports and fitness to discover who's driving it, who's paying for it, and who's profiting. Bloomberg's Jason Kelly profiles the participants, entrepreneurs, and investors at the center of this movement, exploring this phenomenon in which a surge of people—led by the most affluent—are becoming increasingly obsessed with ... Les mer

189,28 kr

Sweat Equity goes inside the multi-billion-dollar trend toward endurance sports and fitness to discover who's driving it, who's paying for it, and who's profiting. Bloomberg's Jason Kelly profiles the participants, entrepreneurs, and investors at the center of this movement, exploring this phenomenon in which a surge of people—led by the most affluent—are becoming increasingly obsessed with
... Les mer
Lydbøker

The Deciding Factor

The Power of Analytics to Make Every Decision a Winner

av Josh Larry, Nash E. Rosenberger ...

Fortalt av Scott Peterson ...

Uforkortet

5 timer 13 min

In today's high-tech world, all companies are striving to create business value from digital data, but the real value in data comes from how it is used to make decisions. At the end of the day, what drives the results your company achieves is the millions of decisions made every day that are influenced by customer interactions and transactions.In this groundbreaking book, Larry Rosenberger and ... Les mer

236,53 kr

In today's high-tech world, all companies are striving to create business value from digital data, but the real value in data comes from how it is used to make decisions. At the end of the day, what drives the results your company achieves is the millions of decisions made every day that are influenced by customer interactions and transactions.In this groundbreaking book, Larry Rosenberger and
... Les mer
Lydbøker

Winning Her Business

How to Transform the Customer Experience for the World’s Most Powerful Consumers

av Bridget Brennan ...

Fortalt av Lisa Wright ...

Uforkortet

4 timer 19 min

Bridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women.**When people think about the world’s growth markets, they often envision countries like China and India. Yet they miss the largest one right here at home, no matter where you call home: women*.* With women driving 70 to ... Les mer

198,75 kr

Bridget Brennan, CEO of Female Factor, shows listeners how to win sales and grow market share by creating a customer experience that appeals to the most powerful consumers: women.**When people think about the world’s growth markets, they often envision countries like China and India. Yet they miss the largest one right here at home, no matter where you call home: women*.* With women driving 70 to
... Les mer
Lydbøker

PreachersNSneakers

Authenticity in an Age of For-Profit Faith and (Wannabe) Celebrities

av Benjamin Kirby ...

Fortalt av Joel McHale, Ben Kirby, Judah Smith ...

Uforkortet

4 timer 27 min

Founder of the phenomenon social media account PreachersNSneakers tackles how faith, capitalism, consumerism, and (wannabe) celebrity have collided and asks both believers and nonbelievers alike: how much is too much?What started as a joke account on Instagram has turned into a movement. Through this provocative project, the founder of PreachersNSneakers is helping thousands of Jesus followers ... Les mer

198,75 kr

Founder of the phenomenon social media account PreachersNSneakers tackles how faith, capitalism, consumerism, and (wannabe) celebrity have collided and asks both believers and nonbelievers alike: how much is too much?What started as a joke account on Instagram has turned into a movement. Through this provocative project, the founder of PreachersNSneakers is helping thousands of Jesus followers
... Les mer
Lydbøker

Chief Behavioral Officer

Wie Sie mit den psychologischen Erkenntnissen der Verhaltensökonomie den Unternehmenserfolg erhöhen

av Dominik Imseng ...

Fortalt av Jochen Hennecke ...

