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Lydbøker

50 Perspectivas De Economía Conductual Para Transformar Tus Decisiones En 7 Minutos Cada Una

Descubre cómo aplicar principios de economía conductual para tomar decisiones más inteligentes y efectivas en solo 7 minutos

av Nietsnie Trebla ...

Fortalt av Voz Digital Sara G ...

Uforkortet

8 timer 51 min

Este audiolibro está narrado por una voz digital.Descubre el poder transformador de la economía conductual con '50 Perspectivas de Economía Conductual para Transformar tus Decisiones en 7 Minutos Cada Una'. Este libro ofrece un enfoque práctico y accesible a las complejidades de la toma de decisiones, desglosando 50 conceptos clave en breves capítulos que te permitirán comprender y aplicar ... Les mer

28,31 kr eller gratis med Kobo Plus

Este audiolibro está narrado por una voz digital.Descubre el poder transformador de la economía conductual con '50 Perspectivas de Economía Conductual para Transformar tus Decisiones en 7 Minutos Cada Una'. Este libro ofrece un enfoque práctico y accesible a las complejidades de la toma de decisiones, desglosando 50 conceptos clave en breves capítulos que te permitirán comprender y aplicar
... Les mer
Lydbøker

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a Bestseller

av M.V. Milan ...

Fortalt av Marcus Mulenga ...

Uforkortet

28 min

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple products that are bestsellers. This would make sure you are continuously raking in huge profits. But if you are just starting your own online business ... Les mer

47,25 kr eller gratis med Kobo Plus

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a BestsellerIn order to have a successful and profitable business, the ideal situation is to be able to sell multiple products that are bestsellers. This would make sure you are continuously raking in huge profits. But if you are just starting your own online business
... Les mer
Lydbøker

Ne Plus Subir, Reprenez le Pouvoir sur Votre Argent

av Eric Giegelmann ...

Fortalt av Voix Numérique Florian G ...

Serie Lydbok 17 - Économie, finance et travail
Uforkortet

2 timer 41 min

Ce livre audio est narré par une voix numérique.Gérer son budget pour survivre – Et reprendre le pouvoir sur votre argentAuteur : Eric GiegelmannDans un monde où chaque centime compte, reprendre le contrôle de ses finances est devenu une question de survie autant que de liberté. Ce livre est un guide pratique, accessible et motivant pour toutes celles et ceux qui souhaitent sortir du surende... ... Les mer

18,94 kr eller gratis med Kobo Plus

Ce livre audio est narré par une voix numérique.Gérer son budget pour survivre – Et reprendre le pouvoir sur votre argentAuteur : Eric GiegelmannDans un monde où chaque centime compte, reprendre le contrôle de ses finances est devenu une question de survie autant que de liberté. Ce livre est un guide pratique, accessible et motivant pour toutes celles et ceux qui souhaitent sortir du surende...
... Les mer
Lydbøker

The Brain Sell

When Science Meets Shopping; How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop

av Dr. David Lewis ...

Fortalt av Steven Menasche ...

Uforkortet

9 timer 26 min

Science has made the leap from the lab to come to a store near you—and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume.From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing ... Les mer

283,87 kr

Science has made the leap from the lab to come to a store near you—and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume.From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing
... Les mer
Lydbøker

Superfandom

How Our Obsessions Are Changing What We Buy and Who We Are

av Zoe Fraade-Blanar, Aaron M. Glazer ...

Fortalt av Josh Bloomberg ...

Uforkortet

8 timer 27 min

As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given all organizations?from traditional businesses to tech startups?direct, real-time access to their most devoted consumers, and it's easy to forget that this access flows both ways. This is the new "fandom-based economy": a convergence of brand ... Les mer

293,43 kr

As fandom sheds its longtime stigmas of geekiness and hysteria, fans are demanding more from the celebrities and brands they love. Digital tools have given all organizations?from traditional businesses to tech startups?direct, real-time access to their most devoted consumers, and it's easy to forget that this access flows both ways. This is the new "fandom-based economy": a convergence of brand
... Les mer
Lydbøker

Wikinomics. Die Revolution im Netz

av Anthony D. Williams, Anthony D. Williams, Don Tapscott, Don Tapscott ...

Fortalt av Wolfgang Vogler ...

