Toma de decisiones y solución de problemas en Gestión y liderazgo & Negocios y finanzas eBooks

Augmented Customer Strategy

CRM in the Digital Age

Edición de Gilles N'Goala, Virginie Pez-Perard, Isabelle Prim-Allaz ...

Digital transformation is shaping a new landscape for businesses and their customers. For marketing professionals, advancing technology (artificial intelligence, robots, chatbots, etc.) and the explosion of personal data available present great opportunities to offer customers experiences that are ever richer, more fluid and more connected. For customers, this ecosystem is synonymous with new ... Leer más

$142.00 USD

Digital transformation is shaping a new landscape for businesses and their customers. For marketing professionals, advancing technology (artificial intelligence, robots, chatbots, etc.) and the explosion of personal data available present great opportunities to offer customers experiences that are ever richer, more fluid and more connected. For customers, this ecosystem is synonymous with new
... Leer más
Choice

de Richard Harper, Dave Randall, Wes Sharrock ...

We make decisions every day. Yet we are sometimes perplexed by these decisions and the decisions of others. To complicate things further, we live in an age where there are more things to choose from than ever before the Internet is transforming our choices and making us more accountable for them: what we choose is recorded, modelled and used to predict our future behaviour.So are we in a position ... Leer más

$21.00 USD

We make decisions every day. Yet we are sometimes perplexed by these decisions and the decisions of others. To complicate things further, we live in an age where there are more things to choose from than ever before the Internet is transforming our choices and making us more accountable for them: what we choose is recorded, modelled and used to predict our future behaviour.So are we in a position
... Leer más
Bridging Strategy and Execution

de Remco Bakker, Bas Schulten ...

Bridging strategy and execution-that's the promise of OGSM. This simple yet powerful one-page model helps you turn strategy into results by bringing together your Objective, measurable Goals, key Strategies, KPIs, and concrete Actions. At a glance, you see where you want to go and how to get there.OGSM is clear in concept, but not always easy in practice. Bridging Strategy and Execution shows you ... Leer más

$12.39 USD

Bridging strategy and execution-that's the promise of OGSM. This simple yet powerful one-page model helps you turn strategy into results by bringing together your Objective, measurable Goals, key Strategies, KPIs, and concrete Actions. At a glance, you see where you want to go and how to get there.OGSM is clear in concept, but not always easy in practice. Bridging Strategy and Execution shows you
... Leer más
Creative Genius

An Innovation Guide for Business Leaders, Border Crossers and Game Changers

de Peter Fisk ...

Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times?Most ideas are incremental, quickly copied and suffocated by conventions. "Future back" thinking starts with stretching possibilities then makes them a reality "now forward". The best ideas emerge by seeing what ... Leer más

$32.00 USD

Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times?Most ideas are incremental, quickly copied and suffocated by conventions. "Future back" thinking starts with stretching possibilities then makes them a reality "now forward". The best ideas emerge by seeing what
... Leer más
Decision Intelligence

KI-gestützte Entscheidungsfindung in Teams und Organisationen als strategischer Wettbewerbsvorteil

de Thorsten Heilig, Ilhan Scheer ...

Das Buch von Thorsten Heilig und Ilhan Scheer richtet sich an alle Führungskräfte, Entscheidungsträger und Menschen, die Daten und KI-basierte Ansätze in ihre Entscheidungsprozesse einbeziehen wollen. Es ist sowohl auf den Technologiesektor als auch auf traditionellere Branchen anwendbar und untersucht, wie datengesteuerte und KI-basierte Entscheidungsfindung Branchen, Organisationen und ... Leer más

$26.50 USD

Das Buch von Thorsten Heilig und Ilhan Scheer richtet sich an alle Führungskräfte, Entscheidungsträger und Menschen, die Daten und KI-basierte Ansätze in ihre Entscheidungsprozesse einbeziehen wollen. Es ist sowohl auf den Technologiesektor als auch auf traditionellere Branchen anwendbar und untersucht, wie datengesteuerte und KI-basierte Entscheidungsfindung Branchen, Organisationen und
... Leer más
Pricing the Priceless

The Financial Transformation to Value the Planet, Solve the Climate Crisis, and Protect Our Most Precious Assets

de Paula DiPerna ...