Uforkortet

3 timer 17 min

Vorteile: •Mehr Marketing-Power trotz weniger Geld fürs Marketing •Mehr Kundenerlebnis trotz weniger Geld fürs Kundenerlebnis •Mehr Innovation trotz weniger Geld für die Innovationsabteilung Zum Hörbuch: Die Verhaltensökonomie (engl. Behavioral Economics) untersucht, wie Menschen Entscheidungen treffen. Für Unternehmen sind darum die Erkenntnisse von Wirtschaftsnobelpreisträgern und ... Les mer

189,00 kr eller gratis med Kobo Plus

Vorteile: •Mehr Marketing-Power trotz weniger Geld fürs Marketing •Mehr Kundenerlebnis trotz weniger Geld fürs Kundenerlebnis •Mehr Innovation trotz weniger Geld für die Innovationsabteilung Zum Hörbuch: Die Verhaltensökonomie (engl. Behavioral Economics) untersucht, wie Menschen Entscheidungen treffen. Für Unternehmen sind darum die Erkenntnisse von Wirtschaftsnobelpreisträgern und
... Les mer
Lydbøker

Summary of Misbehaving: The Making of Behavioral Economics by Richard H. Thaler

av Readtrepreneur Publishing ...

Fortalt av Peter Prova ...

Uforkortet

1 time 14 min

Misbehaving: The Making of Behavioral Economics by Richard H. Thaler | Book Summary | Readtrepreneur(Disclaimer: This is NOT the original book, but an unofficial summary.)Winner of the Nobel Prize in Economics, Richard H. Thaler will change the way you think about economics. Misbehaving will help you make smarter, more educated decisions in an increasingly confusing world.(Note: This summary is ... Les mer

82,29 kr

Misbehaving: The Making of Behavioral Economics by Richard H. Thaler | Book Summary | Readtrepreneur(Disclaimer: This is NOT the original book, but an unofficial summary.)Winner of the Nobel Prize in Economics, Richard H. Thaler will change the way you think about economics. Misbehaving will help you make smarter, more educated decisions in an increasingly confusing world.(Note: This summary is
... Les mer
Lydbøker

ICONIC

How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction

av Scott McKain ...

Fortalt av Scott McKain ...

Uforkortet

5 timer 14 min

Scott McKain, award-winning speaker and author, explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the Ultimate Customer Experience every time.What if merely “standing out” from your competition isn’t enough to take your brand and business to the highest level? How do you become ... Les mer

189,18 kr

Scott McKain, award-winning speaker and author, explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the Ultimate Customer Experience every time.What if merely “standing out” from your competition isn’t enough to take your brand and business to the highest level? How do you become
... Les mer
Lydbøker

Breaking Twitter

Elon Musk and the Most Controversial Corporate Takeover in History

av Ben Mezrich ...

Fortalt av Will Collyer ...

Uforkortet

9 timer 5 min

From New York Times bestselling author Ben Mezrich: the book Elon Musk doesn’t want you to read.Breaking Twitter takes readers inside the darkly comic battle between one of the most intriguing, polarizing, influential men of our time—Elon Musk—and the company that represents our culture’s dearest hope for a shared global conversation. From employee accounts within Twitter headquarters to the ... Les mer

252,99 kr

From New York Times bestselling author Ben Mezrich: the book Elon Musk doesn’t want you to read.Breaking Twitter takes readers inside the darkly comic battle between one of the most intriguing, polarizing, influential men of our time—Elon Musk—and the company that represents our culture’s dearest hope for a shared global conversation. From employee accounts within Twitter headquarters to the
... Les mer

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Anbefalt for deg

Forbrukeratferd Lydbøker

Doughnut Economics

The JOLT Effect

Unreasonable Hospitality

Big data para directivos

Big data para directivos

AI Made Simple

Uncopyable You

Dumb Money

All Business Is Personal

The Manipulation Tricks You Fall For Every Day

The Scout Mindset

Souriez, Vous Êtes Filmé Et Déjà Coupable

The Day the World Stops Shopping

The Effortless Experience

Brandsplaining

User Tested

Sweat Equity

The Deciding Factor

Winning Her Business

PreachersNSneakers

Chief Behavioral Officer

Summary of Misbehaving: The Making of Behavioral Economics by Richard H. Thaler

ICONIC

Breaking Twitter