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Lydbøker

The JOLT Effect

How High Performers Overcome Customer Indecision

av Matthew Dixon, Ted McKenna ...

Fortalt av Matthew Dixon, Ted McKenna ...

Uforkortet

5 timer 47 min

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and ... Les mer

165,70 kr

From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more salesIn sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and
... Les mer
Lydbøker

Unreasonable Hospitality

The Remarkable Power of Giving People More Than They Expect - The New York Times Bestseller

av Will Guidara ...

Fortalt av Will Guidara ...

Serie serien Unreasonable Hospitality
Uforkortet

8 timer 37 min

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull ... Les mer

180,94 kr

**Brought to you by Penguin.Essential lessons in hospitality for every business, from the former co-owner of legendary restaurant Eleven Madison Park.**Will Guidara was twenty-six when he took the helm of Eleven Madison Park, a struggling two-star brasserie that had never quite lived up to its majestic room. Eleven years later, EMP was named the best restaurant in the world.How did Guidara pull
... Les mer
Lydbøker

Doughnut Economics

The must-read book that redefines economics for a world in crisis

av Kate Raworth ...

Fortalt av Kate Raworth ...

Uforkortet

10 timer 49 min

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all ... Les mer

142,17 kr

Brought to you by Penguin.Economics is broken. It has failed to predict, let alone prevent, financial crises that have shaken the foundations of our societies. Its outdated theories have permitted a world in which extreme poverty persists while the wealth of the super-rich grows year on year. And its blind spots have led to policies that are degrading the living world on a scale that threatens all
... Les mer
Lydbøker

Mindmasters (Gary Tiedmann narration)

The Data-Driven Science of Predicting and Changing Human Behavior

av Sandra Matz ...

Fortalt av Gary Tiedemann ...

Uforkortet

6 timer 37 min

As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In ... Les mer

189,28 kr

As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In
... Les mer
Lydbøker

The Customer-Base Audit

The First Step on the Journey to Customer Centricity

av Peter Fader, Bruce Hardie, Michael Ross ...

Fortalt av Walter Dixon ...

Uforkortet

4 timer 42 min

As a leader in your organization, you will be very familiar with your organization's key financial statements and monthly management reports. You may have spent countless hours discussing budgets and expenditures.But how much time have you spent reflecting on the fact that these revenues are generated by actual customers—the people who pull out their wallets and pay for your products and services? ... Les mer

189,28 kr

As a leader in your organization, you will be very familiar with your organization's key financial statements and monthly management reports. You may have spent countless hours discussing budgets and expenditures.But how much time have you spent reflecting on the fact that these revenues are generated by actual customers—the people who pull out their wallets and pay for your products and services?
... Les mer
Lydbøker

Irreplaceable

How to Create Extraordinary Places that Bring People Together

av Kevin Ervin Kelley ...

Fortalt av Kevin Ervin Kelley ...

Uforkortet

7 timer 39 min

Do we still need physical places like grocery stores, restaurants, and office buildings? Or will the "Replacement Economy" led by the tech titans and retail giants wipe out these venues in their rapid ascent to unicorn status?What about museums, universities, and performing arts venues? Considering the power of technology today, can't we replace these relics with faster, cheaper, and more ... Les mer

189,28 kr

Do we still need physical places like grocery stores, restaurants, and office buildings? Or will the "Replacement Economy" led by the tech titans and retail giants wipe out these venues in their rapid ascent to unicorn status?What about museums, universities, and performing arts venues? Considering the power of technology today, can't we replace these relics with faster, cheaper, and more
... Les mer
Lydbøker

This Is Personal

The Art of Delivering the Right Email at the Right Time

av Brennan Dunn ...

Fortalt av Matt Weisgerber ...

Uforkortet

6 timer 14 min

Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy.This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales.Author ... Les mer

151,40 kr

Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy.This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales.Author
... Les mer
Lydbøker

The Brand Benefits Playbook

Why Customers Aren't Buying What You're Selling--And What to Do About It

av Allen Weiss, PhD, Debbie J. MacInnis, PhD ...

Fortalt av Allen Weiss ...

Uforkortet

7 timer 30 min

Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.Drs. Allen Weiss ... Les mer

151,40 kr

Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.Drs. Allen Weiss
... Les mer
Lydbøker

The Human Experience

How to make life better for your customers and create a more successful organization

av John Sills ...

Fortalt av Simon Shepherd ...