An exciting exploration of the new frontier of finance, to value the planet and protect what has too long been treated as free and taken for granted--the natural assets we need and love mostIn Pricing the Priceless: The Financial Transformation to Value the Planet, Solve the Climate Crisis, and Protect Our Most Precious Assets, renowned environmental strategist, speaker, world traveler and author ... Leer más

$18.00 USD

An exciting exploration of the new frontier of finance, to value the planet and protect what has too long been treated as free and taken for granted--the natural assets we need and love mostIn Pricing the Priceless: The Financial Transformation to Value the Planet, Solve the Climate Crisis, and Protect Our Most Precious Assets, renowned environmental strategist, speaker, world traveler and author
... Leer más
Become Time Rich

How to Stop Being Busy and Start Getting Wealthy

de Lloyd J. Ross ...

Become wealthier—in every way that really matters—by effectively managing your timeIn Become Time Rich: How to Stop Being Busy and Start Getting Wealthy, celebrated financial educator and business coach Lloyd Ross delivers an exciting, practical, and insightful new take on how to effectively manage your time to help you reach exceptional financial and lifestyle outcomes. The book teaches you how ... Leer más

$17.00 USD

Become wealthier—in every way that really matters—by effectively managing your timeIn Become Time Rich: How to Stop Being Busy and Start Getting Wealthy, celebrated financial educator and business coach Lloyd Ross delivers an exciting, practical, and insightful new take on how to effectively manage your time to help you reach exceptional financial and lifestyle outcomes. The book teaches you how
... Leer más
人生的局，機率有解：「統計學界的諾貝爾獎」得主，教你用機率思維掌控不確定性，破解人生賽局的高勝算法則

Struck by Lightning: The Curious World of Probabilities

de 傑佛瑞‧羅森薩爾 ...

Traducido por 吳書榆 ...

Series series 極道商學院
人生，是一場充滿不確定性的限時決策遊戲，掌握機率的力量，你將不再被運氣左右，而是成為遊戲的主宰！16堂機率思考課 × 38則生活化情境 × 15道機率觀點練習題這本書，將帶你用機率思考破解人生盲點！國際統計學界最高榮譽獎得主──傑佛瑞．羅森薩爾代表作！★拋開枯燥公式，從生活實例輕鬆掌握機率與隨機性★從投資到戀愛，從民調到買保險，全面剖析高勝算決策思維★以幽默敘事搭配生動案例，帶你破解隨機性的迷思你，真的懂機率嗎？●同事聚餐，誰買單才公平？●治安真的越來越差嗎？我們遇到謀殺案的機率有多高？●就算永遠拿不到理賠，還是要投保嗎？●「混沌理論」告訴你，為什麼愛情總是難以捉摸？●玩剪刀、石頭、布，竟然有穩贏法則？●最常見的統計錯誤，你中招了嗎？生活中充滿各種機率事件，本書廣泛探討日常議題，從評估風險、投資、保險規劃、賭場遊戲、親子談判、醫病關係等，以生動... ... Leer más

$9.05 USD

人生，是一場充滿不確定性的限時決策遊戲，掌握機率的力量，你將不再被運氣左右，而是成為遊戲的主宰！16堂機率思考課 × 38則生活化情境 × 15道機率觀點練習題這本書，將帶你用機率思考破解人生盲點！國際統計學界最高榮譽獎得主──傑佛瑞．羅森薩爾代表作！★拋開枯燥公式，從生活實例輕鬆掌握機率與隨機性★從投資到戀愛，從民調到買保險，全面剖析高勝算決策思維★以幽默敘事搭配生動案例，帶你破解隨機性的迷思你，真的懂機率嗎？●同事聚餐，誰買單才公平？●治安真的越來越差嗎？我們遇到謀殺案的機率有多高？●就算永遠拿不到理賠，還是要投保嗎？●「混沌理論」告訴你，為什麼愛情總是難以捉摸？●玩剪刀、石頭、布，竟然有穩贏法則？●最常見的統計錯誤，你中招了嗎？生活中充滿各種機率事件，本書廣泛探討日常議題，從評估風險、投資、保險規劃、賭場遊戲、親子談判、醫病關係等，以生動...
... Leer más
教練式溝通

一開口就抓住人心的心理術

de 程雲鵬, 陳愛芬 ...

