The Kotler Legacy is a tribute to the extraordinary life's work of Professor Philip Kotler, the Father of Modern Marketing.Recognized by the American Marketing Association as one of the most influential marketers, Professor Kotler is a mentor whose guidance has reached millions, from business students in America and Canada to learners in a remote village in Bangladesh, a desert in Saudi Arabia, or a tech hub in China.With 40 selected writings spann...

“[Manto’s] empathy and narrative economy invite comparisons with Chekhov. These readable, idiomatic translations have all the agile swiftness and understated poignancy that parallel suggests." ---Boyd Tonkin, Wall Street JournalStories from "the undisputed master of the modern Indian short story" encircling the marginalized, forgotten lives of Bombay, set against the backdrop of the India-Pakistan Partition (Salman Rushdie)By far t...

Completely revised and updated to match current needs, especially after COVID, Strategic Marketing Management in Asia was written with the special purpose of creating a unique marketing management offering that would be contextually relevant, adding value for Asian students interested in understanding the basics of marketing. Asia comprises more than 60 percent of the global population, living in 51 sovereign nations. According to the World Bank’s financial forecasts, Asia is the ...

With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help growing their businesses.Featuring top academics and practitioners, this book helps academics and students understand key issues, especially in the context of changing economic and related ...

Practice Single Best Answer Questions for the Final FRCA: A Revision Guide covers the complete syllabus of this new-style exam. The book includes 10 papers, each of which consists of 30 questions on clinical anaesthesia, intensive care medicine and pain management. Each practice paper matches the style, number and level of questions that candidates will face in their FRCA exam. Written by a group of anaesthetists experienced in teaching clinical anaesthesia and preparing trainees for their...

"The undisputed master of the modern Indian short story." —Salman RushdieStories encircling the marginalized, forgotten lives of Bombay, set against the backdrop of the India-Pakistan Partition.By far the most comprehensive collection of stories by this twentieth century master available in English.A master of the short story, Saadat Hasan Manto opens a window onto Bombay's demimonde—its prostitutes, rickshaw drivers, artists, and s...

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of readers new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and daily lives. Now, writing with the same rare grasp and clarity that made their earlier books classics, the Tofflers turn their attention to the revolution in wealth now sweeping the planet. A...

Winner of the Booker prize and twice winner of the Booker of Bookers, Midnight's Children is "one of the most important books to come out of the English-speaking world in this generation" (New York Review of Books). Reissued for the 40th anniversary of the original publication--with a new introduction from the author--Salman Rushdie's widely acclaimed novel is a masterpiece in literature.Saleem Sinai is born at the stroke of midnight on August 15,...

Enough of the imbalance that is causing the degradation of our environment, the demise of our democracies, and the denigration of ourselves. Enough of the pendulum politics of left and right and paralysis in the political center. We require an unprecedented form of radical renewal. In this book Henry Mintzberg offers a new understanding of the root of our current crisis and a strategy for restoring the balance so vital to the survival of our progeny and our planet.With the collapse ...

A Wall Street Journal and Washington Post Bestseller"Tyler Cowen's blog, Marginal Revolution, is the first thing I read every morning. And his brilliant new book, The Complacent Class, has been on my nightstand after I devoured it in one sitting. I am at round-the-clock Cowen saturation right now."--Malcolm GladwellSince Alexis de Tocqueville, restlessness has been accepted as a signature American trait. Our willingness to move, tak...

**2017 Man Booker Prize Longlist2018 Women's Prize for Fiction Longlist**The Ministry of Utmost Happiness is a dazzling new novel by the internationally celebrated author of The God of Small Things. It takes us on an intimate journey of many years across the Indian subcontinent—from the cramped neighborhoods of Old Dehli and the roads of the new city to the mountains and valleys of Kashmir and beyond, where war is peace and peace is war.It is an ach...

Government Alone Can’t Solve Society’s Biggest ProblemsWorld hunger. Climate change. Crumbling infrastructure. It’s clear that in today’s era of fiscal constraints and political gridlock, we can no longer turn to government alone to tackle these and other towering social problems. What’s required is a new, more collaborative and productive economic system. The Solution Revolution brings hope-revealing just such a burgeoning new economy where players from a...