Uforkortet

6 timer 54 min

Bloomsbury presents The Human Experience by John Sills, read by Simon ShepherdThe essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Leadership Book of the Year 2023, as awarded by the Institute of LeadershipAcross all sectors, organizations’ fixation with functionality has meant that the 'human' elements of the ... Les mer

180,94 kr

Bloomsbury presents The Human Experience by John Sills, read by Simon ShepherdThe essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Leadership Book of the Year 2023, as awarded by the Institute of LeadershipAcross all sectors, organizations’ fixation with functionality has meant that the 'human' elements of the
... Les mer
Lydbøker

The Big Myth

How American Business Taught Us to Loathe Government and Love the Free Market

av Naomi Oreskes, Erik M. Conway ...

Fortalt av Liza Seneca ...

Uforkortet

21 timer 27 min

Bloomsbury presents The Big Myth by Naomi Oreskes and Erik M. Conway, read by Liza Seneca.“An immense scholarly feat.”—New Yorker * “[A] scorching indictment of free market fundamentalism . . . and how we can change, before it’s too late.”—EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America’s most tenacious—an... ... Les mer

331,40 kr

Bloomsbury presents The Big Myth by Naomi Oreskes and Erik M. Conway, read by Liza Seneca.“An immense scholarly feat.”—New Yorker * “[A] scorching indictment of free market fundamentalism . . . and how we can change, before it’s too late.”—EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America’s most tenacious—an...
... Les mer
Lydbøker

Gérer son budget au quotidien et dénicher les meilleures affaires sur Internet

av Eric Giegelmann ...

Fortalt av Voix Numérique Francine G ...

Serie Lydbok 5 - Économie, finance et travail
Uforkortet

2 timer 20 min

Ce livre audio est narré par une voix numérique.Et si gérer son budget au quotidien devenait simple, efficace... et même gratifiant ?Dans un monde où les dépenses s’envolent et les tentations sont omniprésentes, savoir maîtriser ses finances et profiter des meilleures opportunités du net est un véritable super-pouvoir. Ce guide pratique vous offre des méthodes concrètes et accessibles pour ... Les mer

18,94 kr eller gratis med Kobo Plus

Ce livre audio est narré par une voix numérique.Et si gérer son budget au quotidien devenait simple, efficace... et même gratifiant ?Dans un monde où les dépenses s’envolent et les tentations sont omniprésentes, savoir maîtriser ses finances et profiter des meilleures opportunités du net est un véritable super-pouvoir. Ce guide pratique vous offre des méthodes concrètes et accessibles pour
... Les mer
Lydbøker

Sell Anything to Anyone with Confidence

The Secret Psychology Behind Persuasive Sales

av Silas Mary ...

Fortalt av Digital Voice Archie G ...

Uforkortet

2 timer 48 min

This audiobook is narrated by a digital voice.Want to close more deals, boost your income, and sell with total confidence? Sell Anything to Anyone with Confidence is your ultimate guide to mastering the psychology of persuasion, overcoming objections, and making sales feel effortless—no matter what you’re selling. Whether you’re an entrepreneur, business owner, or sales professional, this book ... Les mer

75,75 kr eller gratis med Kobo Plus

This audiobook is narrated by a digital voice.Want to close more deals, boost your income, and sell with total confidence? Sell Anything to Anyone with Confidence is your ultimate guide to mastering the psychology of persuasion, overcoming objections, and making sales feel effortless—no matter what you’re selling. Whether you’re an entrepreneur, business owner, or sales professional, this book
... Les mer
Lydbøker

¡Lo quiero!

El poder del deseo mimético en el día a día

av Luke Burgis ...

Fortalt av Miguel Vegas ...

Uforkortet

9 timer 13 min

Una investigación revolucionaria sobre por qué queremos lo que queremos, y las herramientas necesarias para dejar de perseguir deseos que en realidad no nos llenan.La gravedad afecta a casi todos los aspectos de nuestra existencia física, pero hay una fuerza psicológica igual de poderosa, aunque casi nadie ha oído hablar de ella. Es la responsable de reunir a grupos de personas y también de ... Les mer

97,21 kr

Una investigación revolucionaria sobre por qué queremos lo que queremos, y las herramientas necesarias para dejar de perseguir deseos que en realidad no nos llenan.La gravedad afecta a casi todos los aspectos de nuestra existencia física, pero hay una fuerza psicológica igual de poderosa, aunque casi nadie ha oído hablar de ella. Es la responsable de reunir a grupos de personas y también de
... Les mer
Lydbøker

AI Einfach

Wie Künstliche Intelligenz Dein Leben Verändert (auch wenn du es nicht bemerkst)

av Alessandro Totaro ...

Fortalt av Digitale Stimme Georg G ...