**　★這不是說話的技巧，而是一場「影響力」的深度修煉。★　　★「好好說話，不是多說，而是說出能打開人心的那一句。」★**　　會說話的人很多，但能讓人願意聽你說、甚至願意跟隨你的人，才是真正有影響力的溝通者。在這個資訊過量、注意力稀缺的時代，說話不再只是輸出，而是一種影響力的建構。　　本書以「教練式溝通」為核心，結合心理學、提問技巧與職場實戰案例，帶你從會說話，進化成「讓對話有力量的人」。　　透過書中實用的方法，你將學會：　　●精準提問：讓對方自己說出真正的需求與答案。　　●高效傾聽：在沉默中創造被理解的安全感。　　●心理觸發：抓住人心關鍵，讓對方願意採取行動。　　●衝突解鎖：讓緊張場合變成合作契機。　　【適讀對象】　　1.職場管理者：想提升領導影響力。　　2.業務與銷售：想抓住人心、成交更自然。　　3.講師、顧問、輔導人員：需要啟發他人行動的人。　　4.一般讀者：想改善人際溝通、提升自. ... Leer más

$9.97 USD

**　★這不是說話的技巧，而是一場「影響力」的深度修煉。★　　★「好好說話，不是多說，而是說出能打開人心的那一句。」★**　　會說話的人很多，但能讓人願意聽你說、甚至願意跟隨你的人，才是真正有影響力的溝通者。在這個資訊過量、注意力稀缺的時代，說話不再只是輸出，而是一種影響力的建構。　　本書以「教練式溝通」為核心，結合心理學、提問技巧與職場實戰案例，帶你從會說話，進化成「讓對話有力量的人」。　　透過書中實用的方法，你將學會：　　●精準提問：讓對方自己說出真正的需求與答案。　　●高效傾聽：在沉默中創造被理解的安全感。　　●心理觸發：抓住人心關鍵，讓對方願意採取行動。　　●衝突解鎖：讓緊張場合變成合作契機。　　【適讀對象】　　1.職場管理者：想提升領導影響力。　　2.業務與銷售：想抓住人心、成交更自然。　　3.講師、顧問、輔導人員：需要啟發他人行動的人。　　4.一般讀者：想改善人際溝通、提升自.
... Leer más
Hold Successful Meetings

de Caterina Kostoula ...

Series series Penguin Business Experts Series
Meetings allow us to bring people together to inspire each other, solve problems and make a difference.Yet, we all spend too much time in dull, frustrating meetings where little is achieved and even less is followed up on afterwards. In Hold Successful Meetings, executive coach and former Google leader Caterina Kostoula will change all this. Her unique framework will:- Equip you to hold fewer, ... Leer más

$11.39 USD

Meetings allow us to bring people together to inspire each other, solve problems and make a difference.Yet, we all spend too much time in dull, frustrating meetings where little is achieved and even less is followed up on afterwards. In Hold Successful Meetings, executive coach and former Google leader Caterina Kostoula will change all this. Her unique framework will:- Equip you to hold fewer,
... Leer más
ストーリーとしての競争戦略

優れた戦略の条件

de 楠木建 ...

30万部突破のロングセラー!戦略の神髄は思わず人に話したくなるような面白いストーリーにある。大きな成功を収め、その成功を持続している企業は、戦略が流れと動きを持った「ストーリー」として組み立てられているという点で共通している。戦略とは、必要に迫られて、難しい顔をしながら仕方なくつらされるものではなく、誰かに話したくてたまらなくなるような、面白い「お話」をつくるということなのだ。本書では、この「ストーリー」という視点から、究極の競争戦略と競争優位、その背後にある思考のパターンの本質を、多くの企業の事例を挙げながら解明していく。一橋大学ビジネススクールで気鋭の経営学者、初の単独著作。語り口調を使い、ストーリーを楽しめるような作りとなっている。【主な内容】第１章　戦略は「ストーリー」第２章　競争戦略の基本論理第３章　静止画から動画へ第４章　始まりはコンセプト第５章　「キラーパス ... Leer más