Uforkortet

14 timer 21 min

Wie verändert das Web 2.0 unsere Gesellschaft und die Unternehmenskultur? In ihrem Bestseller "Wikinomics" analysieren Don Tapscott und Anthony D. Williams, wie die Zusammenarbeit von Millionen Usern an Projekten wie Foren, Wikis oder sozialen Medien funktioniert und welche Chancen sie bietet. Sie zeichnen das Bild einer Kultur der Kooperation und des geteilten Wissens, die die bisherigen ... Les mer

75,00 kr eller gratis med Kobo Plus

Wie verändert das Web 2.0 unsere Gesellschaft und die Unternehmenskultur? In ihrem Bestseller "Wikinomics" analysieren Don Tapscott und Anthony D. Williams, wie die Zusammenarbeit von Millionen Usern an Projekten wie Foren, Wikis oder sozialen Medien funktioniert und welche Chancen sie bietet. Sie zeichnen das Bild einer Kultur der Kooperation und des geteilten Wissens, die die bisherigen
... Les mer
Lydbøker

Winning Over Customers Bundle, 2 in 1 Bundle: Pillars of Customer Success and The Thank You Economy

av Ralph Headley, and Steven Porter ...

Fortalt av Marcus Mulenga ...

Uforkortet

27 min

Winning Over Customers Bundle, 2 in 1 Bundle: Pillars of Customer Success and The Thank You EconomyCustomers are the lifeblood of your business, no one can deny that. But do you focus all your attention on attracting new customers all the time? Or do you remember to pay special attention to your regular and loyal customers. This is actually an issue that many business owners have today. They focus ... Les mer

85,12 kr eller gratis med Kobo Plus

Winning Over Customers Bundle, 2 in 1 Bundle: Pillars of Customer Success and The Thank You EconomyCustomers are the lifeblood of your business, no one can deny that. But do you focus all your attention on attracting new customers all the time? Or do you remember to pay special attention to your regular and loyal customers. This is actually an issue that many business owners have today. They focus
... Les mer
Lydbøker

Digital Consciousness

av Tenille Bentley ...

Fortalt av Russell Stamets ...

Uforkortet

3 timer 57 min

"Let me thank you Tenille, because you are providing the world with great information that's necessary for evolution, and to me that's a service that is part of this whole evolutionary up-wising" Bruce H. Lipton, Ph.D"Wow inspiring Tenille, I loved your warm natured format, thank you for sharing your amazing platform" Dr John DemartiniTenille offers insightful, thoughtful perspectives and ... Les mer

141,56 kr eller gratis med Kobo Plus

"Let me thank you Tenille, because you are providing the world with great information that's necessary for evolution, and to me that's a service that is part of this whole evolutionary up-wising" Bruce H. Lipton, Ph.D"Wow inspiring Tenille, I loved your warm natured format, thank you for sharing your amazing platform" Dr John DemartiniTenille offers insightful, thoughtful perspectives and
... Les mer
Lydbøker

Marketing in the AI Era

Why Personalization Wins the Customer Experience

av Yaniv Navot ...

Fortalt av Paige McKinney, Christopher C. Odom ...

Uforkortet

4 timer 20 min

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can ... Les mer

198,75 kr

Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can
... Les mer
Lydbøker

Accountable

The Rise of Citizen Capitalism

av Michael O'Leary, Warren Valdmanis ...

Fortalt av Joe Knezevich ...

Uforkortet

9 timer 5 min

“More than ever before, this is the book our economy needs.” – Dr. Rajiv Shah**, president** of the Rockefeller Foundation“Unwilling to settle for easy answers or superficial changes, O’Leary and Valdmanis push us all to ask more of our economic system.” – Senator Michael F. BennetThis provocative book takes us insi... ... Les mer

258,65 kr

“More than ever before, this is the book our economy needs.” – Dr. Rajiv Shah**, president** of the Rockefeller Foundation“Unwilling to settle for easy answers or superficial changes, O’Leary and Valdmanis push us all to ask more of our economic system.” – Senator Michael F. BennetThis provocative book takes us insi...
... Les mer
Lydbøker

Going Public

How Silicon Valley Rebels Loosened Wall Street’s Grip on the IPO and Sparked a Revolution

av Dakin Campbell ...

Fortalt av Brian Troxell ...

Uforkortet

11 timer 47 min

A behind-the-scenes tour of the high-stakes world of IPOs and how a visionary band of startup executives, venture capitalists, and maverick bankers has launched a crusade to upend the traditional IPO as we know it.GOING PUBLIC is a character-driven narrative centered on the last five years of unparalleled change in how technology startups sell shares to the public. Initial public offerings, or ... Les mer

252,99 kr

A behind-the-scenes tour of the high-stakes world of IPOs and how a visionary band of startup executives, venture capitalists, and maverick bankers has launched a crusade to upend the traditional IPO as we know it.GOING PUBLIC is a character-driven narrative centered on the last five years of unparalleled change in how technology startups sell shares to the public. Initial public offerings, or
... Les mer
Lydbøker

Unlock the Psychology of Buyer Behavior

How to Understand and Influence Customers

av Silas Mary ...

Fortalt av Digital Voice Archie G ...