Serie Lydbok 1 - Mit KI leben – Wie künstliche Intelligenz dein Leben verändert
Uforkortet

2 timer 4 min

Dieses Hörbuch wird von einer digitalen Stimme vorgelesen.Künstliche Intelligenz ist längst kein Science-Fiction-Konzept mehr: Sie ist bereits jeden Tag in deinem Leben präsent, ohne dass du es merkst. Sie entscheidet, welche Inhalte du online siehst, schlägt vor, was du kaufen sollst, beeinflusst deine Arbeit, dein Studium und sogar deine täglichen Entscheidungen.„AI Semplice“ ist der erste Band ... Les mer

28,31 kr eller gratis med Kobo Plus

Dieses Hörbuch wird von einer digitalen Stimme vorgelesen.Künstliche Intelligenz ist längst kein Science-Fiction-Konzept mehr: Sie ist bereits jeden Tag in deinem Leben präsent, ohne dass du es merkst. Sie entscheidet, welche Inhalte du online siehst, schlägt vor, was du kaufen sollst, beeinflusst deine Arbeit, dein Studium und sogar deine täglichen Entscheidungen.„AI Semplice“ ist der erste Band
... Les mer
Lydbøker

Work Shop

The consumer-driven transformation of Commercial Real Estate

av Joe Brady ...

Fortalt av Joe Brady ...

Uforkortet

4 timer 50 min

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service ... Les mer

104,06 kr eller gratis med Kobo Plus

Commercial real estate (retail and office) represents a $7 trillion asset class that is slow to change and currently under increasing pressure.What are the effects of accelerating technology and changing consumer behavior on real estate? Work Shop explores the growth of retail, fueled by smartphones and apps, in the post-pandemic world.Whether you are a building owner or decision maker, service
... Les mer
Lydbøker

Balkonkraftwerk mit Speicher nutzen

Balkonkraftwerk anmelden und Stromkosten senken.

av SGO Hörbücher ...

Fortalt av Helmut Stieglbauer (AI) ...

Uforkortet

1 time 29 min

Möchtest du deine eigenen Stromkosten senken und gleichzeitig einen wertvollen Beitrag zur Energiewende leisten? Dann ist dieses Hörbuch genau der richtige Begleiter für dich. In diesem umfassenden Ratgeber erfährst du alles, was du wissen musst, um dein eigenes Balkonkraftwerk erfolgreich zu installieren und sofort von einem geringeren Stromverbrauch zu profitieren.Egal, ob du gerade erst ... Les mer

55,50 kr

Möchtest du deine eigenen Stromkosten senken und gleichzeitig einen wertvollen Beitrag zur Energiewende leisten? Dann ist dieses Hörbuch genau der richtige Begleiter für dich. In diesem umfassenden Ratgeber erfährst du alles, was du wissen musst, um dein eigenes Balkonkraftwerk erfolgreich zu installieren und sofort von einem geringeren Stromverbrauch zu profitieren.Egal, ob du gerade erst
... Les mer
Lydbøker

The Rules That Make Us

How Culture Shapes the Way We Act, Think, Believe and Buy

av Oliver Sweet ...

Fortalt av Oliver Sweet ...

Uforkortet

9 timer 36 min

'A clear, compassionate, and much-needed book for our time' - Christian Madsbjerg, author of Look and SensemakingOliver Sweet is one of the world's leading business anthropologists. He works with brands like Coke, Ikea, Google and Dyson, as well as local councils and national governments, to reveal the secrets behind our decision making.Why do we do what we do? We might think it's our unique ... Les mer

302,90 kr

'A clear, compassionate, and much-needed book for our time' - Christian Madsbjerg, author of Look and SensemakingOliver Sweet is one of the world's leading business anthropologists. He works with brands like Coke, Ikea, Google and Dyson, as well as local councils and national governments, to reveal the secrets behind our decision making.Why do we do what we do? We might think it's our unique
... Les mer
Lydbøker

The Other Side of Change

The Inspiring Bestseller on Finding Strength and Happiness in Adversity

av Maya Shankar ...

Fortalt av Maya Shankar ...

Uforkortet

5 timer 50 min

Brought to you by Penguin.An unexpected diagnosis.A breakup.A redundancy.When life throws a curveball, it can feel like we’re free-falling into the unknown. But what if upheaval was a chance to reimagine ourselves, rather than something to just endure?Maya Shankar, a cognitive scientist, has spent decades researching the mind after an incident in her own life left her reeling. In this book, she ... Les mer

180,94 kr

Brought to you by Penguin.An unexpected diagnosis.A breakup.A redundancy.When life throws a curveball, it can feel like we’re free-falling into the unknown. But what if upheaval was a chance to reimagine ourselves, rather than something to just endure?Maya Shankar, a cognitive scientist, has spent decades researching the mind after an incident in her own life left her reeling. In this book, she
... Les mer
Lydbøker

This Is Strategy

Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)

av Seth Godin ...

Fortalt av Seth Godin ...

Uforkortet

9 timer 27 min

**A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.**"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for ... Les mer

246,18 kr

**A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.**"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for
... Les mer
Lydbøker

Sell Without Selling Out

A Guide to Success on Your Own Terms

av Andy Paul ...

