Identifying Your PreyWhat is a shark in today's business world? Sharks are tough, self-made, multi-millionaire and billionaire tycoons and they are always searching for the best businesses and products that America has to offer. There is even a critically-acclaimed reality show called Shark Tank where entrepreneurs try to convince a panel of sharks to part with their own money and become investors in their company.Warren Buffet, Richard Branson, Oprah, Ted Turner – these are ...

In the weird glow of the dying millennium, Michael Lewis sets out on a safari through Silicon Valley to find the world's most important technology entrepreneur, the man who embodies the spirit of the coming age. He finds him in Jim Clark, who is about to create his third, separate, billion-dollar company: first Silicon Graphics, then Netscape-which launched the Information Age-and now Healtheon, a startup that may turn the $1 trillion healthcare industry on its head.Despite the var...

Why customer retention is the new acquisitionIf there's anything the recession of 2009 taught us, it was the importance of investing in our customers, but when was this any different? So says Joseph Jaffe, bestselling author of Life After the 30-Second Spot and Join the Conversation, and a leading expert and thought leader on new media and social media. In most businesses, it costs roughly five-to-ten times more to acquire a new customer than it does to retain an ...

Every small business owner knows how hard it can be to spread the word about their business. Instagram is the key to getting the word out to over 700 million potential customers quickly and growing your business. In this book, I explain exactly how to use the many benefits of Instagram to earn more money and gain loyal customers.In this book I outline exactly how to gain a large number of new customers quickly and earn more money for your business. I discuss how to find your target...

Find ancient and modern marketing secrets you’ve never heard before!There are age-old tricks to this trade which modern marketing "experts" have missed. Because they weren’t mystics!You can find out:- How to reach prospects both distant and nearby- Give your sales pitch in a way they really get it- Find prospects through your spiritual contacts- Know for certain you can attain your goalsWarning: This bo...

Telemarketing has come along way since it began some 50 years ago. This book will show you the history of telemarketing, how business has changed over the years, the best way to recruit the top talent, telemarketing scams, why the art of Working From Home is dead and why some call centers fail when others succeed. Written by a professional who has 19 years of multi-national experience

Attract New Customers and Exceed Revenue Goals with iDirect Marketing!“A simple concept ties this incredibly useful book together. Every marketer now is an iDirect marketer. You ignore this concept, and this book, at your own peril.”Al Ries, author of War in the Boardroom“How do you get your brand heard, trusted, and remembered? The answer is in the confluence of digital and direct to form a torrent of minimal cost/maximal r...

It's not bragging if it's fact: Here is your largest and mightiest collection of ready-to-use RIGHT NOW marketing strategies... The largest collection ever published in the history of the world.All businesses want more sales. Your only complaint will be the sheer number of ways you'll boost your sales right now is too much to implement in a single day, week, month, and perhaps year.But that's okay, do not fret, because if all you did was skim this book's strategies for 5 mi...

Do you have a product or service and a list of potential customers who'd like to hear from you?This to-the-point guide will show you exactly how to write emails that win maximum sales. Written by an experienced copywriter who's crafted sales emails for five-figure vacation packages and widely used business software, it explains:- How to trigger immediate action by your clients -- by including just 3 key points in your message...- A simple technical trick that ensure...

Marketing has changed dramatically since the four classic Ps of the marketing mix (price, product, promotion and place) were proposed. The new marketing landscape is characterized by the demand for constant innovation, rising pressure on budgets, the growth of social media and the impact of issues of sustainability and ethics. As the business landscape has transformed so have the fundamental areas marketers need to master to succeed.The 20 Ps of Marketing ...

Ever want to start your own business without much or any capital? Dreaming about becoming your own boss? Well, network marketing may be suitable for you.You may have heard many stories about network marketing. Some positive, some negative. It doesn't matter. What matter is, people are making tons of money, and it's 100% legal.So, why not give it a try? Network marketing business model is legit. You market products to your friends through your network. If the products you ar...