$18.89 USD

30万部突破のロングセラー!戦略の神髄は思わず人に話したくなるような面白いストーリーにある。大きな成功を収め、その成功を持続している企業は、戦略が流れと動きを持った「ストーリー」として組み立てられているという点で共通している。戦略とは、必要に迫られて、難しい顔をしながら仕方なくつらされるものではなく、誰かに話したくてたまらなくなるような、面白い「お話」をつくるということなのだ。本書では、この「ストーリー」という視点から、究極の競争戦略と競争優位、その背後にある思考のパターンの本質を、多くの企業の事例を挙げながら解明していく。一橋大学ビジネススクールで気鋭の経営学者、初の単独著作。語り口調を使い、ストーリーを楽しめるような作りとなっている。【主な内容】第１章　戦略は「ストーリー」第２章　競争戦略の基本論理第３章　静止画から動画へ第４章　始まりはコンセプト第５章　「キラーパス
... Leer más
El arte de la Guerra

Estrategias ancestrales para el éxito en la guerra y el liderazgo

de Sun Tzu ...

"El arte de la Guerra" de Sun Tzu es una obra maestra de la estrategia militar que trasciende su contexto original en la antigua China. Este texto está compuesto por trece capítulos, cada uno dedicado a diferentes aspectos de la guerra. Sun Tzu utiliza un estilo conciso y aforístico, brindando no solo tácticas militares, sino también reflexiones filosóficas sobre el liderazgo, la logística y la ... Leer más

$1.99 USD o gratis con Kobo Plus

"El arte de la Guerra" de Sun Tzu es una obra maestra de la estrategia militar que trasciende su contexto original en la antigua China. Este texto está compuesto por trece capítulos, cada uno dedicado a diferentes aspectos de la guerra. Sun Tzu utiliza un estilo conciso y aforístico, brindando no solo tácticas militares, sino también reflexiones filosóficas sobre el liderazgo, la logística y la
... Leer más
Integrating Lean Six Sigma and Automation

A Framework for Transforming Processes in the Digital Age

de Marciano B. Hermo IV ...

In an era where digital transformation promises speed but often delivers complexity, organizations still struggle to turn automation into a lasting advantage. This book offers a practical, proven roadmap for leaders ready to bridge that gap.Drawing from more than 25 years of transformation experience across global industries, Dr. Marciano B. Hermo IV shows how Lean Six Sigma’s (LSS’s) discipline ... Leer más

$51.99 USD

In an era where digital transformation promises speed but often delivers complexity, organizations still struggle to turn automation into a lasting advantage. This book offers a practical, proven roadmap for leaders ready to bridge that gap.Drawing from more than 25 years of transformation experience across global industries, Dr. Marciano B. Hermo IV shows how Lean Six Sigma’s (LSS’s) discipline
... Leer más
El líder sistemico

Domina las presiones cruzadas que determinan el éxito o fracaso de las empresas

de Robert E. Siegel ...

El profesor de la Escuela de Negocios de Stanford y consultor de algunos de los CEO más grandes e innovadores de la actualidad comparte un plan revolucionario que les enseña a los líderes a dominar las presiones cruzadas del mundo en que vivimos: ejecutar al mismo tiempo que innovar, pensar en los asuntos locales y globales, además <stron... ... Leer más

$13.99 USD

El profesor de la Escuela de Negocios de Stanford y consultor de algunos de los CEO más grandes e innovadores de la actualidad comparte un plan revolucionario que les enseña a los líderes a dominar las presiones cruzadas del mundo en que vivimos: ejecutar al mismo tiempo que innovar, pensar en los asuntos locales y globales, además <stron...
... Leer más
The 5 Questions for Ethical Decisions

How to Succeed Without Selling Your Soul

de David W. Miller ...

Series series Skills for Scholars
A practical guide for professionals, corporate executives, entrepreneurs, and college students who want to achieve personal success without compromising their moralsWhether in our daily work or in our personal life, even the most conscientious people with the best intentions can make ethically questionable decisions. The 5 Questions for Ethical Decisions helps you identify your own ethical “true ... Leer más

$16.59 USD

A practical guide for professionals, corporate executives, entrepreneurs, and college students who want to achieve personal success without compromising their moralsWhether in our daily work or in our personal life, even the most conscientious people with the best intentions can make ethically questionable decisions. The 5 Questions for Ethical Decisions helps you identify your own ethical “true
... Leer más
Begin With an Unfinished Map

How to Start Important Work Without Knowing Every Step

de Rafael Blake, AI ...

