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Lydbøker

Doughnut Economics

The must-read book that redefines economics for a world in crisis

av Kate Raworth ...

Fortalt av Kate Raworth ...

Uforkortet

10 timer 49 min

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all ... Les mer

142,17 kr

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all
... Les mer
Lydbøker

The JOLT Effect

How High Performers Overcome Customer Indecision

av Matthew Dixon, Ted McKenna ...

Fortalt av Matthew Dixon, Ted McKenna ...

Uforkortet

5 timer 47 min

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... Les mer

165,70 kr

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and
... Les mer
Lydbøker

Unreasonable Hospitality

The Remarkable Power of Giving People More Than They Expect - The New York Times Bestseller

av Will Guidara ...

Fortalt av Will Guidara ...

Serie serien Unreasonable Hospitality
Uforkortet

8 timer 37 min

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull ... Les mer

180,94 kr

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull
... Les mer
Lydbøker

50 Perspectivas De Economía Conductual Para Transformar Tus Decisiones En 7 Minutos Cada Una

Descubre cómo aplicar principios de economía conductual para tomar decisiones más inteligentes y efectivas en solo 7 minutos

av Nietsnie Trebla ...

Fortalt av Voz Digital Sara G ...

Uforkortet

8 timer 51 min

Este audiolibro está narrado por una voz digital.Descubre el poder transformador de la economía conductual con '50 Perspectivas de Economía Conductual para Transformar tus Decisiones en 7 Minutos Cada Una'. Este libro ofrece un enfoque práctico y accesible a las complejidades de la toma de decisiones, desglosando 50 conceptos clave en breves capítulos que te permitirán comprender y aplicar ... Les mer

28,31 kr eller gratis med Kobo Plus

Este audiolibro está narrado por una voz digital.Descubre el poder transformador de la economía conductual con '50 Perspectivas de Economía Conductual para Transformar tus Decisiones en 7 Minutos Cada Una'. Este libro ofrece un enfoque práctico y accesible a las complejidades de la toma de decisiones, desglosando 50 conceptos clave en breves capítulos que te permitirán comprender y aplicar
... Les mer
Lydbøker

How Confidence Works

The new science of self-belief

av Ian Robertson ...

Fortalt av Ian Robertson ...

Uforkortet

9 timer 46 min

Brought to you by Penguin.Why do boys instinctively bullshit more than girls?How do economic recessions shape a generation's confidence?Can we have too much confidence and, if so, what are the consequences?Imagine we could discover something that could make us richer, healthier, longer-living, smarter, kinder, happier, more motivated and more innovative. Ridiculous, you might say... What is th... ... Les mer

168,02 kr

Brought to you by Penguin.Why do boys instinctively bullshit more than girls?How do economic recessions shape a generation's confidence?Can we have too much confidence and, if so, what are the consequences?Imagine we could discover something that could make us richer, healthier, longer-living, smarter, kinder, happier, more motivated and more innovative. Ridiculous, you might say... What is th...
... Les mer
Lydbøker

Reimagining Capitalism

Shortlisted for the FT & McKinsey Business Book of the Year Award 2020

av Rebecca Henderson ...

Fortalt av Lucinda Clare ...

Uforkortet

10 timer 39 min

Brought to you by Penguin.Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen. But it's also on the verge of destroying the planet and destabilizing society in its single-minded pursuit of maximizing shareholder value.Rebecca Henderson, McArthur University Professor at Harvard University, argues for a new framework; one ... Les mer

168,02 kr

Brought to you by Penguin.Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen. But it's also on the verge of destroying the planet and destabilizing society in its single-minded pursuit of maximizing shareholder value.Rebecca Henderson, McArthur University Professor at Harvard University, argues for a new framework; one
... Les mer
Lydbøker

Rockonomics

What the Music Industry Can Teach Us About Economics (and Our Future)

av Alan Krueger ...

Fortalt av Fred Berman ...

Uforkortet

9 timer 6 min

'An entertaining guide to economics by a former adviser to Barack Obama that uses the lessons of the music business to explain what is happening in the rest of the world' The Times, Books of the YearAlan Krueger, the former chairman of the president's Council of Economic Advisers, uses the music industry, from rock artists to music executives, from managers to promoters, as a way in to explain the ... Les mer

302,90 kr

'An entertaining guide to economics by a former adviser to Barack Obama that uses the lessons of the music business to explain what is happening in the rest of the world' The Times, Books of the YearAlan Krueger, the former chairman of the president's Council of Economic Advisers, uses the music industry, from rock artists to music executives, from managers to promoters, as a way in to explain the
... Les mer
Lydbøker

Choose

The Single Most Important Decision Before Starting Your Business

av Ryan Levesque ...

Fortalt av Ryan Levesque ...

Uforkortet

4 timer 32 min

For the past 1 years, Inc. 5 CEO and #1 national best-selling author, Ryan Levesque--featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur--hasguided thousands of entrepreneurs through the journey of answering this question. One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional ... Les mer

94,69 kr

For the past 1 years, Inc. 5 CEO and #1 national best-selling author, Ryan Levesque--featured for his work in the Wall Street Journal, USA Today, Forbes, and Entrepreneur--hasguided thousands of entrepreneurs through the journey of answering this question. One of the biggest reasons why so many new businesses fail is because in the quest to decide what business to start, most of the conventional
... Les mer
Lydbøker

Real Influence

Persuade Without Pushing and Gain Without Giving In

av Mark Goulston, Dr. John Ullmen ...

Fortalt av Arthur Morey ...

Uforkortet

7 timer 28 min

Authentic influence is about more than creating a strong initial connection--it’s about sustaining professional relationships long after an agreement has been reached.When others sense they are being pushed, their guard goes up. In business interactions, even if the person you are pitching to does comply with your requests, lingering resentment may undermine the relationship forever. So why do ... Les mer

227,15 kr

Authentic influence is about more than creating a strong initial connection--it’s about sustaining professional relationships long after an agreement has been reached.When others sense they are being pushed, their guard goes up. In business interactions, even if the person you are pitching to does comply with your requests, lingering resentment may undermine the relationship forever. So why do
... Les mer
Lydbøker

What Americans Really Want...Really

The Truth About Our Hopes, Dreams, and Fears

av Dr. Frank Luntz ...

Fortalt av Dr. Frank Luntz, L.J. Ganser ...

Uforkortet

11 timer 43 min

No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift. Businesses everywhere are trying to market ... Les mer

288,99 kr

No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift. Businesses everywhere are trying to market
... Les mer
Lydbøker

HUMAN BEHAVIOR: Learn how to Read People through Body Language and to Manipulate them with the Art of Persuasion

av Matthew Varner ...

Fortalt av dms ...

Uforkortet

7 timer 9 min

Human behavior is the response of individuals or groups of humans internal and external stimuli. It refers to the array of every physical action and observable associated with individuals, as well as the human race.This book is a complete guide written to be heard, designed to teach you more about human behavior. In this book you'll get proven techniques for reading human behavior, tips for ... Les mer

141,56 kr eller gratis med Kobo Plus

Human behavior is the response of individuals or groups of humans internal and external stimuli. It refers to the array of every physical action and observable associated with individuals, as well as the human race.This book is a complete guide written to be heard, designed to teach you more about human behavior. In this book you'll get proven techniques for reading human behavior, tips for
... Les mer
Lydbøker

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a Bestseller

av M.V. Milan ...

Fortalt av Marcus Mulenga ...

Uforkortet

28 min

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple products that are bestsellers. This would make sure you are continuously raking in huge profits. But if you are just starting your own online business ... Les mer

47,25 kr eller gratis med Kobo Plus

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple products that are bestsellers. This would make sure you are continuously raking in huge profits. But if you are just starting your own online business
... Les mer
Lydbøker

Jytte fra Marketing er desværre gået for i dag

Sådan bruger du adfærdsdesign til at skabe forandringer i den virkelige verden

av Morten Münster, Helle Harder ...

Fortalt av Morten Rønnelund ...

Serie Lydbok 1 - Jytte-serien
Uforkortet

7 timer 29 min

Barack Obama brugte det som sin hemmelige konkurrencefordel til at vinde to valg. Virksomheder som Google, Amazon og Novo Nordisk bruger det til at skabe innovation, øge compliance, forbedre arbejdsmiljøet og sælge flere produkter. Og succesfulde ledergrupper i C20-indekset er begyndt at bruge det som deres foretrukne strategiske greb.Men hvad er det for en indsigt, der her er tale om? Svaret er ... Les mer

180,69 kr

Barack Obama brugte det som sin hemmelige konkurrencefordel til at vinde to valg. Virksomheder som Google, Amazon og Novo Nordisk bruger det til at skabe innovation, øge compliance, forbedre arbejdsmiljøet og sælge flere produkter. Og succesfulde ledergrupper i C20-indekset er begyndt at bruge det som deres foretrukne strategiske greb.Men hvad er det for en indsigt, der her er tale om? Svaret er
... Les mer
Lydbøker

Customer Acquisition Bundle, 2 in 1 Bundle

av Hazel Cary, Arin Marlowe ...

Fortalt av Marcus Mulenga ...

