In a world of contracting markets and diminished consumer demand, The Cambridge Group founder Rick Kash and Nielsen Company CEO David Calhoun show companies how to find new customers and bigger profits. How Companies Win makes The Cambridge Group’s proprietary demand model—a strategy which multi-million dollar corporations pay premium rates to access—available to the general public for the first time. Taking the reigns from Larry Bossidy’s Execution, W. Chan Kim and Renée Mauborgne’s Blue ...

Although titled The Possessed in the initial English translation, Dostoyevsky scholars and later translations favour the titles The Devils or Demons. An extremely political book, Demons is a testimonial of life in Imperial Russia in the late 19th century. As the revolutionary democrats begin to rise in Russia, different ideologies begin to collide. Dostoyevsky casts a critical eye on both the radical idealists, portraying their ideas and ideological foundation as demonic, and the conservat...

Ben Horowitz, cofounder of the venture capital firm Andreessen Horowitz and one of Silicon Valley’s most respected and experienced entrepreneurs, offers essential leadership advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.While many people talk about how great it is to start a business, very few are honest about how difficult entrepreneurship is when it comes to running one. ...

Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times.Ben Horowitz has long been fascinated by history, and particularly by how people behave differently than you’d expect. The time and circumstances in which the...

The foundational and wildly popular go-to resource for the science of influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications.In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and ...

**New York Times, Wall Street Journal, and USAToday Bestseller for May 2022**Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.So that’s what this book is. An advice encyclopedia. A me...

**The #1 New York Times and global bestseller from Walter Isaacson—the acclaimed author of Steve Jobs, Einstein: His Life and World, Benjamin Franklin, and Leonardo da Vinci—is the astonishingly intimate story of the most fascinating, controversial innovator of modern times. For two years, Isaacson shadowed Elon Musk as he executed his vision for electric vehicles at Tesla, space exploration with SpaceX, the AI revolution, and the takeover of Twi...

**From BBC presenter and journalist Ros Atkins, creator of the viral 'Ros Atkins on...' explainer videos and host of the forthcoming BBC Radio 4 podcast 'Communicating with Ros Atkins'**'A great read for polishing your communication skills' FORBES'For all those who want their audiences to listen and understand' JEREMY BOWEN'Precision, deftness and a calming expertise' THE TIMESDo you worry about ho...

**An essential new edition―revised and updated from cover to cover―of one of the most important books of the last two decades, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein* More than 2 million copies sold* New York Times bestseller**Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise t...

**#1 New York Times Bestseller“This brilliant book will shatter your assumptions about what it takes to improve and succeed. I wish I could go back in time and gift it to my younger self. It would’ve helped me find a more joyful path to progress.”—Serena Williams, 23-time Grand Slam singles tennis championThe #1 New York Times bestselling author of Think Again illuminates how we can elevate ourselves and others to unexpected heights.**...

**NEW YORK TIMES BESTSELLERFrom the Nobel Prize-winning author of Thinking, Fast and Slow and the coauthor of Nudge, a revolutionary exploration of why people make bad judgments and how to make better ones.**Imagine that two doctors in the same city give different diagnoses to identical patients—or that two judges in the same courthouse give markedly different sentences to people who have committed the same crime. Suppose that different interviewe...

The author of the Wall Street Journal bestseller Ultralearning explores why it’s so difficult for people to learn new skills, arguing that three factors must be met to make advancement possible, and offering 12 maxims to improve the way we learn.Life revolves around learning—in school, at our jobs, even in the things we do for fun. Yet learning is often mysterious. Sometimes it comes fairly effortlessly: quickly finding our way around a new neighborhood or picking ...