You have done the reading. You have considered the risks. Your notes are organized, your tabs have multiplied, and the work still has not begun.What if the missing step cannot be discovered through another search?Begin With an Unfinished Map is a practical guide to beginning worthwhile work when the outcome is uncertain. Drawing on decision theory, behavioral research, and detailed fictional ... Leer más

$7.99 USD

You have done the reading. You have considered the risks. Your notes are organized, your tabs have multiplied, and the work still has not begun.What if the missing step cannot be discovered through another search?Begin With an Unfinished Map is a practical guide to beginning worthwhile work when the outcome is uncertain. Drawing on decision theory, behavioral research, and detailed fictional
... Leer más
El libro rojo de la innovación (con introducción de Ferran Adrià)

Guía para auditar el sistema innovador de la empresa revisando el caso de elBulli y los modelos más útiles

de Marcel Planellas ...

Una guía fundamental para los directivos y empresarios que quieren impulsar la innovación de su organización.En tiempos de incertidumbre como los que estamos viviendo, directivos y empresarios se enfrentan al reto de innovar y transformar sus organizaciones, y para ello es necesario explorar nuevos caminos y contar con herramientas realmente eficaces.El restaurante elBulli y Ferran Adrià son un ... Leer más

$9.99 USD

Una guía fundamental para los directivos y empresarios que quieren impulsar la innovación de su organización.En tiempos de incertidumbre como los que estamos viviendo, directivos y empresarios se enfrentan al reto de innovar y transformar sus organizaciones, y para ello es necesario explorar nuevos caminos y contar con herramientas realmente eficaces.El restaurante elBulli y Ferran Adrià son un
... Leer más
Cómo hacer negocios con China

Manual para sortear las diferencias culturales y cosechar grandes éxitos.

de Antonio Liu Yang ...

Aprende cómo cosechar grandes éxitos en el mercado chino.Manual para sortear las diferencias culturales y hacer negocios con China de una manera exitosa.En un mundo cada vez más globalizado, este libro es una guía para para aquellos que desean adentrarse en las complejidades culturales y sociales del gigante asiático desde una perspectiva intercultural.Un libro práctico, con consejos y casos de ... Leer más

$10.99 USD

Aprende cómo cosechar grandes éxitos en el mercado chino.Manual para sortear las diferencias culturales y hacer negocios con China de una manera exitosa.En un mundo cada vez más globalizado, este libro es una guía para para aquellos que desean adentrarse en las complejidades culturales y sociales del gigante asiático desde una perspectiva intercultural.Un libro práctico, con consejos y casos de
... Leer más
Large Language Models, AI, and Workforce Transformation

Strategies for Resilience and Growth

Edición de Hazem Aldabbas, Liza Macasukit Gernal, Hemachandran K, Raul V. Rodriguez ...

This book explains how cutting-edge AI tools, such as chatbots and predictive systems, are transforming our approach to work and problem-solving. It simplifies how businesses and individuals can utilize these technologies to enhance decision-making, increase productivity, and respond to fresh challenges. By using real-life scenarios and useful advice, the book illustrates how AI can assist ... Leer más

$72.99 USD

This book explains how cutting-edge AI tools, such as chatbots and predictive systems, are transforming our approach to work and problem-solving. It simplifies how businesses and individuals can utilize these technologies to enhance decision-making, increase productivity, and respond to fresh challenges. By using real-life scenarios and useful advice, the book illustrates how AI can assist
... Leer más
Product Management

Alla ricerca del valore perduto

de Fabio Montagna ...

