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Ratings and Reviews (5 7 star ratings
5 reviews
)

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4.6 out of 5
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  • 1 person found this review helpful

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    Excellent Book for Everyone

    There are many great insights on decision making and which tools to use during the process of make decision. I recommend this book to anyone who feels unconfident in their ability to make decisions. Favorite quote of the book. “Being decisive is itself a choice. Decisiveness is a way of behaving, not an inherited trait. It allows us to make brave and confident choices, not because we know we’ll be right but because it’s better to try and fail than to delay and regret. Our decisions will never be perfect, but they can be better. Bolder. Wiser. The right process can steer us toward the right choice. And the right choice, at the right moment, can make all the difference.”
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    if you've ever thought you should trust your gut then you must read this book. If you ever thought experts should be trusted with their utterances about the future you must read this book. Okay I'm biassed - I loved Switch and Made to Stick. So I went into this book with a gut feeling it would be good! And I was right - but Chip and Dan Heath explain that under the heading Confirmation Bias.
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    Great guide for decision process

    This is filled with great device and examples from real life and research. Each chapter includes a brief summary at the end. Well worth the price and time to read.
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    Decisive

    Great range of practical experiences.
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    Better than I expected

    The decisions analysis class at Stanford is still one of the most interesting and useful to me, although I can no longer roll back decision trees. This book takes a practical, common sense, and down-to-earth approach to making good decisions.
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