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Consumer Behaviour Audiobooks

If you like Consumer Behaviour Audiobooks, then you'll love these top picks.
Showing 1 - 24 of 391 Results
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  • Audiobook

    Six Sigma

    The Breakthrough Management Strategy Revolutionizing the World's Top Corporation

    by Richard Schroeder, Mikel Harry Ph.D. ...
    Narrated by James Lurie ...

    Abridged

    5 hours 10 min

    The extraordinary breakthrough management program--heralded by GE, Motorola, and AlliedSignal--that is sweeping corporate America with its unprecedented ability to achieve superior financial results.Six Sigma is the most powerful breakthrough management tool ever devised, promising increased market share, cost reductions, and dramatic improvements in bottom-line profitability for companies of any ... Read more

    PHP813.18

  • Audiobook

    Customer-Centric Marketing Bundle, 2 in 1 Bundle

    by Jeanine Marks, Alexis Chang ...
    Narrated by Marcus Mulenga ...

    Unabridged

    18 min

    Customer-Centric Marketing Bundle, 2 in 1 bundle: The Art of Client Service and Winning Follow-upWhen you work as a freelancer and you’re just starting, it’s common to charge a lower rate than what you’re used to to get as many clients as possible. But this is not sustainable and before long, you find yourself drained and barely able to keep up with all the work and you’re not even getting paid ... Read more

    PHP713.09 or Free with Kobo Plus

  • Audiobook

    Giv dit barn gode pengevaner

    by Anne Juel Jørgensen ...
    Narrated by Katrine Bach ...

    Unabridged

    2 hours 55 min

    Gode pengevaner er med til at skabe et trygt liv for både børn og voksne. Det er et liv, hvor der er penge til hverdagen, til krisetider og til at have det sjovt. Det er vaner, du kan give videre til dine børn.I "Giv dit barn gode pengevaner" giver børne- og pengeekspert Anne Juel Jørgensen med udgangspunkt i den nyeste forskning konkrete redskaber til, hvordan du gennem sjove lege og aktiviteter ... Read more

    PHP567.49

  • Audiobook

    Why Web3 Marketing Converts Gen Z

    A Gamified, Community-First, Collaborative Strategy

    by Jack Dalrymple ...
    Narrated by Digital Voice Martin G ...

    Unabridged

    3 hours 12 min

    This audiobook is narrated by a digital voice.Engage Gen Z. Future-Proof Your Brand. In today’s fast-changing digital landscape, brands are struggling to capture the attention of Gen Z, a generation that values authenticity, collaboration, and community like never before. The old playbook of one-way messaging and transactional loyalty programs is no longer enough. Enter web3 marketing, a ... Read more

    PHP1,456.72 or Free with Kobo Plus

  • Audiobook

    Treasure Hunt

    Inside the Mind of the New Consumer

    by Michael J. Silverstein, John Butman ...
    Narrated by John H. Mayer ...

    Unabridged

    9 hours 19 min

    A BMW in a Costco parking lot?A working-class family with a 50-inch plasma TV?What’s going on in the mind of the new consumer?TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an ... Read more

    PHP874.38

  • Audiobook

    A Human's Guide to Machine Intelligence

    How Algorithms Are Shaping Our Lives and How We Can Stay in Control

    by Kartik Hosanagar ...
    Narrated by Joe Knezevich ...

    Unabridged

    5 hours 58 min

    A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact usThrough the technology embedded in almost every major tech platform and every web-enabled device, algorithms and the artificial intelligence that underlies them make a staggering number of everyday decisions for us, ... Read more

    PHP1,020.11

  • Audiobook

    Honest to Greatness

    How Today's Greatest Leaders Use Brutal Honesty to Achieve Massive Success

    by Peter Kozodoy, Sharon Lechter ...
    Narrated by Peter Kozodoy, Coleen Marlo ...

    Unabridged

    In today’s hyper-transparent world, consumers have enormous power to decide which brands are worth their time and money—so how do you make sure they choose yours?Unfortunately, most leaders and organizations are stuck following archaic, detrimental business practices. Meanwhile, savvy consumers and employees across every generation are making their stance perfectly clear: They are not interested ... Read more

    PHP2,097.94

  • Audiobook

    Blindsight

    The (Mostly) Hidden Ways Marketing Reshapes Our Brains

    by Matt Johnson PhD, Prince Ghuman ...
    Narrated by Roger Wayne ...

    Unabridged

    9 hours

    Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale?You may not be aware of these details, yet they’ve been influencing you all along.Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than ... Read more

    PHP1,162.93 or Free with Kobo Plus

  • Audiobook

    Your Shopping Superpower

    Follow Your Values and Better Your World One Purchase at a Time

    by Diane Osgood, PhD ...
    Narrated by Andrea Gallo ...

    Unabridged

    8 hours 2 min

    Your Shopping Superpower provides an insightful guide and strategies for shoppers to align the contents in their carts with their personal values.Are there harmful toxins in your food and body care? Who makes the products you purchase and under what conditions? What impact does the production of these items have on the environment? If 70% of the U.S. economy is driven by consumer spending, then ... Read more

    PHP1,165.26

  • Audiobook

    The Ultimate Marketing Engine

    5 Steps to Ridiculously Consistent Growth

    by John Jantsch ...
    Narrated by John Jantsch ...

    Unabridged

    5 hours 30 min

    Read by the author.A step-by-step system for creating customers and clients for life.In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them achieve lasting transformation rather than simply offering the transaction of the moment are winning.The ... Read more

    PHP1,398.43

  • Audiobook

    Buyer Personas

    How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business

    by Adele Revella ...
    Narrated by Pam Ward ...

    Unabridged

    7 hours 2 min

    Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to ... Read more

    PHP1,165.26

  • Audiobook

    Consumer Experiences and Emotion Management

    by Avinash Kapoor ...
    Narrated by Adam Lofbomm ...

    Unabridged

    4 hours 41 min

    Emotions can organize cognitive processes or disorganize them, be active or passive, lead to adaptation or maladaptation. Consumers may be conscious of their emotions or may be motivated by unconscious emotions. The emotions in combined form with different intensities have an adaptive significance in consumers' life. Further, the challenges that marketers and researchers face in today's global ... Read more

    PHP757.22

  • Audiobook

    User Tested

    How the World's Top Companies Use Human Insight to Create Great Experiences

    by Janelle Estes, Andy MacMillan ...
    Narrated by Lexi Mae ...

    Unabridged

    6 hours 8 min

    Learn what "customer-centric" really means in this groundbreaking bookUser Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model. In this book, you'll discover why the company that offers the best customer experience always wins, and that real, three-dimensional people can't be reduced to data points on a graph.You'll learn about how ... Read more

    PHP1,165.26

  • Audiobook

    The Power of Fifty Bits

    by Bob Nease, , PhD ...
    Narrated by Qarie Marshall ...

    Unabridged

    5 hours 24 min

    Of the ten million bits of information our brains process each second, only fifty bits are devoted to conscious thought. Because our brains are wired to be inattentive, we often choose without thinking, acting against our own interests—what we truly want. As the former Chief Scientist of Express Scripts, a Fortune 25 healthcare company dedicated to making the use of prescription medications safer ... Read more

    PHP1,456.72

  • Audiobook

    High-Tech, High-Touch Customer Service

    Inspire Timeless Loyalty in the Demanding New World of Social Commerce

    by Micah Solomon ...
    Narrated by Micah Solomon, Sean Pratt ...

    Unabridged

    6 hours 7 min

    In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer.Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of ... Read more

    PHP1,631.02

  • Audiobook

    Knowledge and the Wealth of Nations

    A Story of Economic Discovery

    by David Warsh ...
    Narrated by Mike Chamberlain ...

    Unabridged

    17 hours 7 min

    "What The Double Helix did for biology, David Warsh's Knowledge and the Wealth of Nations does for economics." —Boston GlobeA stimulating and inviting tour of modern economics centered on the story of one of its most important breakthroughs. In 1980, the twenty-four-year-old graduate student Paul Romer tackled one of the oldest puzzles in economics. Eight years later he solved it. This book tells ... Read more

    PHP1,456.72

  • Audiobook

    This Is Personal

    The Art of Delivering the Right Email at the Right Time

    by Brennan Dunn ...
    Narrated by Matt Weisgerber ...

    Unabridged

    6 hours 14 min

    Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy.This Is Personal helps companies better understand the individual needs and identities of their audience, no matter the size, enabling businesses to send better, more relevant emails that generate more opens, more clicks, and, ultimately, more sales.Author ... Read more

    PHP932.09

  • Audiobook

    Licence to be Bad

    How Economics Corrupted Us

    by Jonathan Aldred ...
    Narrated by Charlie Anson ...

    Unabridged

    10 hours 48 min

    Penguin presents the audiobook edition of Licence to be Bad written by Jonathan Alred, read by Charlie Anson.Over the past fifty years, the way we value what is 'good' and 'right' has changed dramatically. Behaviour that to our grandparents' generation might have seemed stupid, harmful or simply wicked now seems rational, natural, woven into the very logic of things. And, asserts Jonathan Aldred ... Read more

    PHP954.79

  • Audiobook

    Pathway To Profit (Second Edition)

    by Jacob Healy ...
    Narrated by Jacob Healy ...

    Unabridged

    2 hours 41 min

    Around the globe, people are growing weary—tired of being manipulated, undervalued, and treated as mere profit sources. Many dream of breaking free to build businesses that reflect their values, aspirations, and authentic selves. But often, the journey of entrepreneurship feels like a far cry from that vision.You likely started with dreams of freedom—spending more time with family, traveling to ... Read more

    PHP349.17 or Free with Kobo Plus

  • Audiobook

    The Things We Love

    How Our Passions Connect Us and Make Us Who We Are

    by Aaron Ahuvia, PhD ...
    Narrated by Steven Jay Cohen ...

    Unabridged

    8 hours 26 min

    A revealing investigation of the secret, tangled emotional relationships people have with things—drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing.Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and even nature itself. If you're like most people, at some point in your life you've found yourself indulging in ... Read more

    PHP1,381.99

  • Audiobook

    Frihed, FIRE & familieliv

    by Emilie Ekelund Mørck ...
    Narrated by Marie Mondrup ...

    Unabridged

    3 hours 38 min

    Ville du også ønske, at du havde mere tid til det, du sætter allermest pris på? Og kunne du tænke dig at komme i gang med at spare op og investere for på sigt at blive økonomisk uafhængig? Måske for at kunne gå på nedsat tid, tage orlov, lave frivilligt arbejde eller rejse?”Frihed, FIRE og familieliv” handler om, hvordan en familie på fire har ændret deres liv i rejsen mod økonomisk uafhængighed ... Read more

    PHP644.39

  • Audiobook

    Mere i løn

    Succesfuld lønforhandling uden ondt i maven

    by Caroline Rønne ...
    Narrated by Stine Brandt Lilliecrona ...

    Unabridged

    4 hours 34 min

    FORHANDL DIG TIL DEN LØN, DU FORTJENERMange kvinder bliver usikre, når de skal tale løn. De undgår at bede om lønstigninger af frygt for at virke krævende og utaknemmelige, og ofte taler de sig selv og deres resultater ned. Alt det koster dem dyrt.Denne bog rummer en lang række konkrete, skudsikre og simple strategier til at opnå en succesfuld lønsamtale og den lønstigning, man ønsker – uanset om ... Read more

    PHP1,360.59

  • Audiobook

    All We Want

    Building the Life We Cannot Buy

    by Michael Harris ...
    Narrated by Vijay Mehta ...

    Unabridged

    4 hours 13 min

    Our lives are defined by a story of endless growth and consumption. Now a climate crisis demands that we change. Can we write new stories?In All We Want, award-winning author Michael Harris dismantles our untenable consumer culture and delivers surprising, heartwarming alternatives. Drawing on the wisdom of philosophers, scientists, and artists, Harris uncovers three realms where humans have ... Read more

    PHP1,224.14

  • Audiobook

    AdJust

    Unmask Brand Influence. Take Control of Advertising's hidden impact on your life.

    by Alessandra Di Lorenzo ...
    Narrated by Alessandra Di Lorenzo ...

    Unabridged

    5 hours 33 min

    Have you ever felt like ads are following you around the internet? You're not imagining things – and it's just the tip of the iceberg.Join Alessandra Di Lorenzo as she pulls back the curtain on the hidden workings of digital advertising. Drawing from over two decades of digital media experience at companies such as Yahoo, Vodafone, eBay, and lastminute.com, she reveals:How your online activity ... Read more

    PHP670.36 or Free with Kobo Plus