E se al cliente importasse poco o nulla del prodotto? Sembra un'eresia dopo mesi (se non anni!) spesi a cesellare ogni dettaglio, eppure è la nuda realtà. Al cliente interessa solo risolvere un problema, estirpare un dolore. Il prodotto è un mero mezzo. Troppe aziende non “scalano” perché si innamorano della propria soluzione. Viviamo l'illusione dell'output, misuriamo il progresso contando le ... Leer más

$9.99 USD

E se al cliente importasse poco o nulla del prodotto? Sembra un'eresia dopo mesi (se non anni!) spesi a cesellare ogni dettaglio, eppure è la nuda realtà. Al cliente interessa solo risolvere un problema, estirpare un dolore. Il prodotto è un mero mezzo. Troppe aziende non “scalano” perché si innamorano della propria soluzione. Viviamo l'illusione dell'output, misuriamo il progresso contando le
... Leer más
Leading Under Pressure

How construction project leaders make decisions that shape culture, safety and performance

de Laurice Temple ...

Construction has always involved pressure.Deliver the project. Meet the milestone. Protect the budget. Solve the problem. Keep moving.For generations, that mindset has helped build extraordinary projects and remarkable careers.But project delivery has changed. Projects are larger, more complex and more connected than ever before. Expectations are higher. Decisions are more visible. And for many ... Leer más

$9.99 USD

Construction has always involved pressure.Deliver the project. Meet the milestone. Protect the budget. Solve the problem. Keep moving.For generations, that mindset has helped build extraordinary projects and remarkable careers.But project delivery has changed. Projects are larger, more complex and more connected than ever before. Expectations are higher. Decisions are more visible. And for many
... Leer más
Bulletproof Decisions

How Executives Can Get It Right, Every Time

de Ruben Ugarte ...

We are told from a young age that we should strive to make the right decisions, but we aren’t taught exactly how to do this. Every day, we make over 35,000 decisions in our personal and professional lives. How many of those decisions do we get right? This book will help business executives systematically tackle these 35,000 decisions. Executives are forced to make critical decisions that impact ... Leer más

$40.99 USD

We are told from a young age that we should strive to make the right decisions, but we aren’t taught exactly how to do this. Every day, we make over 35,000 decisions in our personal and professional lives. How many of those decisions do we get right? This book will help business executives systematically tackle these 35,000 decisions. Executives are forced to make critical decisions that impact
... Leer más
New Managers

Mastering the Big 3 Principles of Effective Management---Leadership, Communication, and Team Building

de Paul Falcone ...

Series series The Paul Falcone Workplace Leadership Series
MASTER YOUR ROLE AS AN EFFECTIVE MANAGERAn accessible and practical quick-guide that will help you develop your skills as a manager from Paul Falcone, author of 101 Difficult Conversations to Have With Your Employees and renowned HR and leadership expert.Being a good manager is not a natural skill for anyone, but it’s an easy-to-learn discipline that will allow you to develop a strong team and ... Leer más

$7.99 USD

MASTER YOUR ROLE AS AN EFFECTIVE MANAGERAn accessible and practical quick-guide that will help you develop your skills as a manager from Paul Falcone, author of 101 Difficult Conversations to Have With Your Employees and renowned HR and leadership expert.Being a good manager is not a natural skill for anyone, but it’s an easy-to-learn discipline that will allow you to develop a strong team and
... Leer más
Big Data

A Game Changer for Insurance Industry

Edición de Kiran Sood, Rajesh Kumar Dhanaraj, Simon Grima, R. Uma Maheshwari, Balamurugan Balusamy ...

Series Libro 6 - Emerald Studies in Finance, Insurance, and Risk Management
Big data – unstructured and/or structured data being used to influence underwriting, rating, pricing, forms, marketing and claims handling and incentivize risk reduction – is a relatively recent development in the insurance industry, the data sets previously being too impossibly great to analyse through traditional methods. However, with the global capacity to collect and store data growing ... Leer más

$91.09 USD

Big data – unstructured and/or structured data being used to influence underwriting, rating, pricing, forms, marketing and claims handling and incentivize risk reduction – is a relatively recent development in the insurance industry, the data sets previously being too impossibly great to analyse through traditional methods. However, with the global capacity to collect and store data growing
... Leer más

eReaders

Aplicaciones

Accesorios

Carrito de compra

¡Obtienes el tratamiento VIP!

Tu carrito de compra está vacío

Disponible el:

1 audiolibro mensual

+ Prueba gratis de 30 días

Disponible el:

1 audiolibro mensual

+ Prueba gratis de 30 días

Recomendado para ti

eBooks de Toma de decisiones y solución de problemas

Mostrar: