Showing results for "mark gottfredson"
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Adult content is visible.The Breakthrough Imperative
How the Best Managers Get Outstanding Results
2009
EN
Accessible
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The Execution Premium
Linking Strategy to Operations for Competitive Advantage
2008
EN
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.It doesn't have to be that way, maintain Robert Kaplan and David Norton in The Execution Premium. Building on their breakthrough w...
The Strategy-Focused Organization
How Balanced Scorecard Companies Thrive in the New Business Environment
2000
EN
The creators of the revolutionary performance management tool called the Balanced Scorecard introduce a new approach that makes strategy a continuous process owned not just by top management, but by everyone. In The Strategy-Focused Organization, Robert Kaplan and David Norton share the results of ten years of learning and research into more than 200 companies that have implemented the Balanced Scorecard. Drawing from more than twenty in-depth case studies--including Mobil, CIGNA,...
2011
EN
How do you keep your customers coming back-and get them to bring others?If you need the best practices and ideas for making your customers loyal and profitable--but don't have time to find them--this book is for you. Here are nine inspiring and useful perspectives, all in one place.This collection of HBR articles will help you:- Turn angry customers into loyal advocates- Get more people to recommend you- Boost customer satisfaction by satisfying your...
Key Account Management and Planning
The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
2002
EN
The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts have now become a company's most important asset, in some cases supplying in excess of 80 percent of a firm's revenues. Here, in one powerful volume, key account management expert Noel Capon provides the most comprehensive treatment of key account management and plannin...
Leading Effective Supply Chain Transformations
A Guide to Sustainable World-Class Capability and Results
2010
EN
Leading Effective Supply Chain Transformations clearly defines how to achieve and maintain a supply chain leadership position by focusing on real-world execution and detailed integration of specific actions and process techniques. These distinguished experts and accomplished authors have gathered the nuggets of success from many international firms and combined them into a winning formula, not available in other books, that has been achieved by the select few. This unique,...
Repeatability
Build Enduring Businesses for a World of Constant Change
2012
EN
An argument for simplicity from the bestselling authors of Profit from the CoreIs radical reinvention the key to winning in today’s fast-paced world? Not judging by the results of some of the world’s best-performing companies.In Repeatability, Chris Zook and James Allen-leaders of Bain & Company’s influential Strategy practice-warn that complexity is a silent killer of profitable growth. Successful companies endure by maintaining simplicit...
Alignment
Using the Balanced Scorecard to Create Corporate Synergies
2006
EN
Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance.Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corpor...
Operations Rules
Delivering Customer Value through Flexible Operations
2010
EN
An expert offers a set of rules that will help managers achieve dramatic improvements in operations performance.In recent years, management gurus have urged businesses to adopt such strategies as just-in-time, lean manufacturing, offshoring, and frequent deliveries to retail outlets. But today, these much-touted strategies may be risky. Global financial turmoil, rising labor costs in developing countries, and huge volatility in the price of oil and other commoditie...
Competitive Intelligence Advantage
How to Minimize Risk, Avoid Surprises, and Grow Your Business in a Changing World
2009
EN
A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speakerIn Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and few...
Designing Organizations
Strategy, Structure, and Process at the Business Unit and Enterprise Levels
2014
EN
This Third Edition of the groundbreaking book Designing Organizations offers a guide to the process of creating and managing an organization (no matter how complex) that will be positioned to respond effectively and rapidly to customer demands and have the ability to achieve unique competitive advantage. This latest edition includes fresh illustrative examples and references, while the foundation of the book remains the author’s popular and widely used Star Model.
2011
EN
The essential guide to seamless product management for today’s fluid, unpredictable business worldLong considered the most useful and insightful guide of its kind, The Product Manager’s Handbook has been fully revised and updated to give you the edge in today’s challenging business landscape. It features expanded coverage of product development processes, intelligence-gathering techniques (including social media), and a greater emphasis on international is...