Uforkortet

15 min

Customer Acquisition Bundle, 2 in 1 Bundle: Thanks for the Feedback and The Referral EngineTwo of the best ways to acquire more customers are through referrals and testimonials from your current customers. And the best thing about this is it doesn’t really cost you anything. Referral marketing is one of the most effective forms of marketing strategy there is but it is often overlooked. If you look ... Les mer

76,69 kr eller gratis med Kobo Plus

Customer Acquisition Bundle, 2 in 1 Bundle: Thanks for the Feedback and The Referral EngineTwo of the best ways to acquire more customers are through referrals and testimonials from your current customers. And the best thing about this is it doesn’t really cost you anything. Referral marketing is one of the most effective forms of marketing strategy there is but it is often overlooked. If you look
... Les mer
Lydbøker

Decoding Consumer Choices: Advanced Strategies for Analyzing and Influencing Buying Patterns

av Jewell Mcfarland ...

Fortalt av Digital Voice Matt G ...

Uforkortet

3 timer 19 min

This audiobook is narrated by a digital voice.Unveil the intricate world of consumer behavior with this comprehensive guide. Discover advanced strategies for analyzing and influencing buying patterns. Understand the psychological, social, and cultural factors that drive consumer choices, empowering you to craft effective marketing campaigns.Explore a wealth of research-backed insights, including ... Les mer

42,89 kr eller gratis med Kobo Plus

This audiobook is narrated by a digital voice.Unveil the intricate world of consumer behavior with this comprehensive guide. Discover advanced strategies for analyzing and influencing buying patterns. Understand the psychological, social, and cultural factors that drive consumer choices, empowering you to craft effective marketing campaigns.Explore a wealth of research-backed insights, including
... Les mer
Lydbøker

This Is Marketing

You Can't Be Seen Until You Learn to See

av Seth Godin ...

Fortalt av Seth Godin ...

Uforkortet

7 timer 2 min

**#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business ... Les mer

165,70 kr

**#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business
... Les mer
Lydbøker

Make me not me

Product stories as sales driver and identity builder

av Ingemar Fredriksson ...

Fortalt av Richard Kemp ...

Serie Lydbok 3 - A few percent more
Uforkortet

8 timer 29 min

Do we really need more consumer ‘stuff’? While most everyone will answer ‘No,’ we still see thousands of new products and services launched every day.These compete for our attention with already inundated markets filled with existing products – in the midst of the most intense information flows in history.Traditional adverts are not a cost-effective solution and like much more.So how can you ... Les mer

179,00 kr

Do we really need more consumer ‘stuff’? While most everyone will answer ‘No,’ we still see thousands of new products and services launched every day.These compete for our attention with already inundated markets filled with existing products – in the midst of the most intense information flows in history.Traditional adverts are not a cost-effective solution and like much more.So how can you
... Les mer
Lydbøker

Art of Psychological Warfare, The

Discover How to Defend Yourself from Mental Manipulation and Learn Dark Techniques to Mislead, Intimidate, Demoralise and Influence the Thinking or Behaviour of Your Enemies

av Christopher Kingler ...

Fortalt av Russell Newton ...

Uforkortet

3 timer 3 min

Is it really possible to invade an enemy's mind and win without a fight?Have you ever wondered why politicians, speakers and performers get everything they want?Are you tired of others always getting the better of you at work or in the rest of your life?Do modern life-hack tips always seem repetitive to you?If you ask yourself these questions, the answer is: The Art of Psychological Warfare ... Les mer

56,72 kr eller gratis med Kobo Plus

Is it really possible to invade an enemy's mind and win without a fight?Have you ever wondered why politicians, speakers and performers get everything they want?Are you tired of others always getting the better of you at work or in the rest of your life?Do modern life-hack tips always seem repetitive to you?If you ask yourself these questions, the answer is: The Art of Psychological Warfare
... Les mer
Lydbøker

The Complete Strategy Guide to Day Trading for a Living in 2019: Revealing the Best Up-to-Date Forex, Options, Stock and Swing Trading Strategies of 2019 (Beginners Guide)

av Mark Vogel ...

Fortalt av Jason Belvill ...

Uforkortet

3 timer 16 min

Do you want to start Trading and live your best life? Are you looking to make money fast? Then this book is for you!This book will give you the potential to take a small sum of money and turn it into a larger sum of money within the same day! What more could you possibly want? It doesn’t get much better than that. After reading this book, it’s safe to say that you’ll never want to work a normal ... Les mer

109,29 kr eller gratis med Kobo Plus

Do you want to start Trading and live your best life? Are you looking to make money fast? Then this book is for you!This book will give you the potential to take a small sum of money and turn it into a larger sum of money within the same day! What more could you possibly want? It doesn’t get much better than that. After reading this book, it’s safe to say that you’ll never want to work a normal
... Les mer
Lydbøker

How to be Strategic

av Fred Pelard ...

Fortalt av Jon Glover ...