Uforkortet

2 timer 56 min

This audiobook is narrated by a digital voice.Unlock the Psychology of Buyer Behavior: How to Understand and Influence CustomersWhy do people buy? What makes them choose one brand over another? The key to increasing sales isn’t just better marketing—it’s understanding the psychology behind every purchase decision. When you know how customers think, you can create offers they can’t resist.This book ... Les mer

75,75 kr eller gratis med Kobo Plus

This audiobook is narrated by a digital voice.Unlock the Psychology of Buyer Behavior: How to Understand and Influence CustomersWhy do people buy? What makes them choose one brand over another? The key to increasing sales isn’t just better marketing—it’s understanding the psychology behind every purchase decision. When you know how customers think, you can create offers they can’t resist.This book
... Les mer
Lydbøker

Breaking Twitter

Elon Musk and the Most Controversial Corporate Takeover in History

av Ben Mezrich ...

Fortalt av Will Collyer ...

Uforkortet

9 timer 5 min

From New York Times bestselling author Ben Mezrich: the book Elon Musk doesn’t want you to read.Breaking Twitter takes readers inside the darkly comic battle between one of the most intriguing, polarizing, influential men of our time—Elon Musk—and the company that represents our culture’s dearest hope for a shared global conversation. From employee accounts within Twitter headquarters to the ... Les mer

252,99 kr

From New York Times bestselling author Ben Mezrich: the book Elon Musk doesn’t want you to read.Breaking Twitter takes readers inside the darkly comic battle between one of the most intriguing, polarizing, influential men of our time—Elon Musk—and the company that represents our culture’s dearest hope for a shared global conversation. From employee accounts within Twitter headquarters to the
... Les mer
Lydbøker

Swiped

How to Protect Yourself in a World Full of Scammers, Phishers, and Identity Thieves

av Adam Levin ...

Uforkortet

7 timer 23 min

Increasingly, identity theft is a fact of life. We might once have hoped to protect ourselves from hackers with airtight passwords and aggressive spam folders, and those are good ideas as far as they go. But the truth is, there are people out there -- a lot of them -- who treat stealing your identity as a full-time job.One such company is a nameless firm located in Russia, which has a trove of ... Les mer

331,21 kr

Increasingly, identity theft is a fact of life. We might once have hoped to protect ourselves from hackers with airtight passwords and aggressive spam folders, and those are good ideas as far as they go. But the truth is, there are people out there -- a lot of them -- who treat stealing your identity as a full-time job.One such company is a nameless firm located in Russia, which has a trove of
... Les mer
Lydbøker

16 HUMAN DESIRES THAT MAKE PEOPLE BUY, THE

av Reecejames Wideman ...

Fortalt av Reecejames Wideman ...

Uforkortet

5 min

Unlock the psychology behind every purchase you’ve ever made — and every purchase your customers will make next.In this powerful, fast-paced audiobook, Reecejames Wideman breaks down the 16 core human desires that drive all consumer behavior.Whether you’re a creator, entrepreneur, coach, or simply someone who wants to understand people better, this audiobook gives you the blueprint to influence ... Les mer

66,19 kr eller gratis med Kobo Plus

Unlock the psychology behind every purchase you’ve ever made — and every purchase your customers will make next.In this powerful, fast-paced audiobook, Reecejames Wideman breaks down the 16 core human desires that drive all consumer behavior.Whether you’re a creator, entrepreneur, coach, or simply someone who wants to understand people better, this audiobook gives you the blueprint to influence
... Les mer
Lydbøker

The Inner Game of Selling

Discovering the Hidden Forces that Determine Your Success

av Ron Willingham ...

Fortalt av Ron Willingham ...

Forkortet

2 timer 17 min

Selling is 85% emotional and 15% logical.Forget everything you've been taught about selling -- forget the hardsell, forget negotiation strategies, forget those closing techniques. In The Inner Game of Selling, Ron Willingham debunks the familiar myths about "sales skills," showing that those tired methods are too shallow and manipulative to do anything but alienate potential customers and drain ... Les mer

141,94 kr

Selling is 85% emotional and 15% logical.Forget everything you've been taught about selling -- forget the hardsell, forget negotiation strategies, forget those closing techniques. In The Inner Game of Selling, Ron Willingham debunks the familiar myths about "sales skills," showing that those tired methods are too shallow and manipulative to do anything but alienate potential customers and drain
... Les mer
Lydbøker

The Customer of the Future

10 Guiding Principles for Winning Tomorrow's Business

av Blake Morgan ...

Fortalt av Lisa Larsen ...

Uforkortet

6 timer 38 min

With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow's customers need to be targeted today!Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo ... Les mer

227,15 kr

With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow's customers need to be targeted today!Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo
... Les mer
Lydbøker

The Brand Benefits Playbook

Why Customers Aren't Buying What You're Selling--And What to Do About It

av Allen Weiss, PhD, Debbie J. MacInnis, PhD ...