Fortalt av Andy Paul ...

Uforkortet

3 timer 3 min

Forget everything you learned about selling.Persuasion is not a sales skill—it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by ... Les mer

151,40 kr

Forget everything you learned about selling.Persuasion is not a sales skill—it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by
... Les mer
Lydbøker

May Contain Lies

How Stories, Statistics and Studies Exploit Our Biases - And What We Can Do About It

av Alex Edmans ...

Fortalt av Alex Edmans ...

Uforkortet

8 timer 33 min

Brought to you by Penguin.A ground-breaking book that reveals why our human biases affect the way we receive and interpret information, with practical suggestions for how to think more criticallyOur lives are minefields of misinformation. Stories, statistics and studies are everywhere, allowing people to find evidence to support whatever position they want. Many of these sources are flawed, yet by ... Les mer

180,94 kr

Brought to you by Penguin.A ground-breaking book that reveals why our human biases affect the way we receive and interpret information, with practical suggestions for how to think more criticallyOur lives are minefields of misinformation. Stories, statistics and studies are everywhere, allowing people to find evidence to support whatever position they want. Many of these sources are flawed, yet by
... Les mer
Lydbøker

Jubilee Circles

av Lee Van Ham ...

Fortalt av David Wogahn ...

Uforkortet

1 time 15 min

Three Jubilee Circles—one in the U.S. and two in Mexico—provide the lived experience for this minibook. Three traffic signs in the opening pages signal what is to follow. “Stop!” MultiEarth living. “Turn!” to OneEarth ways. “Merge!”, i.e. “Join!” a Jubilee Circle. When you do, you become engaged in actions that reverse climate change, correct current injustices, and deepen spirituality. Circles ... Les mer

28,41 kr eller gratis med Kobo Plus

Three Jubilee Circles—one in the U.S. and two in Mexico—provide the lived experience for this minibook. Three traffic signs in the opening pages signal what is to follow. “Stop!” MultiEarth living. “Turn!” to OneEarth ways. “Merge!”, i.e. “Join!” a Jubilee Circle. When you do, you become engaged in actions that reverse climate change, correct current injustices, and deepen spirituality. Circles
... Les mer
Lydbøker

The Transformational Consumer

Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser

av Tara-Nicholle Nelson ...

Fortalt av Tara-Nicholle Nelson ...

Uforkortet

6 timer 31 min

Millions of consumers are actively seeking to unlock their potential and looking for businesses that can help. Tara-Nicholle Nelson shows companies how to create a two-way love affair with these "transformational consumers."The members of a massive and growing customer group are highly engaged with one subject: changing their own behavior to be healthier, wealthier, and wiser. Unlike the average ... Les mer

189,28 kr

Millions of consumers are actively seeking to unlock their potential and looking for businesses that can help. Tara-Nicholle Nelson shows companies how to create a two-way love affair with these "transformational consumers."The members of a massive and growing customer group are highly engaged with one subject: changing their own behavior to be healthier, wealthier, and wiser. Unlike the average
... Les mer
Lydbøker

Pertencer a qualquer custo: correndo com a tropa

av Brad Klontz, Brad Klontz ...

Fortalt av Márcio Lino ...

Forkortet

1 time 1 min

Saiba que nosso forte desejo de interagir com outros seres humanos e correr com a tropa não precisa nos levar pelo caminho da ruína financeira. Na realidade, não precisa ser algo ruim; pode ser um ponto positivo de nossa humanidade e ainda oferecer certo conforto quando a situação não vai bem. ... Les mer

Var 25,00 kr Nå 19,00 kr

Saiba que nosso forte desejo de interagir com outros seres humanos e correr com a tropa não precisa nos levar pelo caminho da ruína financeira. Na realidade, não precisa ser algo ruim; pode ser um ponto positivo de nossa humanidade e ainda oferecer certo conforto quando a situação não vai bem.
... Les mer

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Anbefalt for deg

Forbrukeratferd Lydbøker

The JOLT Effect

Unreasonable Hospitality

Doughnut Economics

Mindmasters (Gary Tiedmann narration)

The Customer-Base Audit

Irreplaceable

This Is Personal

The Brand Benefits Playbook

The Human Experience

The Big Myth

Gérer son budget au quotidien et dénicher les meilleures affaires sur Internet

Sell Anything to Anyone with Confidence

¡Lo quiero!

AI Einfach

Work Shop

Balkonkraftwerk mit Speicher nutzen

The Rules That Make Us

The Other Side of Change

This Is Strategy

Sell Without Selling Out

May Contain Lies

Jubilee Circles

The Transformational Consumer

Pertencer a qualquer custo: correndo com a tropa