Uforkortet

7 timer 43 min

Brought to you by Penguin.Being strategic is a critical skill. It enables you to solve problems on a day-to-day basis while also keeping an eye on the long term, anticipating and mitigating opportunities and threats along the way.How to be Strategic is your accessible but comprehensive guide to strategic thinking in any situation. Fred Pelard distills 20 years' experience training executives at ... Les mer

168,02 kr

Brought to you by Penguin.Being strategic is a critical skill. It enables you to solve problems on a day-to-day basis while also keeping an eye on the long term, anticipating and mitigating opportunities and threats along the way.How to be Strategic is your accessible but comprehensive guide to strategic thinking in any situation. Fred Pelard distills 20 years' experience training executives at
... Les mer
Lydbøker

The Power of Not Thinking

Why We Should Stop Thinking and Start Trusting Our Bodies

av Dr Simon Roberts ...

Fortalt av Jonathan Keeble ...

Uforkortet

8 timer 27 min

SHORTLISTED FOR BEST SPECIALIST BUSINESS BOOK AT THE BUSINESS BOOK AWARDS 2021Have you ever relied on your hand to remember your pin rather than your memory?Or acted out a golf stroke before going for it?Or listened to your gut on a big decision?In this insightful new book, leading business anthropologist Simon Roberts breaks down the revolutionary idea of embodied knowledge: the information... ... Les mer

384,59 kr

SHORTLISTED FOR BEST SPECIALIST BUSINESS BOOK AT THE BUSINESS BOOK AWARDS 2021Have you ever relied on your hand to remember your pin rather than your memory?Or acted out a golf stroke before going for it?Or listened to your gut on a big decision?In this insightful new book, leading business anthropologist Simon Roberts breaks down the revolutionary idea of embodied knowledge: the information...
... Les mer
Lydbøker

Gouged

The End of a Fair Price - and What That Means for Your Wallet

av Lindsay Owens ...

Uforkortet

7 timer 50 min

Landlords are using software to band together and organise artificial rent hikes. Uber is spiking the price of rides when your phone's about to die. And without drivers' knowledge, car companies are installing software that reports your driving behaviour to insurance companies, so they can collude against you on insurance prices.Instead of merely driving down costs, companies are now laser-focused ... Les mer

302,90 kr

FORHÅNDSBESTILL

Landlords are using software to band together and organise artificial rent hikes. Uber is spiking the price of rides when your phone's about to die. And without drivers' knowledge, car companies are installing software that reports your driving behaviour to insurance companies, so they can collude against you on insurance prices.Instead of merely driving down costs, companies are now laser-focused
... Les mer
Lydbøker

Clean

The New Science of Skin

av James Hamblin ...

Fortalt av Barrett Leddy ...

Uforkortet

7 timer 11 min

**Named a Best Book of 2020 by NPR and Vanity FairOne of Smithsonian's Ten Best Science Books of 2020“A searching and vital explication of germ theory, social norms, and what the modern era is really doing to our bodies and our psyches.” —Vanity FairA preventative medicine physician and staff writer for The Atlantic explains the surprising and unintended effects of our hygiene practices in this ... Les mer

165,70 kr

**Named a Best Book of 2020 by NPR and Vanity FairOne of Smithsonian's Ten Best Science Books of 2020“A searching and vital explication of germ theory, social norms, and what the modern era is really doing to our bodies and our psyches.” —Vanity FairA preventative medicine physician and staff writer for The Atlantic explains the surprising and unintended effects of our hygiene practices in this
... Les mer
Lydbøker

The Art of Excellent Products

Enchanting Customers with Premium Brand Experiences

av Riccardo Illy ...

Fortalt av Sam Rushton ...

Uforkortet

6 timer 16 min

Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations.While it is no secret that Italians create superior products that both withstand the threat of ongoing competition and stand the test of time, the specific business ... Les mer

227,15 kr

Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations.While it is no secret that Italians create superior products that both withstand the threat of ongoing competition and stand the test of time, the specific business
... Les mer

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Anbefalt for deg

Forbrukeratferd Lydbøker

Doughnut Economics

The JOLT Effect

Unreasonable Hospitality

50 Perspectivas De Economía Conductual Para Transformar Tus Decisiones En 7 Minutos Cada Una

How Confidence Works

Reimagining Capitalism

Rockonomics

Choose

Real Influence

What Americans Really Want...Really

HUMAN BEHAVIOR: Learn how to Read People through Body Language and to Manipulate them with the Art of Persuasion

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a Bestseller

Jytte fra Marketing er desværre gået for i dag

Customer Acquisition Bundle, 2 in 1 Bundle

Decoding Consumer Choices: Advanced Strategies for Analyzing and Influencing Buying Patterns

This Is Marketing

Make me not me

Art of Psychological Warfare, The

The Complete Strategy Guide to Day Trading for a Living in 2019: Revealing the Best Up-to-Date Forex, Options, Stock and Swing Trading Strategies of 2019 (Beginners Guide)

How to be Strategic

The Power of Not Thinking

Gouged

Clean

The Art of Excellent Products