Fortalt av Allen Weiss ...

Uforkortet

7 timer 30 min

Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.Drs. Allen Weiss ... Les mer

151,40 kr

Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.Drs. Allen Weiss
... Les mer
Lydbøker

Kiasunomics 2: Economic Insights for Everyday Life

av Sumit Agarwal, Ang Swee Hoon, Sing Tien Foo ...

Fortalt av Timothy Go ...

Uforkortet

8 timer 21 min

Have you ever wondered how one can save from taxi rides during surge pricing? Why you would shop more under sunny weather? What effects does a bankrupt neighbour have on residents living in the estate? How do people perceive risks during the coronavirus pandemic? Kiasunomics©2 explores these issues and more in a light-hearted and easy-to-understand manner, by showing the economic ramifications of ... Les mer

119,00 kr

Have you ever wondered how one can save from taxi rides during surge pricing? Why you would shop more under sunny weather? What effects does a bankrupt neighbour have on residents living in the estate? How do people perceive risks during the coronavirus pandemic? Kiasunomics©2 explores these issues and more in a light-hearted and easy-to-understand manner, by showing the economic ramifications of
... Les mer
Lydbøker

Customer Love

Great Stories About Great Service

av Mac Anderson ...

Fortalt av Derek Shetterly ...

Uforkortet

1 time 19 min

If your organization's goal is to create a lasting service culture...you're going to love Customer Love! Mac Anderson has compiled a fantastic book filled with unforgettable true stories about individuals and companies who have "wowed" their customers and turned them into raving fans!In Customer Love. great stories about great service" you will explore 24 unforgettable stories about phenomenal ... Les mer

151,31 kr

If your organization's goal is to create a lasting service culture...you're going to love Customer Love! Mac Anderson has compiled a fantastic book filled with unforgettable true stories about individuals and companies who have "wowed" their customers and turned them into raving fans!In Customer Love. great stories about great service" you will explore 24 unforgettable stories about phenomenal
... Les mer
Lydbøker

This Is Marketing

You Can't Be Seen Until You Learn to See

av Seth Godin ...

Fortalt av Seth Godin ...

Uforkortet

7 timer 2 min

**#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business ... Les mer

165,70 kr

**#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business
... Les mer
Lydbøker

Make me not me

Product stories as sales driver and identity builder

av Ingemar Fredriksson ...

Fortalt av Richard Kemp ...

Serie Lydbok 3 - A few percent more
Uforkortet

8 timer 29 min

Do we really need more consumer ‘stuff’? While most everyone will answer ‘No,’ we still see thousands of new products and services launched every day.These compete for our attention with already inundated markets filled with existing products – in the midst of the most intense information flows in history.Traditional adverts are not a cost-effective solution and like much more.So how can you ... Les mer

179,00 kr

Do we really need more consumer ‘stuff’? While most everyone will answer ‘No,’ we still see thousands of new products and services launched every day.These compete for our attention with already inundated markets filled with existing products – in the midst of the most intense information flows in history.Traditional adverts are not a cost-effective solution and like much more.So how can you
... Les mer
Lydbøker

Quantum Marketing

Mastering the New Marketing Mindset for Tomorrow's Consumers

av Raja Rajamannar ...

Fortalt av Josh Childs ...

Uforkortet

6 timer 12 min

Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption.As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in ... Les mer

227,15 kr

Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption.As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in
... Les mer
Lydbøker

Work Shop

The consumer-driven transformation of Commercial Real Estate

av Joe Brady ...

Fortalt av Joe Brady ...

Uforkortet

4 timer 50 min

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service ... Les mer

104,06 kr eller gratis med Kobo Plus

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service
... Les mer

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Anbefalt for deg

Forbrukeratferd Lydbøker

50 Perspectivas De Economía Conductual Para Transformar Tus Decisiones En 7 Minutos Cada Una

Selling 101: The Ultimate Guide to Best Selling Techniques, Discover Effective Strategies on How To Make Even an Unknown Product Be a Bestseller

Ne Plus Subir, Reprenez le Pouvoir sur Votre Argent

The Brain Sell

Superfandom

Wikinomics. Die Revolution im Netz

Winning Over Customers Bundle, 2 in 1 Bundle: Pillars of Customer Success and The Thank You Economy

Digital Consciousness

Marketing in the AI Era

Accountable

Going Public

Unlock the Psychology of Buyer Behavior

Breaking Twitter

Swiped

16 HUMAN DESIRES THAT MAKE PEOPLE BUY, THE

The Inner Game of Selling

The Customer of the Future

The Brand Benefits Playbook

Kiasunomics 2: Economic Insights for Everyday Life

Customer Love

This Is Marketing

Make me not me

Quantum Marketing

Work Shop